For an Executive Summary of this report please contact ediz.ibrahim@visiongain.com (+44 (0)20 7549 9976) or refer to our website http://www.visiongain.com/Report/1231/Mobile-Security-%28mSecurity%29-Market-Forecast-2014-2024

1. ©notice
This material is copyright by visiongain. It is against the law to reproduce any of this material without the prior written agreement of vision-
gain. You cannot photocopy, fax, download to database or duplicate in any other way any of the material contained in this report. Each pur-
chase and single copy is for personal use only.
Mobile Security (mSecurity) Market
Forecast 2014-2024
Future Prospects For Leading Players

2. Page 1Www.visiongain.com
Mobile Security (mSecurity) Market Forecast
2014-2024: Future Prospects for Leading Players
Key areas covered in this report will include:
This report presents a comprehensive analysis of the prospects for the mobile security market from
2014-2024.
• You will gain an understanding of how the mobile security market will evolve in the next 10 years.
• You will receive forecasts and analysis of the global mobile security market 2014-2024.
• You will find analysis & forecasts for 5 regional mobile security markets from 2014-2024
- North America
- Asia-Pacific
- Europe
- Middle East & Africa
- Latin America
• You will find 53 tables & 40 charts, figures and graphs quantifying & forecasting the changing
dynamics of the mobile security market from 2014-2024
• You will be find global mobile security revenue forecasts from 2014-2024
• You will receive global mobile security revenue forecasts by submarkets from 2014-2024
- Mobile Data Security Forecast 2014-2024
- Mobile Device Security Forecast 2014-2024
- Mobile Virtual Private Network (mVPN) Forecast 2014-2024
- Mobile Identity Management (MIM) Forecast 2014-2024
- Mobile Device Management (MDM) Forecast 2014-2024
- Mobile Security as a Service (mSaaS) Forecast 2014-2024
• You will receive a detailed analysis of the current mobile security market along with market
drivers and restraints within the mobile security sector
• Analysis and forecasting informed by extensive expert consultation with industry leaders. Within
the report, you will be able to read full transcript of 3 exclusive Visiongain interviews from: -
- AVG
- Kaspersky
- Bullguard
• You will gain profiles of 24 leading companies within the global mobile security market.
- Kaspersky Lab
- innoPath Software
- AVG
- BullGuard
- DataViz
- DeviceLock Inc.

3. Page 2Www.visiongain.com
Mobile Security (mSecurity) Market Forecast
2014-2024: Future Prospects for Leading Players
- Echoworx
- Fiberlink, an IBM Company
- Fixmo
- F-Secure
- Apple
- Google
- Lookout
- McAfee
- Symantec
- Mformation
- Microsoft
- Mobile Active Defense
- MobileIron
- Motorola
- Nokia
- Orange
- Research In Motion
- Telefonica
• You will receive a SWOT analysis that examines the global mobile security market.

4. Page 63Www.visiongain.com Page 63
Mobile Security (mSecurity) Market Forecast
2014-2024: Future Prospects for Leading Players
Figure 4.24 Global ID Management Market Forecast 2014-2024 ($ billion, AGR %)
Source: Visiongain 2014
4.4.3 Mobile ID Management Submarket Forecast 2014-2024
Visiongain believes that the global mobile ID management (MIM) market will be worth $0.8 billion
globally in 2014. Visiongain calculates the CAGR for the period 2014-2024 to be 24.0%, with the
market reaching $6.9 billion by 2024. Table 4.25 and Figure 4.26 show the global MIM security
submarket forecast along with the AGR and CAGR for the period 2014-2024.
Table 4.25 Mobile ID Management (MIM) Security Submarket Forecast 2014-2024
($billion, AGR %, CAGR%, Cumulative)
2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2014-24
Rev. $bn 0.8 1.0 1.3 1.6 2.0 2.5 3.2 3.9 4.8 5.8 6.9 34.0
AGR (%) 24.8 24.8 24.0 25.2 26.4 25.3 23.8 22.0 21.8 18.1
CAGR (%) 2014 -19 25.6 2019 -24 22.5
CAGR (%) 2014 -24 24.0
Source: Visiongain 2014
0
2
4
6
8
10
12
14
0
5
10
15
20
25
30
35
2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024
AGR%
Revenue($billion)
Revenues $bn AGR %

