External speaker from the University of Ghent at the 8th edition of our Innovation Day on October 21st 2011.

1. INNOVATIONDAY 2011
21,10,.2011.
Slide 2
THE IDEA-PROJECT: MEASURING LOCAL
ENVIRONMENTAL STRESSORS AND
THEIR IMPACT
CONFIDENTIAL
Dick Botteldooren
Universiteit Gent – Intec
dick.botteldooren@intec.ugent.be
Dany Robberecht
Verhaert – Director Consulting Office
dany.robberecht@verhaert.com

2. INNOVATIONDAY 2011
Intelligent
Distributed
Environmental
AssessmentIWT-SBO project

3. INNOVATIONDAY 2011
We
had
A limited number of
permanent noise observation stations
Source: www.lne.be 2009

4. INNOVATIONDAY 2011
Source: www.vmm.be 2009
We
had
A limited number of air quality measurement sites
with instantaneous (non-validated) interpolation

5. INNOVATIONDAY 2011
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
24-06-08 01-07-08
day
PM10(ugm-3)
0
30
60
90
120
150
180
210
NO(ugm-3)
PM10 (ug m-3)
NO (ug m-3)
sunday
We
had
Typical patterns
but limited source identification, limited alerting

6. INNOVATIONDAY 2011
IDEA
brings
More information
at a cheaper price.
air (UFP)
tiny noise
reference
noise
total cost:
25 000 €
0
20
40
60
80
100
120
140
24-06-08 01-07-08
day
PM10(ugm-3)
0
30
60
90
120
150
180
210
NO(ugm-3)
PM10 (ug m-3)
NO (ug m-3)
sunday
0
20
40
60
80
100
120
140
24-06-08 01-07-08
day
PM10(ugm-3)
0
30
60
90
120
150
180
210
NO(ugm-3)
PM10 (ug m-3)
NO (ug m-3)
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday
0
20
40
60
80
100
120
140
11-07-08 13-07-08 15-07-08 17-07-08 19-07-08 21-07-08 23-07-08 25-07-08
NO(ugm-3)
urban traffic (access road)
urban background
sunday
sunday

7. INNOVATIONDAY 2011
IDEA
brings
Bottom up: alerting functionality
and instant validation
sensor error
car
truck
train
nature
talking
industry

8. INNOVATIONDAY 2011
IDEA
brings
Top down:
interpolation and detailed querying
i
LAden = 64 dBA
PM10 = 34 g/m3
UFP = ...
details origin
details origin
details origin
Origin:
Quality : medium
Interpolation based on trafic data
Closest measurement : 120 m
Closest high-end : 890 m
Time stamp : 1-2-2009 to 1-3-2009
...
origin

9. INNOVATIONDAY 2011
IDEA
brings
Top down:
interpolation and detailed querying
Tracing sensor details
Start: 6/3/2009 11:22
Location: //serv1.gent.be/tr23.xml
Tracing sensor details
Start: 6/3/2009 11:23
Location: //serv1.gent.be/tr24.xml

10. INNOVATIONDAY 2011
The partners

11. INNOVATIONDAY 2011
The project
Strategisch basisonderzoek (SBO)
Strategic Basic Research (SBO)
Het doel van het programma Strategisch
BasisOnderzoek is bij te dragen tot nieuwe
ideeën en concepten, die de basis kunnen
vormen voor een nieuwe
generatie producten, processen of
diensten.

12. INNOVATIONDAY 2011
Goals
On March 6 2009 the team met
with an extended user group
The project was presented
A lively discussion followed
and 3 main application areas
were extracted as first
targets

13. INNOVATIONDAY 2011
Target 1: Informing the public
Who?
Governments (environmental department)
Cities
Why?
Open policy
Promoting green city
Checking calculated exposure
Awareness raising
Informing public about risks (vulnerable
groups)
...

14. INNOVATIONDAY 2011
Target 2: Traffic management
Who?
Governments (traffic department)
Traffic providers (Infrabel, De Lijn, NMBS,
...)
Why?
Reducing exposure
Increasing liveability
Reducing health impact
Creating basis of support for traffic
measures
...

