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Julius Okiror, Economist                             19 March 2012




      Wesgro IQ Seminar: Food & Beverages Exports to Africa
Presentation Overview
•   Global food & beverage trade

•   South Africa’s food & beverage trade

•   Western Cape’s food & beverage trade

•   South Africa’s FDI to Africa’s food & beverage sector

•   Questions and Answers
Global GDP Growth
                             GLOBAL REAL GDP GROWTH ANNUAL PERCENTAGE CHANGE, 2008-2017                                          •   Global growth is projected to
                                           10%                                                                                       increase during 2013. IMF
                                                                                                                                     forecasts global growth to
                                            8%
                                                                                                                                     increase from 3.3% in 2012
                                            6%                                                                                       to 3.6% in 2013, moving to
                                                                                                                                     3.8% in 2014.
GDP Growth (%)




                                            4%

                                            2%                                                                                   •   Euro area is expected to
                                            0%
                                                                                                                                     remain below 2% over the
                                                                                                                                     forecast period.
                                           -2%

                                           -4%                                                                                   •   Emerging and developing
                                                                                                                                     economies are expected to
                                           -6%
                                                    2008   2009    2010   2011   2012    2013f   2014f   2015f   2016f   2017f       be the main source of
                   Emerging market and developing                                                                                    economic growth from 5.3%
                                                    6.1%   2.7%    7.4%   6.2%   5.3%    5.6%    5.9%    6.1%    6.1%    6.2%
                              economies                                                                                              in 2012 increasing to 5.2% in
                   Sub-Saharan Africa               5.6%   2.8%    5.3%   5.1%   5.0%    5.7%    5.5%    5.8%    5.7%    5.8%        2017.
                   World                            2.8%   -0.6%   5.1%   3.8%   3.3%    3.6%    4.1%    4.4%    4.5%    4.6%
                   Middle East and North Africa     4.5%   2.6%    5.0%   3.3%   5.3%    3.6%    3.8%    4.3%    4.5%    4.5%
                                                                                                                                 •   Africa is set to grow by 5.7%
                   South Africa                     3.6%   -1.5%   2.9%   3.1%   2.6%    3.0%    3.9%    4.1%    4.1%    4.1%
                                                                                                                                     in 2013 increasing to 5.8% in
                   Advanced economies               0.1%   -3.5%   3.0%   1.6%   1.3%    1.5%    2.3%    2.6%    2.6%    2.6%
                                                                                                                                     2017.
                   Euro area                        0.4%   -4.4%   2.0%   1.4%   -0.4%   0.2%    1.2%    1.5%    1.7%    1.7%
                                                                                                                                     Source: IMF 2013, UNCTAD WIR 2013




                 3/19/2013
Growth Cities: Urbanisation of Africa
                                        •   According to UN-Habitat: 1/3 of Africa's 1
                                            billion inhabitants currently live in urban
                                            areas, but by 2030 that proportion will
                                            have risen to a half.

                                        •   Most populous city in 2010 is Cairo, will
                                            grow by 23% to 13.5m people, but
                                            overtaken by both Lagos (15.8m) and
                                            Kinshasa (15m).

                                        •   Number of middle class Africans has
                                            tripled over the last 30 years to 313 million
                                            people, or more than 34% of the
                                            continent’s population.

                                        •   North Africa has the highest middle class.
                                            Tunisia has highest concentration 90%,
                                            followed by Morocco 85% & Egypt 80%. Other
                                            countries include Gabon, Botswana, Namibia,
                                            Ghana, Cape Verde, Kenya and South Africa.


                                             Source: UN-Habitat, 2013 & The Economist, 2013
Ease of Doing Business Top 10 African Markets, 2012
                        TOP 10 AFRICAN MARKETS IN EASE OF DOING BUSINESS, 2012

AFRICAN                                                                                                  WORLD
RANKING   ECONOMY                 TOP INDICATOR                           SECOND INDICATOR              RANKING
  2012                                                                                                    2012

   1      Mauritius    Paying Taxes (11)                       Protecting Investors (13)                  23

   2      South Africa Getting Credit (1)                      Protecting Investors (10)                  35

   3      Rwanda       Starting a Business (8)                 Getting Credit (8)                         45

   4      Tunisia      Trading Across Borders (32)             Resolving Insolvency (38)                  46

   5      Botswana     Paying Taxes (22)                       Resolving Insolvency (28)                  54

   6      Ghana        Registering Property (36)               Enforcing Contracts (46)                   63

   7      Namibia      Getting Credit (24)                     Enforcing Contracts (40)                   78

   8      Zambia       Getting Credit (8)                      Paying Taxes (47)                          84

   9      Morocco      Trading Across Borders (43)             Resolving Insolvency (67))                 94


  10      Kenya        Dealing with Construction Permits (8)   Dealing with Construction Permits (37)     109

                                                                                                                  Source: World Bank: Ease of Doing Business, 2012
Global Exports

                                                GLOBAL EXPORTS BY REGIONS, 2011
                           19.5%
                                                                                                                        •   IMF estimates exports of
                           19.0%         Africa (ZAR4.3trn)
                                                                                                                            developed economies grew by
                                                                                                    Asia (ZAR50.3trn)       2.4% in 2012, expected to slow
 Growth 2010-2011 (%)




                           18.5%
                                                                                                                            to 3.5% in 2013, then increase to
                           18.0%                                                                                            4.6% in 2013
                                        Oceania (ZAR2.1trn)            America (ZAR21.8trn)
                           17.5%
                                                                                                                        •   IMF estimates exports of
                           17.0%                                                                                            developing economies grew 4%
                                                                                                                            in 2012, slow to 3.5% in 2013,
                           16.5%                                                                                            then increase to 6.9% in 2014.
                                                                                                    Europe (ZAR50trn)
                           16.0%
                                                                                                                        •   Africa is the fastest growing
                           15.5%                                                                                            region in 2011 for global exports,
                           15.0%
                                                                                                                            growing at 19%.
                    -10%           0%             10%                  20%              30%   40%              50%

                                                              Share of Exports (%)
                                                                                                                               Source: TradeMap, 2012 & IMF, 2013
Global Exports of Food Products to Africa

                                     GLOBAL EXPORTS OF FOOD PRODUCTS TO AFRICA, 2002-2011
                  40 000
                  35 000
                  30 000
                  25 000
   Value (ZARm)




                  20 000
                  15 000
                  10 000
                   5 000
                       0
                             2002        2003        2004        2005       2006        2007        2008        2009       2010        2011
                  America   9 556       7 306       8 092       10 393     15 264      15 314      20 854      24 525     27 462      37 812
                  Europe    17 473      13 302      12 323      13 824     17 572      19 179      25 744      25 043     25 121      30 000
                  Asia      3 528       4 053       3 706       5 746      7 635       14 004      20 161      18 240     19 038      28 029
                  Africa    8 713       7 886       6 863       6 396      9 522        9 906      14 124      17 930     20 677      18 085
                  Oceania     201        124          166         287       354          600         631        612         613         935

             •    Global Food Companies present in Africa: Massmart from US; Nestle from Switzerland; Cargill from US; Borges from
                  Spain; McCain Foods from Canada; Ocean Fresh Foods from UK, Ferrero from Italy.                                    Source: Quantec, 2012
Global Exports of Beverages to Africa

                                        GLOBAL EXPORTS OF BEVERAGES TO AFRICA, 2002-2011
                  16 000
                  14 000
                  12 000
   Value (ZARm)




