Reductive Labs

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Luke Kanies Founder and CEO Founder of Puppet Project

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Reductive Labs

2. Luke Kanies Founder and CEO Founder of Puppet Project

3. I have no High Concept Pitch

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13. Customers and Investors

Notas do Editor

High Concept Pitch: 3-5 words or a phrase
Elevator Pitch: Summarize the key, compelling facts of the company.
Problem you discovered / motivation for creating this company
Your secret sauce for solving problem
Go-to-Market - Target audience /Marketing/Positioning
Market size - (use graphics )
Business Model – ways you will make $/Pricing and distribution channel strategy
Competitors and your sustainable advantage over them
Traction: Actual & prospective customers/partners (or trials/beta list them w/ logos)
Team/board – who do you have and what is their advantage/pedigree? (exits, IPOs, sucess)
Your “ask” or your close – what do you want? (A meeting, partners, referrals, beta customers, investors)

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Notas do Editor