This document provides an overview of how to effectively generate high-value leads using Facebook ads. It begins by discussing common mistakes and challenges with Facebook ads. It then presents a four step system: 1) Find your audience by targeting demographics and interests on Facebook. 2) Spark their interest with engaging ad formats like newsfeed and video ads. 3) Force them to act by optimizing landing pages and offers. 4) Follow up religiously using retargeting tools like custom audiences and lookalike audiences. Examples are given for each step and mistakes to avoid. The overall strategy is to attract a steady stream of qualified leads and clients through a tested Facebook ads process.
2. What Sucks About Facebook
• Confusing
• Everything Is Always Changing
• Where To Start?
• Tried It & Wasted $
3. Forget What You Think You Know
• This one channel can turn everything
around
• It’s still a new frontier, get there before
your competitors
4. Sea Of Potential
• How would you like to spend $500 and
get $46,000?
• How would you like to double your
leads - every single day?
• Let me show you how using Facebook
Ads
5. Why You Can’t Ignore Facebook Ads
• Cheap & Effective Way To Get Clients
• Laser Targeted
• Measurable
• Social Overlay Builds Relationship
6. Today you’ll discover my system for generating
high value leads without wasting money.
I’ll show exactly how to create a highly
effective campaign today, show you some
case studies and leave you with
actionable strategies.
7. Please hold questions until I’m finished
so I can get on a roll and give you as
much as I possibly can!
8. Common Mistakes
• Most people jump in before they have a
real strategy
• It’s a lead generation tool, so you need
to have the framework in place to
convert those leads into sales
• Know Your Clients
9. Understand The
Investment
• I’m Always Asked To Manage
Campaigns
• Real Opportunity Is To Teach You How
To Fish
• You Can Still Outsource Later
10. Don’t worry...
If you’re feeling overwhelmed, don’t worry!
I’ll walk you through it step-by-step,
holding your hand in this session.
11. The Path To High Value Sales
In my programs, I cover the overall
strategy to ensure you attract a steady
stream of high value clients with Facebook
Ads.
Today, I want to get you started with
Facebook Ads that can start bringing you
clients tomorrow.
12. Facebook Ads Success System
• Find Your Audience
• Spark Their Interest
• Force Them To Act
• Follow Up Religiously