                  10 000
                   8 000
                   6 000
                   4 000
                   2 000
                       0
                             2002       2003        2004       2005        2006       2007        2008        2009        2010      2011
                  Europe     5 827      4 982       4 635      4 985       6 872      9 723      13 833      12 569      11 949    14 171
                  Africa     4 253      4 969       3 969      4 433       5 372      7 065      11 219      11 339      10 204    10 374
                  Asia       2 149      2 014       1 810      2 359       3 263      4 023      5 943       5 857       5 647     6 849
                  America     552        438         545        767         815       1 309      1 631       1 588       1 588     2 189
                  Oceania     26         29          35          36          39        39          41          32          59        48

             •     Global Beverage Companies present in Africa: Coca Cola from US; Heineken from Netherlands; SABmiller from UK;
                   Distell Group from SA; Rasna from India; First National Choice from SA; Kasapreko from Ghana
                                                                                                                                   Source: Quantec, 2013
Intra- Africa Exports of Food & Beverage Products
 Top 10 African Source Markets for Food Exports into Africa, 2011                     Top 10 African Source Markets for Beverage Exports into Africa, 2011



                                                      Egypt ZAR3 046bn, (17%)


                                                                                                                                                    Ethiopia ZAR246bn, (2.4%)
                                                       Uganda ZAR753bn, (4.2%)                                                                                       Kenya
                                                                                                                                                        ZAR2 447bn, (23.6%)



                                                                       Kenya
  Senegal                                                           ZAR869bn,
                                                                       (4.9%)                       Ghana ZAR377bn, (3.6%)
ZAR799bn,                                                                                                                                                     Uganda
   (4.4%)                                                                         Côte d'Ivoire ZAR272bn                                           ZAR1 358bn, (13.1%)
                                                              Zambia ZAR1        (2.6%)
    Côte d'Ivoire                                             372bn, (7.6%)                                                                                Tanzania
        ZAR1 493bn,                                                                                                                                 ZAR299bn, (2.9%)
                (8.3%)                                                                              Rwanda ZAR401bn, (3.9%)

                Ghana ZAR703bn,
                         (3.9%)
                                                                                                                                                  Malawi ZAR304bn, (2.9%)
                                                                                                           Namibia ZAR1 548bn,
                 Namibia ZAR621bn,                                                                                     (14.9%)
                            (3.4%)                  South Africa                                                                        South Africa
                                               ZAR5 064bn ,(28%)
                                                                                                                                 ZAR2 048bn, (19.7%)
                                                                                                                                                     Source: TradeMap, 2013
South Africa’s Food & Beverage Trade
South African Exports of Food & Beverages Products by Regions
                           SOUTH AFRICA’S EXPORTS OF FOOD PRODUCTS TO                                                           SOUTH AFRICA EXPORTS OF BEVERAGES TO GLOBAL
                                      GLOBAL REGIONS, 2012                                                                                      REGIONS, 2012
                           25%                                                                                                    60%
                                               Asia (ZAR1
                                                 257m)
                                                                                                                                  50%          Oceania
                           20%                                           Africa
                                                                      (ZAR5 564m)                                                            (ZAR120m)
                           Oceania       North America,                                                                           40%
                                              548
Growth 2011 - 2012 (%)




                         (ZAR434m)                                                                                                                   Asia (ZAR690m)




                                                                                                    Growth 2011 - 2012 (%)
                           15%
                                                                                                                                  30%                                          Africa
                                      Middle East, 341                                                                               North America                          (ZAR2 522m)
                           10%                                                                                                    20% (ZAR981m)                                                    Europe
                                                                                                                                                                                                (ZAR4 299m)
                                                      Europe (ZAR1
                                                         708m)                                                                    10%           Middle East
                            5%
                                                                                                                                                (ZAR356m)
                                                                                                                                   0%
                                  South America
                                                                                                                         -10%           0%          10%         20%         30%           40%         50%
                            0%      (ZAR98m)                                                                                                 South America
                    -10%       0%        10%        20%       30%           40%     50%     60%                                  -10%         (ZAR150m)

                           -5%                                                                                                   -20%
                                                  Share of SA Exports (%)                                                                                Share of SA Exports (%)
   •                     Asia SA fastest growing region for food products in 2012 growing at 21%.                   •           Oceania was SA fastest growing export region in 2012 growing at 46%,
   •                     Africa is SA’s largest export region in 2012 estimated at ZAR5.5bn,                        •           Europe is SA’s biggest export region in 2012 estimated at ZAR4.3bn,
                         growing at 15%.                                                                                        followed by Africa at ZAR2.4bn
                                                                                                                                                                                     Source: Quantec, 2013
South Africa’s Global Export Markets of Food & Beverage Products
    SOUTH AFRICA’S GLOBAL EXPORT MARKETS OF FOOD PRODUCTS, 2012        SOUTH AFRICA’S GLOBAL EXPORT MARKETS OF BEVERAGE, 2012
                                                             %
                              VALUE 2012                                                            VALUE 2012    % SHARE      % GROWTH
  RANK      IMPORTERS                      % SHARE 2012 GROWTH        RANK         IMPORTERS
                                (ZARm)                                                                (ZARm)        2012        2011-2012
                                                         2011-2012
   1    Zimbabwe                     1 469         14.76%   20.66%     1     United Kingdom               1 169       9.80%           12.78%

   2    Mozambique                   1 171         11.77%    9.65%     2     Germany                        837       -1.85%           9.15%

   3    Zambia                        672           6.75%   30.79%     3     Sweden                         564       -9.32%           6.16%

   4    Japan                         594           5.97%   16.78%     4     United States                  559      19.89%            6.11%

   5    Angola                        473           4.76%    -0.20%    5     Angola                         541       -2.25%           5.91%

   6    Netherlands                   439           4.41%   12.88%     6     Netherlands                    496      -11.98%           5.42%

   7    United Kingdom                390           3.91%    2.77%     7     Canada                         419      19.21%            4.58%

   8    United States                 385           3.87%   16.14%     8     Ghana                          390     229.81%            4.26%

   9    Germany                       381           3.83%    -0.72%    9     Zimbabwe                       319      35.42%            3.48%

   10   Australia                     351           3.53%   15.50%     10    United Arab Emirates           268      10.51%            2.93%
 TOTAL EXPORTS                       9 954           100%   14.07% TOTAL EXPORTS                          9 149        100%           11.26%

                                                                                                                               Source: Quantec, 2013
South African Exports of Food Products to African Regions
            TOP 10 SOUTH AFRICAN EXPORT MARKETS IN AFRICA, 2012

                                 Value
   Rank               Market      2012      % Share 2012    % Growth 2011-2012
                                (ZARm)

     1      Zimbabwe                1 469          26.40%               20.66%

     2      Mozambique              1 171          21.05%                9.65%

     3      Zambia                   672           12.08%               30.79%
     4      Angola                   473            8.51%               -0.20%
     5      Nigeria                  336            6.04%               -4.48%
     6      Mauritius                207            3.72%                3.31%
     7      Malawi                   166            2.99%               28.96%
                                                                                 • SADC: Share 81% (ZAR4.4bn) growth of 16% in 2012
     8      Ghana                    143            2.58%               30.53%
                                                                                 • West Africa: Share 11% (ZAR622m) growth of 4% in 2012
     9      DRC                      135            2.42%                1.23%   • East Africa: Share 6% (ZAR335m) growth of 17% in 2012
     10     Madagascar               111            1.99%               15.61%   • Northern Africa: Share 1.2% (ZAR69m) growth of 165% in 2012
 Total Exports                      5 564           100%                20.66%   • Middle Africa: Share 1% (ZAR57m) growth of 50% in 2012
                                                                                                                                 Source: Quantec, 2013
South African Exports of Beverages to African Regions

