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“You have zero privacy already. Get over it.” - Scott McNealy, cofounder of Sun Microsystems © West17Media, 2009
“Email marketing [with nothing else] will lead you down a really bad road.”  - Chip Terry, vice president and general manager for Zoominfo © West17Media, 2009
“The Internet is the biggest psychological and social human experience…We make encouraging viral activity.”  - Cynthia Gordon, vice president of new media marketing for Universal Orlando Resort © West17Media, 2009
SMIS Social Media On Twitter Hash tag #smis Tweet @west17media On Facebook www.facebook.com/wes17media On Youtube www.youtube.com/west17media © West17Media, 2009
“There is no reason for any individual to have a computer in his home.” - Ken Olsen, founder of microcomputer maker DEC © West17Media, 2009
“One of the things I’ve used on the Google is to pull up maps.” - George W. Bush © West17Media, 2009
“If content is king, then conversion is queen.” - John Munsell, CEO of Bizzuka © West17Media, 2009
Shout Outs Daryl Pamplin – Run AmukMedia Sarah Blue – Cambrian House Michael Sikorsky – Robots and Pencils Sean Gilliss – Waste Management sales AditiJasra – Cityguide Calgary Jessica Wilkinson - WildRosePR © West17Media, 2009
“I’d shut it down and give the money back to the shareholders.” - Michael Dell speaking about Apple © West17Media, 2009
West17Media Team Roger Kondrat – Principal/Social Media Strategist © West17Media, 2009 Roger Kondrat Social Media Strategist
“On the internet, nobody knows you’re a dog.” - Unnamed dog sitting at a computer (1993 comic) © West17Media, 2009
“The internet…is a series of tubes.” - Senator Ted Kennedy concerning net neutrality © West17Media, 2009
West17Media Team Robert McLeod – Social Media Specialist © West17Media, 2009 Robert McLeod Social Media Specialist
“Do you want to sell sugar water for the rest of your life, or do you want to change the world?” - Steve Jobs, founder of Apple, speaking to Pepsi CEO John Sculley © West17Media, 2009
“Social media offers new opportunities to activate…brand enthusiasm.”  - Stacy DeBroff, founder and CEO of Mom Central © West17Media, 2009
© West17Media, 2009 Gaberial Parsley SMIS Organizer
“Any communication or marketing professional needs cross-cultural research and communication skills to be able to succeed in the future.”  - Marye Tharp © West17Media, 2009
“I hear there’s rumours on the internets that we’re going to have a draft.” - George W. Bush © West17Media, 2009
Brian Singh Founded Zinc Research 20 years in Market Research © West17Media, 2009
“The best way to predict the future is to invent it.” - Alan Kay, computer visionary © West17Media, 2009
“Don't hate the media, become the media.“ - Jello Biafra, singer, Dead Kennedys © West17Media, 2009
ManojJasra Founded Jasra Inc 7 years in online marketing © West17Media, 2009
Social Media Facts 73% of active online worldwide users have read a blog 45% have started their own blog 39% subscribe to an RSS feed 57% have joined a social network 55% have uploaded photos 83% have watched online video clips Source: Universal McCann Comparative Study on Social Media Trends April 2008 © West17Media, 2009
“Social media is not a media. [The key is to listen, engage, and build relationships.]” - David Alston © West17Media, 2009
Lyn Cadence Founded Cadence PR 20 years in Public Relations © West17Media, 2009
“[The youth] can steer you in the right direction” - Freddie Laker, director of digital strategy for Sapient © West17Media, 2009
“You are in the findability department. The marketing department is dead. I don’t even know if that is a real word. Findability.”  - Todd Defren, principal for Shift Communications © West17Media, 2009
Download our free ebooks @west17media.com: ,[object Object]
Linkedin(will be published by Friday, Nov 20)

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Social Media Marketing - Filler Presentation Slides

  • 1. “You have zero privacy already. Get over it.” - Scott McNealy, cofounder of Sun Microsystems © West17Media, 2009
