Organizations greatest fundraising challenge is retaining and cultivating new donors. In 2010 crowd sourcing social good hit unprecedented levels and grassroots activism has proven a viable method for not only raising funds, but also building a community and spreading awareness for your nonprofit. Grassroots fundraising allows your organization to let go of the reigns and empower passionate supporters to raise more money than they ever thought possible for your cause. We’ll be looking at organizations and individuals who have run successful grassroots fundraisers, for example a gal who raised over $120,000 with a personal paddleboard event that drew media attention. Webinar Outline: In this 1-hour webinar we’ll teach you the fundamentals of running a successful grassroots fundraiser and show you examples and the numbers to back it up. We’ll also provide the essential tools to get your organization started, including how to set goals, create a plan, gather a support team, communicate your vision, and execute. What You’ll Learn: • What is Grassroots fundraising? And why should you do it? • What are the essential tools needed to run a successful fundraiser? • How to develop a creative grassroots fundraiser • Ways to engage your donors, volunteers and board • How to incorporate grassroots fundraising into your overall fundraising goals Guest Presenter: Laura Reino, FirstGiving - As a Sr. Sales Consultant at FirstGiving, Laura works with nonprofits to help them exceed their fundraising goals. By demonstrating how organizations can leverage technology and social media to not only raise more funds, but also build awareness and support, Laura helps nonprofits broaden their traditional ideas of fundraising to make them more successful and sustainable for the future.

1. Training: Grassroots Fundraising with FirstGiving

2. About Vivanista High quality Training & Tools to help you and your organization raise more money.

3. Guest Expert Laura Reino Sr. Sales Consultant FirstGiving [email_address]

4. About FirstGiving

5. Working Together for Nonprofits Peer-to-Peer Fundraising Pages and Event Registrations Fundraising Training, Event Calendar and Promotion Tools!

6. Kick Start Your Grassroots Fundraising Today!

8. What Is Grassroots Fundraising?

10. How Does It Work?

13. Why Is It A Powerful Tool?

15. Grassroots Events Receive Larger Average Donations

16. Largest Average Donations Go To Grassroots Events

17. Why Is It So Often Ignored?

20. Where Do You Begin?

24. Example Success Stories

25. http://www.syracuse.com/news/index.ssf/2010/12/community_group_raising_money.html

28. What Does FirstGiving Do?

29. The FirstGiving Fundraising Solutions Online Donations Peer-to-Peer Fundraising Pages and Event Registrations Personal Support for your Nonprofit, Donors, and Fundraisers. Easy, Tested, and Secure Transaction Processes for the Donor.

31. In Summary

33. Questions?