15. INNOVATIONDAY 2011
Target 3: Private monitoring
Who?
Interested citizens (IDEA community)
Housing market (architects, ...)
Pressure groups
Industry
Why?
Leverage
Optimal construction
Informing buyers and builders
Monitoring performance and possible
calamity
...

16. INNOVATIONDAY 2011
Goals
On March 11 2010 the team
presented the first technical
results to the user group
Initial results were approved
but some critical comments
emerged on the use of
proxies and the availability
of cheap air pollution
sensors

17. INNOVATIONDAY 2011
Goals
The valorisation team met
several times and analysed
the competition
Intelligence turns out to be the
strongest point of IDEA

18. INNOVATIONDAY 2011
Where we are today

19. INNOVATIONDAY 2011
21,10,.2011.
Slide 20
microphones
0 dBA 0.3 dBA 0.5 dBA 0.5 dBA 0.8 dBA 1.8 dBA ? ?
€3000 €3000 €50 €300 €3 €30 €30 €3
Februari 2010
"On the ability of consumer electronics microphones for environmental noise monitoring",
T. Van Renterghem, P. Thomas, F. Dominguez, S. Dauwe, A. Touhafi, B. Dhoedt, D. Botteldooren;
Journal of Environmental Monitoring, 13 (3), p. 544 - 552, 2011.
Gemiddelde afwijking t.o.v. referentiemicrofoon (LATOT, eq, 1 uur)
a = overall callibration
b = spectral flatness callibration

20. INNOVATIONDAY 2011
21,10,.2011.
Slide 21
Self testing / self calibrating
microphone
Microphone design
with screw able
cap, 10mm micro
speaker inside
cap.
Schematics of aluminum casing,
finished parts and finished
product.
Mic + circuitry
Micro Speaker

21. INNOVATIONDAY 2011
21,10,.2011.
Slide 22
Air quality sensors
Measuring device
- 1000 - 2000 €
Basic sensors
- Electrochemical
- Semiconductor metaloxide
- 5 – 80 €
Sensor head
- temperature control
- calibration curve
- correcting for T, RH
- 200 - 300 €
Not designed for / little
experience in ppb range cross-interference, drift,
T and Hum effects

22. INNOVATIONDAY 2011
21,10,.2011.
Slide 23
Air quality sensors
Correcting data
for temperature
sensitivity using
Gaussian
regression

23. INNOVATIONDAY 2011
21,10,.2011.
Slide 24
UFP (PNC)
PM2.5, PM10
BlackCarbon
GPS
Mobile air pollution (UFP, BC)

24. INNOVATIONDAY 2011
21,10,.2011.
Slide 25
An operational test network
IWT-SBO projecten beogen strategisch onderzoek, geen productontwikkeling
Toch werd een interface geïmplementeerd:
- Om draagvlak te creëren
- Participatief meten uitlokken
- Voor intern gebruik: monitoring

25. INNOVATIONDAY 2011
21,10,.2011.
Slide 26
Agent based processing
S
S
S
Check validity
LAeq aggregator
1sec  15 minute
Diurnal pattern
and Lden
Visualise
Visualise
Other agents

26. INNOVATIONDAY 2011
21,10,.2011.
Slide 27
Example of agent based processing:
diurnal pattern and Lden
Demo
Road traffic
6
8
6
5
7
2
6
2
6
0
71.5
72.5
72.7
72.2

27. INNOVATIONDAY 2011
21,10,.2011.
Slide 28
Mobile measurements for
interpollation
Noise level Black carbon

28. INNOVATIONDAY 2011
21,10,.2011.
Slide 29
INTEC-Ghent University 29
People walking on
emergency stairs
Reverse
gear
forklight
beep
Closing gate
Silence
Chatting
Birds
Ducks
Car passing on
metal plates
Motor boats 1
Motor boats 2
Industrial steady
noises
Acoustic
ummary

29. INNOVATIONDAY 2011
21,10,.2011.
Slide 30
traffic monitoring
Very accurate :
0.85 < R2 < 0.87
@single location
@10min aggregation

30. INNOVATIONDAY 2011
Valorization

31. INNOVATIONDAY 2011
Helping technology developers to reach the
market
- pushing towards the market
pull
- identifying the market &
target customers
- creating the value
generating opportunities
- designing strategy &
business model

32. INNOVATIONDAY 2011
21,10,.2011.
Slide 33
Wireless sensor technology – internet of things
- Food industry
- Packaging industry
- Infrastructure management
- Services industry
- Intelligent devices
- Machinery building
- Retail industry
- Environmental industry
“Physical world becomes one big information
system!”

