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UKERC Communications
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Lindsay Wright - Head of Communications
Dr Matthew Aylott – Communications Officer
The Communications Team
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• Eyes and ears
• Share expertise – CDTs, ERP, BSBEC
• Unique knowledge of energy research
activities
We provide ...
Integrated
platform for all
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UKERC
Comms
Team
Skilled
promotion of
research
Strong, consistent brand
across all outputs
Communication
to key
stakeholders
Public affairs
expertise -
impact
Informing the energy communityThinking outside the
research box
Informing the Community
Instant - Twitter Feed (3000)
Daily – Energy News Update (570)
Weekly – Members’ Update (200)
Quarterly – Policy Bulletin (1600)
Quarterly – Industry Bulletin (800)
Building a consistent brand
Consistent branding
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UK and global recognition
Spreading the Word
• Briefed every UK Energy Minister &
Shadow Team
• Strong relationship with key civil
servants
• UKERC brand trusted by media
• Website: easy access to outputs
- receive 100,000 visitors per year
– 20% from UK, rest from overseas
• Intranet: key resource for researchers
• Energy Insights Series: easy guides to
complex research
Outputs into Impacts
ESFIT Insight Paper: Amendment to Energy Bill
House of Commons Briefings: one-to-one
briefings, media coverage
Ecosystem Briefing Paper: Defra briefing
UK Energy Research Centre
+44 (0)20 7594 1574
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UKERC Comms Team Promotes Energy Research

  • 1. UKERC Communications Activity Lindsay Wright - Head of Communications Dr Matthew Aylott – Communications Officer
  • 2. The Communications Team • Inform • Facilitate • Engage • Eyes and ears • Share expertise – CDTs, ERP, BSBEC • Unique knowledge of energy research activities
  • 3. We provide ... Integrated platform for all communications UKERC Comms Team Skilled promotion of research Strong, consistent brand across all outputs Communication to key stakeholders Public affairs expertise - impact Informing the energy communityThinking outside the research box
  • 4. Informing the Community Instant - Twitter Feed (3000) Daily – Energy News Update (570) Weekly – Members’ Update (200) Quarterly – Policy Bulletin (1600) Quarterly – Industry Bulletin (800)
  • 5. Building a consistent brand Consistent branding Ensures strong identity UK and global recognition
  • 6. Spreading the Word • Briefed every UK Energy Minister & Shadow Team • Strong relationship with key civil servants • UKERC brand trusted by media • Website: easy access to outputs - receive 100,000 visitors per year – 20% from UK, rest from overseas • Intranet: key resource for researchers • Energy Insights Series: easy guides to complex research
  • 7. Outputs into Impacts ESFIT Insight Paper: Amendment to Energy Bill House of Commons Briefings: one-to-one briefings, media coverage Ecosystem Briefing Paper: Defra briefing
  • 8. UK Energy Research Centre +44 (0)20 7594 1574 www.ukerc.ac.uk @UKERCHQ