            TOP 10 SOUTH AFRICAN EXPORT MARKETS IN AFRICA, 2012

                                 Value
    Rank              Market      2012      % Share 2012    % Growth 2011-2012
                                (ZARm)

     1      Angola                   541           21.45%               -2.25%
     2      Ghana                    390           15.45%              229.81%
     3      Zimbabwe                 319           12.63%               35.42%
     4      Zambia                   241            9.58%               32.02%
     5      Mozambique               217            8.60%               18.28%
     6      Tanzania                 175            6.95%               43.40%
     7      Nigeria                  131            5.19%               -3.64%
                                                                                 • SADC: Share 66% (ZAR1.7bn) growth of 15% in 2011
     8      Kenya                    119            4.70%                2.00%   • West Africa: Share 22% (ZAR557m) growth of 70% in 2011
     9      Madagascar                74            2.94%               22.85%   • East Africa: Share 10% (ZAR250m) growth of 6.7% in 2011
     10     DRC                       71            2.83%              -13.53%   • Northern Africa: Share 0.1% (ZAR2..3m) growth of -75% in 2011
 Total Exports                      2 522            100%               20.43%   • Middle Africa: Share 2% (ZAR38m) growth of -38% in 2011
                                                                                                                               Source: Quantec, 2013
South Africa’s Exports of Food & Beverage Products to Africa

        SOUTH AFRICAN EXPORTS TO AFRICA OF FOOD PRODUCTS, 2012                           SOUTH AFRICAN EXPORTS TO AFRICA OF BEVERAGES, 2012
                                                   VALUE                                                                     VALUE
                                                             % SHARE % GROWTH                                                          % SHARE % GROWTH
  RANK                  PRODUCTS                     2012                           RANK              PRODUCTS                 2012
                                                               2012    2011-2012                                                         2012    2011-2012
                                                   (ZARm)                                                                    (ZARm)
         Solid cane or beet sugar and chemically                                          Grape wines(including fortified),
    1                                                  1 120    20.13%      19.11%    1                                            571    22.63%      1.01%
         pure sucrose                                                                     alcoholic grape must
                                                                                          Ethyl alcohol, undenatured and >
    2    Food preparations                             1 053    18.92%       6.15%    2                                            544    21.59%    122.38%
                                                                                          80%, or denatured
         Fruit and vegetable juices, not fermented                                        Liqueur, spirits and undenatured
    3                                                    726    13.05%      18.38%    3                                            433    17.16%      2.19%
         or spirited                                                                      ethyl alcohol <80%
         Soups, broths and homogenized food                                               Waters, non-alcoholic sweetened or
    4                                                    354     6.37%      18.84%    4                                            317    12.56%     -5.93%
         preparations                                                                     flavoured beverages
         Baked bread, pastry, wafers, rice paper,                                         Fermented beverages nes (eg cider,
    5                                                    327     5.87%      26.52%    5                                            298    11.82%      3.85%
         biscuits                                                                         perry, mead)
         Sauce, condiments, mixed seasoning and
    6                                                    296     5.32%      17.94%    6   Beer made from malt                      215     8.54%     63.64%
         mustard
         Cereal food (roasted, swelled), cooked
    7                                                    235     4.23%      15.41%    7   Tea                                       97     3.85%     45.30%
         grain not maize
         Chocolate and other foods containing                                             Coffee, coffee husks and skins and
    8                                                    219     3.94%      18.79%    8                                             34     1.34%     27.27%
         cocoa                                                                            coffee substitutes
         Vegetables nes, prepared/preserved, not                                          Unsweetened beverage waters, ice
    9                                                    186     3.35%      -7.69%    9                                             11     0.44%      4.02%
         frozen/vinegar                                                                   and snow
         Sugar confectionery, non-cocoa, white                                            Vermouth and other flavoured grape
   10                                                    179     3.22%       4.43% 10                                                2     0.07%     32.43%
         chocolate                                                                        wine
TOTAL EXPORTS                                          5 564      100%      20.66% TOTAL EXPORTS                                 2 522      100%     20.43%
                                                                                                                                            Source: Quantec, 2013
Western Cape’s Food & Beverage Trade
Western Cape Exports of Food & Beverages Products to Global Regions

                                WESTERN CAPE EXPORTS OF FOODS PRODUCTS TO                                                                   WESTERN CAPE EXPORTS OF BEVERAGES TO
                                           GLOBAL REGIONS, 2011                                                                                     GLOBAL REGIONS, 2011
                               50%                                                                                                        40%
                                                                                             Africa
                                                 Middle East                              (ZAR1 062m)                                                                Africa
                               40%                                                                                                      30%
                                                 (ZAR135m)                                                                         Middle East                    (ZAR1.1bn)
                                                                Asia (ZAR760m)
Growth 2011 - 2012 (%)




                                                                                                                                   (ZAR89m)                Asia
                               30%                                                                                                      20%




                                                                                                          Growth 2011 - 2012 (%)
                                                                                                                                                        (ZAR318m)
                                                          Oceania                                                                                    South America
                               20%                                                                                                        10%
                                                        (ZAR281m)                                                                                     (ZAR154m)                                      Europe
                                                                                                                                                                                                    (ZAR4bn)
                               10%                                                                                                        0%
                                                      North America                                                                -10%         0%      10%       20%      30%     40%    50%    60%       70%
                                                       (ZAR234m)                        Europe                                                                North America
                                0%                                                    (ZAR960m)                                        -10%                    (ZAR658m)
                         -5%          0%        5%       10%     15%     20%      25%      30%    35%                                                 Oceania
                                           South America                                                                                             (ZAR68m)
                               -10%                                                                                                    -20%
                                             (ZAR58m)

                               -20%                                                                                                    -30%
                                                        Share of WC Exports (%)                                                                                 Share of WC Exports (%)

                         •      Middle East was WC fastest growing export region in 2011 growing at       •                           Africa WC fastest growing export region in 2011 growing at 27%.
                                38%, followed by Africa at 33%.
                                                                                                          •                           Europe is WC’s biggest export region in 2011 estimated at ZAR4bn,
                         •      Africa was WC’s biggest export in 2011 estimated at ZAR1bn, followed by                               followed by Africa at ZAR1.1bn.

