Rendering refers to a drawing in perspective of a proposed structure. These drawings can pertain to commercial, residential or institutional buildings, structures or even specific elements of any infrastructure. 3D rendering indicates the final process of creating the actual image of a design.

1. How 3D Architectural Rendering serves as an
Ideal Marketing medium?
Rendering refers to a drawing in perspective of a proposed structure. These
drawings can pertain to commercial, residential or institutional buildings,
structures or even specific elements of any infrastructure. 3D rendering
indicates the final process of creating the actual image of a design. Through
the process of rendering in 3D animation, it is possible to see a design in a
more accurate and realistic manner. A sketch is transformed into digital
images. Architectural rendering is a specific format of 3D rendering where
interior and exterior elements, landscaping and buildings can be visualized
realistically. Visualization of a structural plan involves 3D modeling and
animation where different elements are developed to constitute the shape
and design of a construction plan.

2. 3D Animation in Marketing
Marketing is an inevitable and indispensable element for every business.
While, a company can employ numerous tactics to sell a service and/or
product like a home; nothing can be more alluring than the product by
itself. But for categories that are proposed; this may prove impossible. This
is when 3D technology can intervene to make a big difference. It is
common to find brochures, flyers and presentations on builders’ website or
when you visit them to choose a property of your choice. But regardless of
the number of marketing materials used; you may find it tough to arrive at
a concrete decision because you are still unsure of how the structure or
building is likely to be. This is where 3D architectural rendering delivers a
major advantage.

3. 1. Using 3D modeling and animation; builders and architects can help
clients visualize the project better.
2. 3D presentations are clean, sharp and best in quality and hence
present a very accurate and realistic format of the final product.
3. Interactive floor plans strike an entirely different picture from the
traditional floor plan drawings of lines. 3D rendering can take the
client for a tour of the building virtually. The client can open the door
and view every room much like replicating an actual walkthrough of
a property.
4. 3D animation facilitates visualization. When a potential buyer cannot
visualize the home or property he plans to buy; it may amount to a
lost sale. This is where 3D technology can eliminate opportunity
threats. Better visualization means higher chances of purchase.

4. Thus 3D modeling and animation represent highly effective mediums of
marketing. They do away with traditional limitations of marketing
materials and promote likeability factor tremendously.
About us
Veetil Digital is a part of the highly diversified Veetil Group of companies. We
are a total digital services company covering all aspects of business. Our
objective is to make your life easier by taking care of all your digital needs that
include 3D visualisation solutions for your design and marketing requirements,
software and web based solutions for all your business processes thus making
them more efficient and effective.
Contact us
Veetil Digital Services
P.O.Box 2149, carlisle North,
Perth,
WA 6101,
Australia.
Website: www.veetildigital.com.au