  • 2. “Email marketing [with nothing else] will lead you down a really bad road.” - Chip Terry, vice president and general manager for Zoominfo © West17Media, 2009
  • 3. “The Internet is the biggest psychological and social human experience…We make encouraging viral activity.” - Cynthia Gordon, vice president of new media marketing for Universal Orlando Resort © West17Media, 2009
  • 4. SMIS Social Media On Twitter Hash tag #smis Tweet @west17media On Facebook www.facebook.com/wes17media On Youtube www.youtube.com/west17media © West17Media, 2009
  • 5. “There is no reason for any individual to have a computer in his home.” - Ken Olsen, founder of microcomputer maker DEC © West17Media, 2009
  • 6. “One of the things I’ve used on the Google is to pull up maps.” - George W. Bush © West17Media, 2009
  • 7. “If content is king, then conversion is queen.” - John Munsell, CEO of Bizzuka © West17Media, 2009
  • 8. Shout Outs Daryl Pamplin – Run AmukMedia Sarah Blue – Cambrian House Michael Sikorsky – Robots and Pencils Sean Gilliss – Waste Management sales AditiJasra – Cityguide Calgary Jessica Wilkinson - WildRosePR © West17Media, 2009
  • 9. “I’d shut it down and give the money back to the shareholders.” - Michael Dell speaking about Apple © West17Media, 2009
  • 10. West17Media Team Roger Kondrat – Principal/Social Media Strategist © West17Media, 2009 Roger Kondrat Social Media Strategist
  • 11. “On the internet, nobody knows you’re a dog.” - Unnamed dog sitting at a computer (1993 comic) © West17Media, 2009
  • 12. “The internet…is a series of tubes.” - Senator Ted Kennedy concerning net neutrality © West17Media, 2009
  • 13. West17Media Team Robert McLeod – Social Media Specialist © West17Media, 2009 Robert McLeod Social Media Specialist
  • 14. “Do you want to sell sugar water for the rest of your life, or do you want to change the world?” - Steve Jobs, founder of Apple, speaking to Pepsi CEO John Sculley © West17Media, 2009
  • 15. “Social media offers new opportunities to activate…brand enthusiasm.” - Stacy DeBroff, founder and CEO of Mom Central © West17Media, 2009
  • 16. © West17Media, 2009 Gaberial Parsley SMIS Organizer
  • 17. “Any communication or marketing professional needs cross-cultural research and communication skills to be able to succeed in the future.” - Marye Tharp © West17Media, 2009
  • 18. “I hear there’s rumours on the internets that we’re going to have a draft.” - George W. Bush © West17Media, 2009
  • 19. Brian Singh Founded Zinc Research 20 years in Market Research © West17Media, 2009
  • 20. “The best way to predict the future is to invent it.” - Alan Kay, computer visionary © West17Media, 2009
  • 21. “Don't hate the media, become the media.“ - Jello Biafra, singer, Dead Kennedys © West17Media, 2009
  • 22. ManojJasra Founded Jasra Inc 7 years in online marketing © West17Media, 2009
  • 23. Social Media Facts 73% of active online worldwide users have read a blog 45% have started their own blog 39% subscribe to an RSS feed 57% have joined a social network 55% have uploaded photos 83% have watched online video clips Source: Universal McCann Comparative Study on Social Media Trends April 2008 © West17Media, 2009
  • 24. “Social media is not a media. [The key is to listen, engage, and build relationships.]” - David Alston © West17Media, 2009
  • 25. Lyn Cadence Founded Cadence PR 20 years in Public Relations © West17Media, 2009
  • 26. “[The youth] can steer you in the right direction” - Freddie Laker, director of digital strategy for Sapient © West17Media, 2009
  • 27. “You are in the findability department. The marketing department is dead. I don’t even know if that is a real word. Findability.” - Todd Defren, principal for Shift Communications © West17Media, 2009
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  • 29. Linkedin(will be published by Friday, Nov 20)
  • 30. Facebook (coming in December)© West17Media, 2009
  • 31. For the latest articles, events and information, visit: www.west17media.com © West17Media, 2009