                                                                                                                                                                                            Source: Quantec, 2013
Western Cape’s Global Export Markets of Food & Beverage Products

   WESTERN CAPE’S GLOBAL EXPORT MARKETS OF FOOD PRODUCTS, 2011     WESTERN CAPE’S GLOBAL EXPORT MARKETS OFBEVERAGES, 2011

                                VALUE 2011    % SHARE % GROWTH                               VALUE 2011 % SHARE     % GROWTH
   RANK            IMPORTERS                                     RANK            IMPORTERS
                                  (ZARm)        2011   2010-2011                               (ZARm)     2011       2010-2011

     1    Japan                         310      8.89%    13.53%   1    United Kingdom             1 032   16.16%        -26.24%

     2    Germany                       265      7.58%    -1.15%   2    Germany                     838    13.14%          5.66%

     3    Australia                     225      6.44%    26.95%   3    Sweden                      622    9.74%          -4.15%

     4    Zimbabwe                      221      6.33%   127.41%   4    Angola                      544    8.52%          22.22%

     5    Hong Kong                     204      5.83%    39.47%   5    Netherlands                 521    8.17%           8.80%

     6    United Kingdom                190      5.45%    -2.20%   6    Canada                      350    5.49%          -5.41%

     7    Zambia                        154      4.40%    13.78%   7    Denmark                     300    4.71%          -1.85%

     8    Netherlands                   140      4.02%    -8.16%   8    United States               300    4.70%          -3.54%

     9    Mozambique                    130      3.74%    24.42%   9    Belgium                     180    2.82%           5.54%

     10   United States                 118      3.39%    -3.67%   10   China                       145    2.27%          79.41%
  TOTAL EXPORTS                       3 490       100%    12.80% TOTAL EXPORTS                     6 382    100%          -0.45%
                                                                                                                    Source: Quantec, 2013
Western Cape Exports of Food Products to African Regions

         TOP 10 WESTERN CAPE EXPORT MARKETS IN AFRICA, 2011

                               Value
  Rank               Market     2011    % Share 2011 % Growth 2010-2011
                              (ZARm)

    1      Zimbabwe               221         20.81%           127.41%

    2      Zambia                 154         14.45%            13.78%

    3      Mozambique             130         12.28%            24.42%
    4      Nigeria                116         10.93%           288.99%
    5      Angola                 102          9.59%             1.41%
    6      Mauritius               94          8.89%             4.70%
    7      Ghana                   50          4.68%             9.56%
                                                                          • SADC: Share 74% (ZAR790m) growth of 32% in 2011
    8      Tanzania                29          2.75%            20.70%
                                                                          • West Africa: Share 18% (ZAR188m) growth of 97% in 2011
    9      Malawi                  27          2.57%             -4.98%
                                                                          • East Africa: Share 4% (ZAR46m) growth of -20% in 2011
   10      DRC                     27          2.56%            64.46%
                                                                          • Northern Africa: Share 1% (ZAR7.1m) growth of -64% in 2011
Total Exports                   1 062           100%            33.55%
                                                                          • Middle Africa: Share 2.9% (ZAR30m) growth of 41% in 2011
                                                                                                                                Source: Quantec, 2013
Western Cape Exports of Beverages to African Regions

         TOP 10 WESTERN CAPE EXPORT MARKETS IN AFRICA, 2011

                               Value
                                        % Share 2011
  Rank               Market     2011                    % Growth 2010-2011
                              (ZARm)

    1      Angola                 544         49.96%               22.22%

    2      Nigeria                123         11.26%               49.26%

    3      Kenya                   90           8.24%               9.29%
    4      Zimbabwe                65           5.98%              99.94%
    5      Tanzania                45           4.16%               7.44%
    6      Ghana                   40           3.65%              29.08%
    7      Mauritius               33           3.02%              18.83%
                                                                             • SADC: Share 69% (ZAR746m) growth of 25% in 2011
    8      Mozambique              32           2.91%              38.22%
                                                                             • West Africa: Share 18% (ZAR196m) growth of 46% in 2011
    9      Liberia                 11           1.00%             123.79%
                                                                             • East Africa: Share 12% (127m) growth of 10% in 2011
   10      Réunion                 11           0.97%               0.74%
                                                                             • Northern Africa: Share 1% (ZAR6.6m) growth of 66% in 2011
Total Exports                   1 089           100%               27.29%
                                                                             • Middle Africa: Share 1% (ZAR14m) growth of 83% in 2011
                                                                                                                                     Source: Quantec, 2013
Western Cape’s Fastest Growing Export Markets of Food &
Beverage Products to Africa, 2011
        WESTERN CAPE’S EXPORT MARKETS TO AFRICA OF FOOD    WESTERN CAPE’S EXPORT MARKETS TO AFRICA OF
                         PRODUCTS, 2011                                 BEVERAGES, 2011
                                    VALUE                                         VALUE
                                           SHARE GROWTH                                  SHARE GROWTH
       RANK       IMPORTERS           2011               RANK     IMPORTERS         2011
                                            2011    2011                                  2011    2011
                                    (ZARm)                                        (ZARm)
         1    Nigeria                116.1 10.93%    288.99%   1   Liberia                       10.9   1.00% 123.79%

         2    Gabon                   23.7   2.23%   148.79%   2   Zimbabwe                      65.1   5.98%   99.94%
                                                                   Democratic Republic of the
         3    Zimbabwe               221.0 20.81%    127.41%   3                                  5.3   0.49%   97.26%
                                                                   Congo
         4    DRC                     27.2   2.56%   64.46%    4   Cameroon                       5.3   0.49%   79.35%

         5    Seychelles               5.9   0.55%   35.06%    5   Congo                          6.4   0.59%   77.51%

         6    Uganda                   6.0   0.57%   32.46%    6   Sudan                          6.6   0.61%   65.76%

         7    Mozambique             130.5 12.28%    24.42%    7   Nigeria                      122.6 11.26%    49.26%

         8    Tanzania                29.2   2.75%   20.70%    8   Madagascar                     5.4   0.50%   45.74%

         9    Zambia                 153.5 14.45%    13.78%    9   Mozambique                    31.7   2.91%   38.22%

         10   Ghana                   49.7   4.68%    9.56% 10     Ghana                         39.8   3.65%   29.08%

       TOTAL EXPORTS                 1 062   100%    33.55% TOTAL EXORTS                        1 089   100%    27.29%
                                                                                                                         Source: Quantec, 2013
Western Cape Exports of Food & Beverage Products to Africa
        WESTERN CAPE EXPORTS OF FOOD PRODUCTSTO AFRICA, 2011                                WESTERN CAPE EXPORTS OF BEVERAGES TO AFRICA, 2011
                                                      VALUE                                                                     VALUE
                                                                % SHARE % GROWTH                                                           % SHARE % GROWTH
  RANK                    PRODUCTS                      2011                           RANK              PRODUCTS                 2011
                                                                  2011    2010-2011                                                          2011    2010-2011
                                                      (ZARm)                                                                    (ZARm)
         Sauce, condiments, mixed seasoning and                                              Grape wines(including fortified),
    1                                                       123    11.57%      93.71%    1                                          453.7     41.67%     22.17%
         mustard                                                                             alcoholic grape must
                                                                                             Liqueur, spirits and undenatured
    2    Food preparations                                   97     9.09%      47.44%    2                                          373.6     34.32%     43.12%
                                                                                             ethyl alcohol <80%
         Prepared or preserved meat, meat offal                                              Fermented beverages nes (eg cider,
    3                                                        67     6.29%      94.70%    3                                          221.4     20.33%     18.13%
         and blood                                                                           perry, mead)
         Cereal food (roasted, swelled), cooked                                              Waters, non-alcoholic sweetened or
    4                                                        53     5.02%      49.94%    4                                           27.1      2.49%     31.85%
         grain not maize                                                                     flavoured beverages
         Vegetables nes, prepared/preserved, not                                             Unsweetened beverage waters, ice
    5                                                        43     4.02%      69.66%    5                                             3.5     0.33%    -20.16%
         frozen/vinegar                                                                      and snow
         Fruit, nut, edible plant parts nes,
    6                                                        39     3.71%       2.13%    6   Beer made from malt                       2.8     0.26%     47.06%
         prepared/preserved
         Baked bread, pastry, wafers, rice paper,
    7                                                        35     3.33%      14.48%    7   Tea                                       2.5     0.23%    -16.46%
         biscuits,
         Malt extract, flour, dairy preparations, low                                        Ethyl alcohol, undenatured and >
    8                                                        32     3.05%      24.07%    8                                             1.9     0.18%    -38.74%
         cocoa                                                                               80%, or denatured
                                                                                             Coffee, coffee husks and skins and
    9    Pasta, couscous                                     30     2.79%      60.07%    9                                             1.7     0.15%     -6.71%
                                                                                             coffee substitutes
         Sugar confectionery, non-cocoa, white                                               Vermouth and other flavoured grape
   10                                                        26     2.47%       3.88% 10                                               0.4     0.04%    -27.97%
         chocolate                                                                           wine
TOTAL EXPORTS                                             1 062      100%      33.55% TOTAL EXORTS                                  1 089       100%     27.29%
                                                                                                                                                Source: Quantec, 2013
South Africa’s FDI into Africa’s Food & Beverage Sector