5. Page 90Www.visiongain.com Page 90
Mobile Security (mSecurity) Market Forecast
2014-2024: Future Prospects for Leading Players
Visiongain calculates the mobile security market will be worth $0.3 billion in the region in 2014,
reaching to $1.6 billion by 2024 at a CAGR of 18.2% for the 2014-2024 period. Table 5.15 and
Figure 5.16 show the forecasted market in the region, including AGR and CAGR for the 2014-2024
period.
Table 5.15 Latin America Mobile Security Market Forecast 2014-2024 ($billion, AGR
%, CAGR%, Cumulative)
2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2014-24
Rev. $bn 0.26 0.28 0.33 0.37 0.34 0.54 0.59 0.75 0.88 1.02 1.61 6.98
AGR (%) 8.2 16.1 13.0 -6.9 56.8 9.7 26.7 17.2 16.5 57.8
CAGR (%) 2014 -19 10.8 2019 -24 26.2
CAGR (%) 2014 -24 18.2
Source: Visiongain 2014
Figure 5.16 Latin America Mobile Security Market Forecast 2014-2024($ billion, AGR %)
Source: Visiongain 2014
-20
-10
0
10
20
30
40
50
60
70
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
1.6
1.8
2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024
AGR%
Revenue($billion)
Revenues $bn AGR %

6. Page 92Www.visiongain.com Page 92
Mobile Security (mSecurity) Market Forecast
2014-2024: Future Prospects for Leading Players
7. Expert Opinion
7.1 Visiongain Interview withAVG Technologies
Visiongain conducted an interview with Omri Sigelman, Vice President – Mobile & Marketing at
AVG Technologies about his viewpoint of the mobile security market.
7.1.1 AVG Company Background and Mobile Security Products
Visiongain: Please give us a little background about your company and your mobile
security related product/service offerings.
Omri Sigelman: AVG is the online security company for 177 million active users, securing
devices, data and people. We deliver protection, privacy and performance products for desktop
users and mobile devices users. Our flagship AVG AntiVirus FREE for Android™ app for
smartphones is the number one downloaded security application on the Google Play store with
more than 100 million downloads, which places it in the coveted 100-500 million download
category.
AVG AntiVirus FREE for Android Tablets is also a popular AVG app for those with Android based
devices. We also offer a range of performance apps for smartphones and tablets including AVG
Cleaner, AVG Uninstaller and AVG Battery Saver & TuneUp which help keep connected devices
running smoothly, free of duplicate or unwanted files and apps, and operating at maximum battery
by helping control connectivity and service settings to put them into sleep/turn them off when not in
use.
AVG’s aim is to secure as many end users as possible so ultimately our online protection moves
and develops as they do and their devices evolve. Users have a right to be secure online whatever
device they are using and wherever they are using it. Our approach to mobile therefore is to make
our products as easy to use and as accessible as possible and as part of this, we recently
announced our forthcoming AVG Zen application for mobile devices. AVG Zen is a simple
approach to helping people run their connected lives on all their devices from one central, easily
managed place.
We’re also committed to ensuring our mobile users understand how our mobile apps work and in
particular, being transparent about what data our apps collect and how it is shared. As part of this
commitment, we have just announced our AVG short data privacy notice. AVG is the one of the
first in the industry to pursue this best practice which arises from the National Telecommunications

7. Page 108Www.visiongain.com Page 108
Mobile Security (mSecurity) Market Forecast
2014-2024: Future Prospects for Leading Players
Please see Table 8.4 for a brief company overview.
Table 8.4 AVG Company Overview (Revenue, Contact, HQ, Ticker, Website)
Total company revenue $mn USD 407.1 million(FY 2013)
IR Contact erica@blueshirtgroup.com
Headquarters Amsterdam, Netherlands
Ticker AVG
Website www.avg.com
Source: Visiongain 2014
AVG Mobilation Anti-Virus is a mobile security application protecting Android smartphones and
tablets. AVG Mobilation Anti-Virus application runs as a service on the device, the software
monitors data security threats, checks and enforces security policy against a central server by
using proprietary revolutionary technologies and implements them. The AVG Mobilation Anti-Virus
application has five major engines for a multi-layered approach against threats. For a brief
overview of mobile security apps provided by AVG see Table 8.5 below.
Table 8.5 AVG Mobile Apps
AVG AntiVirus FREE for
Android
Combats viruses and malware, and also provides loss and theft protection
through the ability to track and control smartphone remotely if stolen or
misplaced
AVG AntiVirus PRO for
Android
Keeps phone and private data safe from viruses and malware, assists in
recovering a lost or stolen mobile device and also helps smartphone to run at
optimal performance
AVG PrivacyFix
AVG PrivacyFix checks user’s privacy exposure on Facebook, Google and
LinkedIn. Blocks over 1,200 trackers from following user’s movements online.
Users get alerted to privacy risks as they visit sites and know when policies
change
AVG Safe Browser for
iPhone
AVG Safe Browser is a free web browser that helps ensure users only visit safe
websites, while also giving them control over who is able to see and use what
they are doing online