A vinícola espanhola González Byass é uma das participantes da campanha Vinhos de Espanha - Brasil. Veja nesta apresentação toda a sua história.

2. Origins and History

3. 1835
Manuel M. Gonzalez founds his own wine Company
He looked after his Company for more than 50 years

4. “I cannot think of a better business than making wine, to it I therefore
dedicate my life.”
1836

5. 1836
Mr. Dubosc and Mr. Gutierrez Aguera become partners
The Company is named Gonzalez & Dubosc

6. 1851
Mr. Byass is named exclusive distributor in the UK.
He becomes a partner in 1855

7. 1840
Acquisition of land and construction of bodegas start.
First vineyards are bought in 1847

8. 1844
“We shall see what can be done with the very very pale wine you
so highly recommend”

9. 1855- 1865
González Byass’ exports account for 2% of total Spanish exports

10. 1848
The first Tío Pepe label

11. Beginning of 20th century
González Byass began to produce and sell Lepanto in 1908 and Soberano in 1913.
Lepanto is the only Brandy 100% de Jerez, which is harvested, distilled and aged
in Jerez, archiving an unbeatable quality.

12. 1936
Design of Tío Pepe logo

13. 1955
Pioneers in enological and viticultural research.
CIDIMA founded in 1955.

14. 1988
The González family buys the shares of the Byass family, after over 100 years of
partnership. The company is still owned by the founder’s family, now in 5th and 6th
generation.

15. 80’ – 00’
More than 30 years ago the adventure of representing the winemaking diversity
of Spain began with one fundamental premise; maintain and develop the unique
personality of each winery.
Beronia Vilarnau
Finca
Moncloa
Finca
Constancia
Viñas
del Vero
1981 1983 2000 2006 2008

16. 2001 - 2011
Gónzalez Byass strategy focuses on the development of National and International
distribution. Having its own distribution in Spain, Mexico, UK, USA and it also has an office
in China. González Byass has products in over 102 countries around the world.

17. Mission, Vision and Values

18. MISSION
To produce and sell throughout the world quality wines which represent Spain’s oenological diversity,
together with a range of premium spirits.
Our aim is to ensure that our consumers enjoy a wide range of products and efficient, speedy and
approachable service through broad based distribution.
To be open to collaborate with agents that can help us maximise the value we deliver to our
shareholders, employees, customers and consumers.
To help those who work with us to develop themselves, we respect the natual environment and we
improve the socio-economic environment, with which we have a close historic bond.
VISION
For González Byass to be a wine family with wineries that are leaders in their field in Spain’s best-known
D.O.s and which enjoy worldwide distribution.
VALUES
- Pride in being part of González Byass - Team work
- Innovation - Results focused
- Lively communication - To work in pursuit of excellence, attention to detail
- A commercial spirit

19. Organizational Chart

20. 19 19 59
VIÑAS DEL VERO
BOARD OF DIRECTORS
72 52 11 34 107
46
TECHNIAL DIRECTOR
DIRECTOR
MARKETING
DIRECTOR
INTERNATIONAL
SALES
DIRECTOR
C.E.O
NATIONAL
SALES
DIRECTOR
FINANCIAL
DIRECTOR
TOTAL 423
H.R. DIRECTOR
SUPPLY CHAIN
DIRECTOR
WINERY
25 BERONIA
11 VILARNAU
10 FINCA CONSTANCIA

21. Our Production Facilities

23. Own
Hectares
Controlled
Hectares
TOTAL
Vineyards
Jerez Vino de Jerez 461 543 1.004
Finca Moncloa Vino de la Tierra de Cádiz 43 0 43
Viñas del Vero D.O Somontano 632 430 1.062
Finca Constancia Vino de la Tierra de Castilla 200 0 200
Beronia D.O.C Rioja 20 850 870
Vilarnau D.O Cava / Penedès 15 70 85
23

24. The biggest selling Fino in the world. TIO PEPE is more than wine, it is a
symbol of Andalusia and Spain, it is «Sol de Andalucía embotellado»
TIO PEPE was an inspiration for
contemporary artists, like Picasso

