Presentation on creating online audio and video content presented at Partnership for DE estuary meeting January 31, 2011 in Cape May, NJ

3. Content Rules

8. Threshold Experience

15. Making Messages Sticky

18. Blog Posts, Opinion About Us, Press Release, Event review Making Your Case, Grants, Marketing, PR- Answering What’s in it for me? News articles, press releases, journals Setting a scene, making emotional attachments to cause, fundraising

20. Videos that are fun and informative

21. (Video Break)

24. Audio Podcasts

27. Choose a Mic

29. Gear - Demo - Demo

32. We’ve got it- Now- Editing

33. Audacity

43. Show notes = Opportunity for SEO

44. Overwhelming?

45. Rules are like rubber bands- It’s time to go stretch and even break a few. It’s time to go stretch and even break a few. It’s time to go stretch and even break a few. It’s time to go stretch and even break a few. It’s time to go stretch and even break a few.

47. HARO

48. Measuring Results and More

52. Relevancy to you, to your Audience to you, to your Audience to you, to your Audience

55. Cafe-Shaped Conversations

56. The End