1. Lean UX
Getting out of the deliverables business
December 7, 2012
A UIE Virtual Seminar
http://img.blog.yahoo.co.kr/ybi/1/1c/f6/cliffordmlarsen/folder/717992/img_717992_1359004_3?1103025176.jpg

2. In the beginning…
UX began with Information Architecture which no one had ever heard of
#LeanUX | @jboogie
http://www.ucdesigners.co.uk/wp-content/uploads/2009/03/stockxpertcom_id21589-world1-1024x794.jpg

3. Deliverables helped define Information Architecture
And this was good
#LeanUX | @jboogie

4. Value has ultimately been placed on the deliverable
Not on the experience being created
#LeanUX | @jboogie

5. Lean UX
Inspired by Lean Startup and Agile development theories, it’s the
practice of bringing the true nature of design work to light
faster, with less emphasis on deliverables and greater focus on
the actual experience being designed.
#LeanUX | @jboogie

6. It goes a little something like this…
Look familiar?
Just the UX process
Concept Validate Prototype Test Learn Iterate
Internally Externally from user
behavior
#LeanUX | @jboogie

7. Designers shouldn’t be expected to get it right the first time
Nobody else has to
From Design Criticism and the Creative Process by Cassie McDaniel on A List Apart, 11 Jan, 2011.
#LeanUX | @jboogie
http://www.alistapart.com/articles/design-criticism-creative-process/

8. Designers are the “Keepers of the Vision”
The experience is design’s responsibility
#LeanUX | @jboogie
http://www.flickr.com/photoshttp://www.flickr.com/photos/kubina/1386979654/sizes/l/

9. Keep everybody moving forward
Clients, stakeholders, design and team.
#LeanUX | @jboogie
http://www.flickr.com/photos/37541410@N03/3901861703/sizes/l/

10. #LeanUX | @jboogie

11. Solve the problem together
As opposed to implementing someone else’s solution
1
#LeanUX | @jboogie
http://www.flickr.com/photos/mims/326748812/sizes/l/

12. Example of sketching at work
V1 of the UI
2
#LeanUX | @jboogie

13. Get the experience out there, not the document
Act it out if you have to
3
#LeanUX | @jboogie
http://www.macdavidpro.com/wp-content/uploads/2010/02/4355664150_68b8aa58a9_o-600x337.jpg

14. Pair up!
But do it, cross-functionally
4
#LeanUX | @jboogie
http://photofind.com/featured-photo/20-uncomfortable-moments-in-sports

15. Style guides!
The cause of, and solution, all your UX problems
5
#LeanUX | @jboogie

16. Thanks!
Call me. Let’s chat.
Jeff Gothelf
@jboogie
jeff@jeffgothelf.com
www.jeffgothelf.com/blog
bit.ly/LeanUX
slideshare.net/jgothelf
#LeanUX | @jboogie