35. Tío Pepe was present in Royal Ascot Races

36. TIO PEPE WINES
Tío Pepe Tío Pepe en Rama

37. TIO PEPE WINES Gama Superior

38. TIO PEPE WINES Fino Palmas Collection
Enological jewels of 6, 8, 10 and more than 40 years

39. TIO PEPE WINES Croft Original / Croft Particular

40. TIO PEPE WINES V.O.R.S
Vinum Optimum Rare Signatum

42. In GB we still have the 16 barrels bought by the
founder to the Duke of Medinacelli in 1835

43. Restoring Forgotten
Traditions

50. FINCA MONCLOA WINES
Finca Moncloa 9 Barricas Tintilla de Rota

51. 21st Century Expression
“Vinos de Parcela”, Single – Plot Wines

60. Plot Wines

61. FINCA CONSTANCIA WINES
Altos de la Finca Finca Constancia

62. FINCA CONSTANCIA WINES Altozano

63. FINCA CONSTANCIA WINES Fragantia

64. Renewed Tradition

74. BERONIA Classic Range

75. BERONIA Collection

76. BERONIA
Ecologic Dos Maderas Range Premium Range

77. BERONIA 40th Anniversary

78. Stunning wines in an
undiscovered part of Spain

83. VIÑAS DEL VERO WINES Tradition

84. VIÑAS DEL VERO WINES Collection

85. VIÑAS DEL VERO WINES Reserva

86. VIÑAS DEL VERO WINES Secastilla

87. The Iconic Wine

89. BLECUA WINE

90. Design and Vanguardism

96. VILARNAU SPARKLING WINES

97. VILARNAU SPARKLING WINES Antoni Miró's Design

98. Our family of Spirits

99. SOBERANO

100. CHINCHÓN

102. LEPANTO

103. LEPANTO

104. THE LONDON Nº1

105. DRUIDE

106. Our olive oil and vinegars

107. OLIVE OIL & VINEGARS

108. Advertising

114. Events and Actions

115. González Byass Magazine

116. VinotecApp

117. Viñas del Vero Gewürztraminer Perfume

118. The Big Experience by The London Nº1

119. Tasting by Streaming, Moncloa
Jerez/Sevilla/Madrid/Barcelona/ONLINE

120. Flamenco y Sherry

121. The Soloists of London

122. Visit of Queen Sofia of Spain

123. World Sherry Day

124. Viñas del Vero in Almodóvar’s film

125. The London Nº1
Galeria Hilton ice bar, Cologne Kaufhof, Munich
Gin Masterclass, Oporto
Julius Meinl am Graben,Vienna
Bartender competition, China Promocion, Shanghai

126. Harrods

127. Sherrymaster by Tio Pepe

128. Wine & Truffles

129. Our oenologist around the world
Antonio Flores, UK
Antonio Flores, Holland
Matias and Damiá, Japan
Eva Plazas, Germany

130. Brussels Gastronomic Tram
Enjoy a delicious
menu created by
three Michelin
starred Belgian
Chefs with
Viñas del Vero.

131. Prowein Dusseldorf

132. Vinexpo Hong Kong

133. Major awards 2013

134. TTTTOOOOPPPP 111100000000 WWWWIIIINNNNEEEESSSS IIIINNNN
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WWWWrrrriiiitttteeeerrrrssss aaaannnndddd JJJJoooouuuurrrrnnnnaaaalllliiiissssttttssss
1ST Winery in Spain
7TH Winery in the World

135. Wines
90Points 91Points 95Points 97Points 92Points

136. Wines
94Puntos 92Puntos 93Puntos 91Puntos 92Puntos 91Puntos

137. Wines
90Puntos 93Puntos 92Puntos
91Puntos 91Puntos 90Puntos

138. Wines

139. Wines

140. Wines

141. Wines

142. Wines

143. Wines
La revista,
Wine in China,
galardonó éste
Palo Cortado
con 99996666 ppppuuuunnnnttttoooossss
liderando así el
TTTToooopppp 111100000000 y
convirtiéndose
en el mmmmeeeejjjjoooorrrr vvvviiiinnnnoooo
ddddeeeellll aaaaññññoooo.

144. Cava Brut Nature
Vilarnau Brut, recommended in Financial Times
by Jancis Robinson

145. Spirits

146. Medalla de
Diamante
Brandies

147. Key points

148. • Tio Pepe is the Fino leader worldwide 12% Market share.
• Beronia in Spain is the 4th Rioja wine in the on trade.
• Lepanto, the only Brandy de Jerez still distilled in Jerez.
• Viñas del Vero leader of D.O. Somontano. And 4th Best-Seller Spanish wine in Mexico.
• Finca Moncloa, restoring lost traditions.
• Finca Constancia, the creation of new wine concept: “Vino de Parcela” (Plot Wine)
• Vilarnau, small and vanguards cava linked to the image of Barcelona.
• Chinchón, leader brand of aniseeds in Spain and Mexican market.
• Druide Mystical Vodka, a new challenge.
• The London Nº1, the success of a new brand. Launch in 2005