                                SOUTH AFRICA’S FDI INTO AFRICA’S FOOD & BEVERAGE SECTOR, 2003-2012
                        1 800                                                                                   10

                        1 600                                                                                   9

                        1 400                                                                                   8
                                                                                                                7
                        1 200




                                                                                                                       Number of Projects
   Value (ZARm)




                                                                                                                6
                        1 000
                                                                                                                5
                         800
                                                                                                                4
                         600
                                                                                                                3
                         400                                                                                    2
                         200                                                                                    1
                           0                                                                                    0
                                  2003    2004   2005   2006    2007    2008    2009   2010   2011    2012
                  Capex (ZARm)     487     117   173     12     1 318   1 007    73     660   1 556   965
                  Projects          1       2     1      1        1       3      1       4      9      5

                                                                                                             Source: FDI Intelligence, 2013
South Africa’s FDI into Africa’s Food & Beverage Sector 2003-2012
• 99% of all investments originated
  from Cape Town
• 99% of all Investments went into the                                             Shoprite (ZAR661m)
  retail food and beverage stores sub-                                             Pick n Pay (ZAR173m)
  sector
                                                                                                    Nutro Manufacturing EPZ
                                                                                                    (ZAR52m)




                                                                                                     Shoprite (ZAR66m)


                                      Shoprite (ZAR919m)                                      Shoprite (ZAR173m)
                                                                                              Pick n Pay (ZAR173m)

                                                Shoprite (ZAR695m)                                    Shoprite (ZAR173m)
                                                Pick n Pay (ZAR173)                                   Tongaat Hulett (ZAR1805m)
                                                                                                      First National Choice (ZAR50m)


                                                  Pick n Pay (ZAR424m)                                                Pick n Pay (ZAR173m)


                                                           Distell (ZAR12m)      Tongaat Hulett (ZAR73m)
                                                           NMI Group (ZAR175m)
                                                                                                                     Source: FDI Intelligence, 2013
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Wesgro IQ Seminar: Food & Beverages Exports to Africa