33. INNOVATIONDAY 2011
The global market for environmental sensing
and monitoring technologies
Market size: $9.1 billion (2008); $13 billion (2014,
estimated)
Annual growth rate: (CAGR) of 5.2%
The largest share of the market: radon, GPS, remote
sensing and new technologies; $4.9 billion (2008);
$6.8 billion (2014, estimated); CAGR of 6.2%
The second-largest market share: terrestrial sensing and
monitoring technologies; $2.6 billion (2008); $3.4
billion (2014; estimated); CAGR of 4.7%
The faster growing segments: sophisticated sensors,
monitoring equipment, large scale networks such as
satellite, GPS and remote sensing, associated
networking equipment, and a large slate of new
technologies.
Environmental Sensing and Monitoring Technologies: Global Markets published by BCC Research in June

34. INNOVATIONDAY 2011
Investigating market attractiveness and
valorization opportunities
Market
attractiveness
Alternative
valorization
directions
Business
potential

35. INNOVATIONDAY 2011
Designing
value
creating
opportunitiesWhat is the job to be done for
customers?
How can we create added
value?

36. INNOVATIONDAY 2011
how can “IDEA” help
the city
to become smart?

37. INNOVATIONDAY 2011
Learning from the benchmarks
Assen,
Netherlands
Sensor city
Noise & traffic
NY, US
Smart city
solutions
Smart parking
Paris, France
Green watch
Man & broadcast
ozone & noise
Cambridge, UK
Citysense
Traffic & pollution
Kopenhagen,
Denmark
bikes
Map pollution
levels, traffic
congestion,
and road conditions
in real-time while
biking
Trondheim, Norway
“Façade & online”
Real time environmental
& emotional state of the
city
Smart
cities
cities in Japan
Docomo sevice
Environmental
sensing

38. INNOVATIONDAY 2011
21,10,.2011.
Slide 39
The Copenhagen wheel

39. INNOVATIONDAY 2011
21,10,.2011.
Slide 40
Docomo gardening sensors (Japan)

40. INNOVATIONDAY 2011
21,10,.2011.
Slide 41
The shotspotter gunshot location system (NY, US)

41. INNOVATIONDAY 2011
journey of customers
building a stronger engagement
… between your offering and customers

42. INNOVATIONDAY 2011
Energy harvester to support the riding

43. INNOVATIONDAY 2011
Designing business model & strategy
TECHNOLOGY AND
EVIRONMENTAL
ANALYSIS
VALORIZATION
OPPORTUNITY
SEARCH
BUSINESS MODEL
DESIGN
VALORIZATION
PLAN

44. INNOVATIONDAY 2011
IDEA
BUSINES
S
MODEL
Service based
business model
(data and service
sales)
Co-creation based
business model
(partnership with carrier
product manufacturer)
Product sales based
business model
(hardware,
software sales)
License based
(sales of IPR)
4 alternative business models
1
2
3
4

45. INNOVATIONDAY 2011
It is about finding the
match point
between new technologies and
market

46. INNOVATIONDAY 2011
Hogenakkerhoekstraat 21
9150 Kruibeke (B)
tel +32 (0)3 250 19 00
fax +32 (0)3 254 10 08
info@verhaert.com
More at www.verhaert.com
helps companies and governments
to innovate. We design products
and systems for organizations
looking for new ways to provide
value for their customers.
We are a leading integrated
product innovation center; creating
technology platforms, developing
new products and business in
parallel, hence facilitating new-
growth strategies for our clients.