  • 1. Julius Okiror, Economist 19 March 2012 Wesgro IQ Seminar: Food & Beverages Exports to Africa
  • 2. Presentation Overview • Global food & beverage trade • South Africa’s food & beverage trade • Western Cape’s food & beverage trade • South Africa’s FDI to Africa’s food & beverage sector • Questions and Answers
  • 3. Global GDP Growth GLOBAL REAL GDP GROWTH ANNUAL PERCENTAGE CHANGE, 2008-2017 • Global growth is projected to 10% increase during 2013. IMF forecasts global growth to 8% increase from 3.3% in 2012 6% to 3.6% in 2013, moving to 3.8% in 2014. GDP Growth (%) 4% 2% • Euro area is expected to 0% remain below 2% over the forecast period. -2% -4% • Emerging and developing economies are expected to -6% 2008 2009 2010 2011 2012 2013f 2014f 2015f 2016f 2017f be the main source of Emerging market and developing economic growth from 5.3% 6.1% 2.7% 7.4% 6.2% 5.3% 5.6% 5.9% 6.1% 6.1% 6.2% economies in 2012 increasing to 5.2% in Sub-Saharan Africa 5.6% 2.8% 5.3% 5.1% 5.0% 5.7% 5.5% 5.8% 5.7% 5.8% 2017. World 2.8% -0.6% 5.1% 3.8% 3.3% 3.6% 4.1% 4.4% 4.5% 4.6% Middle East and North Africa 4.5% 2.6% 5.0% 3.3% 5.3% 3.6% 3.8% 4.3% 4.5% 4.5% • Africa is set to grow by 5.7% South Africa 3.6% -1.5% 2.9% 3.1% 2.6% 3.0% 3.9% 4.1% 4.1% 4.1% in 2013 increasing to 5.8% in Advanced economies 0.1% -3.5% 3.0% 1.6% 1.3% 1.5% 2.3% 2.6% 2.6% 2.6% 2017. Euro area 0.4% -4.4% 2.0% 1.4% -0.4% 0.2% 1.2% 1.5% 1.7% 1.7% Source: IMF 2013, UNCTAD WIR 2013 3/19/2013
  • 4. Growth Cities: Urbanisation of Africa • According to UN-Habitat: 1/3 of Africa's 1 billion inhabitants currently live in urban areas, but by 2030 that proportion will have risen to a half. • Most populous city in 2010 is Cairo, will grow by 23% to 13.5m people, but overtaken by both Lagos (15.8m) and Kinshasa (15m). • Number of middle class Africans has tripled over the last 30 years to 313 million people, or more than 34% of the continent’s population. • North Africa has the highest middle class. Tunisia has highest concentration 90%, followed by Morocco 85% & Egypt 80%. Other countries include Gabon, Botswana, Namibia, Ghana, Cape Verde, Kenya and South Africa. Source: UN-Habitat, 2013 & The Economist, 2013
  • 5. Ease of Doing Business Top 10 African Markets, 2012 TOP 10 AFRICAN MARKETS IN EASE OF DOING BUSINESS, 2012 AFRICAN WORLD RANKING ECONOMY TOP INDICATOR SECOND INDICATOR RANKING 2012 2012 1 Mauritius Paying Taxes (11) Protecting Investors (13) 23 2 South Africa Getting Credit (1) Protecting Investors (10) 35 3 Rwanda Starting a Business (8) Getting Credit (8) 45 4 Tunisia Trading Across Borders (32) Resolving Insolvency (38) 46 5 Botswana Paying Taxes (22) Resolving Insolvency (28) 54 6 Ghana Registering Property (36) Enforcing Contracts (46) 63 7 Namibia Getting Credit (24) Enforcing Contracts (40) 78 8 Zambia Getting Credit (8) Paying Taxes (47) 84 9 Morocco Trading Across Borders (43) Resolving Insolvency (67)) 94 10 Kenya Dealing with Construction Permits (8) Dealing with Construction Permits (37) 109 Source: World Bank: Ease of Doing Business, 2012
  • 6. Global Exports GLOBAL EXPORTS BY REGIONS, 2011 19.5% • IMF estimates exports of 19.0% Africa (ZAR4.3trn) developed economies grew by Asia (ZAR50.3trn) 2.4% in 2012, expected to slow Growth 2010-2011 (%) 18.5% to 3.5% in 2013, then increase to 18.0% 4.6% in 2013 Oceania (ZAR2.1trn) America (ZAR21.8trn) 17.5% • IMF estimates exports of 17.0% developing economies grew 4% in 2012, slow to 3.5% in 2013, 16.5% then increase to 6.9% in 2014. Europe (ZAR50trn) 16.0% • Africa is the fastest growing 15.5% region in 2011 for global exports, 15.0% growing at 19%. -10% 0% 10% 20% 30% 40% 50% Share of Exports (%) Source: TradeMap, 2012 & IMF, 2013
  • 7. Global Exports of Food Products to Africa GLOBAL EXPORTS OF FOOD PRODUCTS TO AFRICA, 2002-2011 40 000 35 000 30 000 25 000 Value (ZARm) 20 000 15 000 10 000 5 000 0 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 America 9 556 7 306 8 092 10 393 15 264 15 314 20 854 24 525 27 462 37 812 Europe 17 473 13 302 12 323 13 824 17 572 19 179 25 744 25 043 25 121 30 000 Asia 3 528 4 053 3 706 5 746 7 635 14 004 20 161 18 240 19 038 28 029 Africa 8 713 7 886 6 863 6 396 9 522 9 906 14 124 17 930 20 677 18 085 Oceania 201 124 166 287 354 600 631 612 613 935 • Global Food Companies present in Africa: Massmart from US; Nestle from Switzerland; Cargill from US; Borges from Spain; McCain Foods from Canada; Ocean Fresh Foods from UK, Ferrero from Italy. Source: Quantec, 2012
  • 8. Global Exports of Beverages to Africa GLOBAL EXPORTS OF BEVERAGES TO AFRICA, 2002-2011 16 000 14 000 12 000 Value (ZARm) 10 000 8 000 6 000 4 000 2 000 0 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 Europe 5 827 4 982 4 635 4 985 6 872 9 723 13 833 12 569 11 949 14 171 Africa 4 253 4 969 3 969 4 433 5 372 7 065 11 219 11 339 10 204 10 374 Asia 2 149 2 014 1 810 2 359 3 263 4 023 5 943 5 857 5 647 6 849 America 552 438 545 767 815 1 309 1 631 1 588 1 588 2 189 Oceania 26 29 35 36 39 39 41 32 59 48 • Global Beverage Companies present in Africa: Coca Cola from US; Heineken from Netherlands; SABmiller from UK; Distell Group from SA; Rasna from India; First National Choice from SA; Kasapreko from Ghana Source: Quantec, 2013
  • 9. Intra- Africa Exports of Food & Beverage Products Top 10 African Source Markets for Food Exports into Africa, 2011 Top 10 African Source Markets for Beverage Exports into Africa, 2011 Egypt ZAR3 046bn, (17%) Ethiopia ZAR246bn, (2.4%) Uganda ZAR753bn, (4.2%) Kenya ZAR2 447bn, (23.6%) Kenya Senegal ZAR869bn, (4.9%) Ghana ZAR377bn, (3.6%) ZAR799bn, Uganda (4.4%) Côte d'Ivoire ZAR272bn ZAR1 358bn, (13.1%) Zambia ZAR1 (2.6%) Côte d'Ivoire 372bn, (7.6%) Tanzania ZAR1 493bn, ZAR299bn, (2.9%) (8.3%) Rwanda ZAR401bn, (3.9%) Ghana ZAR703bn, (3.9%) Malawi ZAR304bn, (2.9%) Namibia ZAR1 548bn, Namibia ZAR621bn, (14.9%) (3.4%) South Africa South Africa ZAR5 064bn ,(28%) ZAR2 048bn, (19.7%) Source: TradeMap, 2013
  • 10. South Africa’s Food & Beverage Trade
  • 11. South African Exports of Food & Beverages Products by Regions SOUTH AFRICA’S EXPORTS OF FOOD PRODUCTS TO SOUTH AFRICA EXPORTS OF BEVERAGES TO GLOBAL GLOBAL REGIONS, 2012 REGIONS, 2012 25% 60% Asia (ZAR1 257m) 50% Oceania 20% Africa (ZAR5 564m) (ZAR120m) Oceania North America, 40% 548 Growth 2011 - 2012 (%) (ZAR434m) Asia (ZAR690m) Growth 2011 - 2012 (%) 15% 30% Africa Middle East, 341 North America (ZAR2 522m) 10% 20% (ZAR981m) Europe (ZAR4 299m) Europe (ZAR1 708m) 10% Middle East 5% (ZAR356m) 0% South America -10% 0% 10% 20% 30% 40% 50% 0% (ZAR98m) South America -10% 0% 10% 20% 30% 40% 50% 60% -10% (ZAR150m) -5% -20% Share of SA Exports (%) Share of SA Exports (%) • Asia SA fastest growing region for food products in 2012 growing at 21%. • Oceania was SA fastest growing export region in 2012 growing at 46%, • Africa is SA’s largest export region in 2012 estimated at ZAR5.5bn, • Europe is SA’s biggest export region in 2012 estimated at ZAR4.3bn, growing at 15%. followed by Africa at ZAR2.4bn Source: Quantec, 2013
  • 12. South Africa’s Global Export Markets of Food & Beverage Products SOUTH AFRICA’S GLOBAL EXPORT MARKETS OF FOOD PRODUCTS, 2012 SOUTH AFRICA’S GLOBAL EXPORT MARKETS OF BEVERAGE, 2012 % VALUE 2012 VALUE 2012 % SHARE % GROWTH RANK IMPORTERS % SHARE 2012 GROWTH RANK IMPORTERS (ZARm) (ZARm) 2012 2011-2012 2011-2012 1 Zimbabwe 1 469 14.76% 20.66% 1 United Kingdom 1 169 9.80% 12.78% 2 Mozambique 1 171 11.77% 9.65% 2 Germany 837 -1.85% 9.15% 3 Zambia 672 6.75% 30.79% 3 Sweden 564 -9.32% 6.16% 4 Japan 594 5.97% 16.78% 4 United States 559 19.89% 6.11% 5 Angola 473 4.76% -0.20% 5 Angola 541 -2.25% 5.91% 6 Netherlands 439 4.41% 12.88% 6 Netherlands 496 -11.98% 5.42% 7 United Kingdom 390 3.91% 2.77% 7 Canada 419 19.21% 4.58% 8 United States 385 3.87% 16.14% 8 Ghana 390 229.81% 4.26% 9 Germany 381 3.83% -0.72% 9 Zimbabwe 319 35.42% 3.48% 10 Australia 351 3.53% 15.50% 10 United Arab Emirates 268 10.51% 2.93% TOTAL EXPORTS 9 954 100% 14.07% TOTAL EXPORTS 9 149 100% 11.26% Source: Quantec, 2013
  • 13. South African Exports of Food Products to African Regions TOP 10 SOUTH AFRICAN EXPORT MARKETS IN AFRICA, 2012 Value Rank Market 2012 % Share 2012 % Growth 2011-2012 (ZARm) 1 Zimbabwe 1 469 26.40% 20.66% 2 Mozambique 1 171 21.05% 9.65% 3 Zambia 672 12.08% 30.79% 4 Angola 473 8.51% -0.20% 5 Nigeria 336 6.04% -4.48% 6 Mauritius 207 3.72% 3.31% 7 Malawi 166 2.99% 28.96% • SADC: Share 81% (ZAR4.4bn) growth of 16% in 2012 8 Ghana 143 2.58% 30.53% • West Africa: Share 11% (ZAR622m) growth of 4% in 2012 9 DRC 135 2.42% 1.23% • East Africa: Share 6% (ZAR335m) growth of 17% in 2012 10 Madagascar 111 1.99% 15.61% • Northern Africa: Share 1.2% (ZAR69m) growth of 165% in 2012 Total Exports 5 564 100% 20.66% • Middle Africa: Share 1% (ZAR57m) growth of 50% in 2012 Source: Quantec, 2013
  • 14. South African Exports of Beverages to African Regions TOP 10 SOUTH AFRICAN EXPORT MARKETS IN AFRICA, 2012 Value Rank Market 2012 % Share 2012 % Growth 2011-2012 (ZARm) 1 Angola 541 21.45% -2.25% 2 Ghana 390 15.45% 229.81% 3 Zimbabwe 319 12.63% 35.42% 4 Zambia 241 9.58% 32.02% 5 Mozambique 217 8.60% 18.28% 6 Tanzania 175 6.95% 43.40% 7 Nigeria 131 5.19% -3.64% • SADC: Share 66% (ZAR1.7bn) growth of 15% in 2011 8 Kenya 119 4.70% 2.00% • West Africa: Share 22% (ZAR557m) growth of 70% in 2011 9 Madagascar 74 2.94% 22.85% • East Africa: Share 10% (ZAR250m) growth of 6.7% in 2011 10 DRC 71 2.83% -13.53% • Northern Africa: Share 0.1% (ZAR2..3m) growth of -75% in 2011 Total Exports 2 522 100% 20.43% • Middle Africa: Share 2% (ZAR38m) growth of -38% in 2011 Source: Quantec, 2013
  • 15. South Africa’s Exports of Food & Beverage Products to Africa SOUTH AFRICAN EXPORTS TO AFRICA OF FOOD PRODUCTS, 2012 SOUTH AFRICAN EXPORTS TO AFRICA OF BEVERAGES, 2012 VALUE VALUE % SHARE % GROWTH % SHARE % GROWTH RANK PRODUCTS 2012 RANK PRODUCTS 2012 2012 2011-2012 2012 2011-2012 (ZARm) (ZARm) Solid cane or beet sugar and chemically Grape wines(including fortified), 1 1 120 20.13% 19.11% 1 571 22.63% 1.01% pure sucrose alcoholic grape must Ethyl alcohol, undenatured and > 2 Food preparations 1 053 18.92% 6.15% 2 544 21.59% 122.38% 80%, or denatured Fruit and vegetable juices, not fermented Liqueur, spirits and undenatured 3 726 13.05% 18.38% 3 433 17.16% 2.19% or spirited ethyl alcohol <80% Soups, broths and homogenized food Waters, non-alcoholic sweetened or 4 354 6.37% 18.84% 4 317 12.56% -5.93% preparations flavoured beverages Baked bread, pastry, wafers, rice paper, Fermented beverages nes (eg cider, 5 327 5.87% 26.52% 5 298 11.82% 3.85% biscuits perry, mead) Sauce, condiments, mixed seasoning and 6 296 5.32% 17.94% 6 Beer made from malt 215 8.54% 63.64% mustard Cereal food (roasted, swelled), cooked 7 235 4.23% 15.41% 7 Tea 97 3.85% 45.30% grain not maize Chocolate and other foods containing Coffee, coffee husks and skins and 8 219 3.94% 18.79% 8 34 1.34% 27.27% cocoa coffee substitutes Vegetables nes, prepared/preserved, not Unsweetened beverage waters, ice 9 186 3.35% -7.69% 9 11 0.44% 4.02% frozen/vinegar and snow Sugar confectionery, non-cocoa, white Vermouth and other flavoured grape 10 179 3.22% 4.43% 10 2 0.07% 32.43% chocolate wine TOTAL EXPORTS 5 564 100% 20.66% TOTAL EXPORTS 2 522 100% 20.43% Source: Quantec, 2013
  • 16. Western Cape’s Food & Beverage Trade
  • 17. Western Cape Exports of Food & Beverages Products to Global Regions WESTERN CAPE EXPORTS OF FOODS PRODUCTS TO WESTERN CAPE EXPORTS OF BEVERAGES TO GLOBAL REGIONS, 2011 GLOBAL REGIONS, 2011 50% 40% Africa Middle East (ZAR1 062m) Africa 40% 30% (ZAR135m) Middle East (ZAR1.1bn) Asia (ZAR760m) Growth 2011 - 2012 (%) (ZAR89m) Asia 30% 20% Growth 2011 - 2012 (%) (ZAR318m) Oceania South America 20% 10% (ZAR281m) (ZAR154m) Europe (ZAR4bn) 10% 0% North America -10% 0% 10% 20% 30% 40% 50% 60% 70% (ZAR234m) Europe North America 0% (ZAR960m) -10% (ZAR658m) -5% 0% 5% 10% 15% 20% 25% 30% 35% Oceania South America (ZAR68m) -10% -20% (ZAR58m) -20% -30% Share of WC Exports (%) Share of WC Exports (%) • Middle East was WC fastest growing export region in 2011 growing at • Africa WC fastest growing export region in 2011 growing at 27%. 38%, followed by Africa at 33%. • Europe is WC’s biggest export region in 2011 estimated at ZAR4bn, • Africa was WC’s biggest export in 2011 estimated at ZAR1bn, followed by followed by Africa at ZAR1.1bn. Source: Quantec, 2013
  • 18. Western Cape’s Global Export Markets of Food & Beverage Products WESTERN CAPE’S GLOBAL EXPORT MARKETS OF FOOD PRODUCTS, 2011 WESTERN CAPE’S GLOBAL EXPORT MARKETS OFBEVERAGES, 2011 VALUE 2011 % SHARE % GROWTH VALUE 2011 % SHARE % GROWTH RANK IMPORTERS RANK IMPORTERS (ZARm) 2011 2010-2011 (ZARm) 2011 2010-2011 1 Japan 310 8.89% 13.53% 1 United Kingdom 1 032 16.16% -26.24% 2 Germany 265 7.58% -1.15% 2 Germany 838 13.14% 5.66% 3 Australia 225 6.44% 26.95% 3 Sweden 622 9.74% -4.15% 4 Zimbabwe 221 6.33% 127.41% 4 Angola 544 8.52% 22.22% 5 Hong Kong 204 5.83% 39.47% 5 Netherlands 521 8.17% 8.80% 6 United Kingdom 190 5.45% -2.20% 6 Canada 350 5.49% -5.41% 7 Zambia 154 4.40% 13.78% 7 Denmark 300 4.71% -1.85% 8 Netherlands 140 4.02% -8.16% 8 United States 300 4.70% -3.54% 9 Mozambique 130 3.74% 24.42% 9 Belgium 180 2.82% 5.54% 10 United States 118 3.39% -3.67% 10 China 145 2.27% 79.41% TOTAL EXPORTS 3 490 100% 12.80% TOTAL EXPORTS 6 382 100% -0.45% Source: Quantec, 2013
  • 19. Western Cape Exports of Food Products to African Regions TOP 10 WESTERN CAPE EXPORT MARKETS IN AFRICA, 2011 Value Rank Market 2011 % Share 2011 % Growth 2010-2011 (ZARm) 1 Zimbabwe 221 20.81% 127.41% 2 Zambia 154 14.45% 13.78% 3 Mozambique 130 12.28% 24.42% 4 Nigeria 116 10.93% 288.99% 5 Angola 102 9.59% 1.41% 6 Mauritius 94 8.89% 4.70% 7 Ghana 50 4.68% 9.56% • SADC: Share 74% (ZAR790m) growth of 32% in 2011 8 Tanzania 29 2.75% 20.70% • West Africa: Share 18% (ZAR188m) growth of 97% in 2011 9 Malawi 27 2.57% -4.98% • East Africa: Share 4% (ZAR46m) growth of -20% in 2011 10 DRC 27 2.56% 64.46% • Northern Africa: Share 1% (ZAR7.1m) growth of -64% in 2011 Total Exports 1 062 100% 33.55% • Middle Africa: Share 2.9% (ZAR30m) growth of 41% in 2011 Source: Quantec, 2013
  • 20. Western Cape Exports of Beverages to African Regions TOP 10 WESTERN CAPE EXPORT MARKETS IN AFRICA, 2011 Value % Share 2011 Rank Market 2011 % Growth 2010-2011 (ZARm) 1 Angola 544 49.96% 22.22% 2 Nigeria 123 11.26% 49.26% 3 Kenya 90 8.24% 9.29% 4 Zimbabwe 65 5.98% 99.94% 5 Tanzania 45 4.16% 7.44% 6 Ghana 40 3.65% 29.08% 7 Mauritius 33 3.02% 18.83% • SADC: Share 69% (ZAR746m) growth of 25% in 2011 8 Mozambique 32 2.91% 38.22% • West Africa: Share 18% (ZAR196m) growth of 46% in 2011 9 Liberia 11 1.00% 123.79% • East Africa: Share 12% (127m) growth of 10% in 2011 10 Réunion 11 0.97% 0.74% • Northern Africa: Share 1% (ZAR6.6m) growth of 66% in 2011 Total Exports 1 089 100% 27.29% • Middle Africa: Share 1% (ZAR14m) growth of 83% in 2011 Source: Quantec, 2013
  • 21. Western Cape’s Fastest Growing Export Markets of Food & Beverage Products to Africa, 2011 WESTERN CAPE’S EXPORT MARKETS TO AFRICA OF FOOD WESTERN CAPE’S EXPORT MARKETS TO AFRICA OF PRODUCTS, 2011 BEVERAGES, 2011 VALUE VALUE SHARE GROWTH SHARE GROWTH RANK IMPORTERS 2011 RANK IMPORTERS 2011 2011 2011 2011 2011 (ZARm) (ZARm) 1 Nigeria 116.1 10.93% 288.99% 1 Liberia 10.9 1.00% 123.79% 2 Gabon 23.7 2.23% 148.79% 2 Zimbabwe 65.1 5.98% 99.94% Democratic Republic of the 3 Zimbabwe 221.0 20.81% 127.41% 3 5.3 0.49% 97.26% Congo 4 DRC 27.2 2.56% 64.46% 4 Cameroon 5.3 0.49% 79.35% 5 Seychelles 5.9 0.55% 35.06% 5 Congo 6.4 0.59% 77.51% 6 Uganda 6.0 0.57% 32.46% 6 Sudan 6.6 0.61% 65.76% 7 Mozambique 130.5 12.28% 24.42% 7 Nigeria 122.6 11.26% 49.26% 8 Tanzania 29.2 2.75% 20.70% 8 Madagascar 5.4 0.50% 45.74% 9 Zambia 153.5 14.45% 13.78% 9 Mozambique 31.7 2.91% 38.22% 10 Ghana 49.7 4.68% 9.56% 10 Ghana 39.8 3.65% 29.08% TOTAL EXPORTS 1 062 100% 33.55% TOTAL EXORTS 1 089 100% 27.29% Source: Quantec, 2013
  • 22. Western Cape Exports of Food & Beverage Products to Africa WESTERN CAPE EXPORTS OF FOOD PRODUCTSTO AFRICA, 2011 WESTERN CAPE EXPORTS OF BEVERAGES TO AFRICA, 2011 VALUE VALUE % SHARE % GROWTH % SHARE % GROWTH RANK PRODUCTS 2011 RANK PRODUCTS 2011 2011 2010-2011 2011 2010-2011 (ZARm) (ZARm) Sauce, condiments, mixed seasoning and Grape wines(including fortified), 1 123 11.57% 93.71% 1 453.7 41.67% 22.17% mustard alcoholic grape must Liqueur, spirits and undenatured 2 Food preparations 97 9.09% 47.44% 2 373.6 34.32% 43.12% ethyl alcohol <80% Prepared or preserved meat, meat offal Fermented beverages nes (eg cider, 3 67 6.29% 94.70% 3 221.4 20.33% 18.13% and blood perry, mead) Cereal food (roasted, swelled), cooked Waters, non-alcoholic sweetened or 4 53 5.02% 49.94% 4 27.1 2.49% 31.85% grain not maize flavoured beverages Vegetables nes, prepared/preserved, not Unsweetened beverage waters, ice 5 43 4.02% 69.66% 5 3.5 0.33% -20.16% frozen/vinegar and snow Fruit, nut, edible plant parts nes, 6 39 3.71% 2.13% 6 Beer made from malt 2.8 0.26% 47.06% prepared/preserved Baked bread, pastry, wafers, rice paper, 7 35 3.33% 14.48% 7 Tea 2.5 0.23% -16.46% biscuits, Malt extract, flour, dairy preparations, low Ethyl alcohol, undenatured and > 8 32 3.05% 24.07% 8 1.9 0.18% -38.74% cocoa 80%, or denatured Coffee, coffee husks and skins and 9 Pasta, couscous 30 2.79% 60.07% 9 1.7 0.15% -6.71% coffee substitutes Sugar confectionery, non-cocoa, white Vermouth and other flavoured grape 10 26 2.47% 3.88% 10 0.4 0.04% -27.97% chocolate wine TOTAL EXPORTS 1 062 100% 33.55% TOTAL EXORTS 1 089 100% 27.29% Source: Quantec, 2013
  • 23. South Africa’s FDI into Africa’s Food & Beverage Sector SOUTH AFRICA’S FDI INTO AFRICA’S FOOD & BEVERAGE SECTOR, 2003-2012 1 800 10 1 600 9 1 400 8 7 1 200 Number of Projects Value (ZARm) 6 1 000 5 800 4 600 3 400 2 200 1 0 0 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Capex (ZARm) 487 117 173 12 1 318 1 007 73 660 1 556 965 Projects 1 2 1 1 1 3 1 4 9 5 Source: FDI Intelligence, 2013
  • 24. South Africa’s FDI into Africa’s Food & Beverage Sector 2003-2012 • 99% of all investments originated from Cape Town • 99% of all Investments went into the Shoprite (ZAR661m) retail food and beverage stores sub- Pick n Pay (ZAR173m) sector Nutro Manufacturing EPZ (ZAR52m) Shoprite (ZAR66m) Shoprite (ZAR919m) Shoprite (ZAR173m) Pick n Pay (ZAR173m) Shoprite (ZAR695m) Shoprite (ZAR173m) Pick n Pay (ZAR173) Tongaat Hulett (ZAR1805m) First National Choice (ZAR50m) Pick n Pay (ZAR424m) Pick n Pay (ZAR173m) Distell (ZAR12m) Tongaat Hulett (ZAR73m) NMI Group (ZAR175m) Source: FDI Intelligence, 2013