Creative effectiveness winners cl2012

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Entry Detail (Creative Effectiveness Lions)
Cat. No Entry Title Advertiser Product Entrant Company Country Prize
No

A01/064 00087 AXE ‘EXCITE’ – UNILEVER AXE BBH LONDON UNITED KINGDOM Creative
RETURNING TO Effectiveness
UNIVERSAL Grand Prix
TRUTHS TO
CREATE GLOBAL
HITS
A01/011 00034 BORN OF FIRE CHRYSLER 200 WIEDEN+KENNEDY Portland USA Creative
Effectiveness Lion
A01/023 00014 WATERMARK DIAGEO AUSTRALIA BUNDABERG RUM LEO BURNETT SYDNEY AUSTRALIA Creative
Effectiveness Lion
A01/036 00065 BREATHE HAPPY P&G FEBREZE GREY NEW YORK USA Creative
Effectiveness Lion
A01/057 00062 GERMANY'S INITIATIVE VERMISSTE GERMANY WILL FIND KEMPERTRAUTMANN GERMANY Creative
BIGGEST SEARCH KINDER YOU Hamburg Effectiveness Lion
FOR MISSING
CHILDREN
A01/090 00093 YOU'RE NOT YOU MARS SNICKERS ABBOTT MEAD VICKERS UNITED KINGDOM Creative
WHEN YOU'RE BBDO London Effectiveness Lion
HUNGRY GLOBAL
CASE STUDY
Total Entries: 6

Entry Detail (Creative Effectiveness Lions)

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Creative effectiveness winners cl2012

1. Entry Detail (Creative Effectiveness Lions) Cat. No Entry Title Advertiser Product Entrant Company Country Prize No A01/064 00087 AXE ‘EXCITE’ – UNILEVER AXE BBH LONDON UNITED KINGDOM Creative RETURNING TO Effectiveness UNIVERSAL Grand Prix TRUTHS TO CREATE GLOBAL HITS A01/011 00034 BORN OF FIRE CHRYSLER 200 WIEDEN+KENNEDY Portland USA Creative Effectiveness Lion A01/023 00014 WATERMARK DIAGEO AUSTRALIA BUNDABERG RUM LEO BURNETT SYDNEY AUSTRALIA Creative Effectiveness Lion A01/036 00065 BREATHE HAPPY P&G FEBREZE GREY NEW YORK USA Creative Effectiveness Lion A01/057 00062 GERMANY'S INITIATIVE VERMISSTE GERMANY WILL FIND KEMPERTRAUTMANN GERMANY Creative BIGGEST SEARCH KINDER YOU Hamburg Effectiveness Lion FOR MISSING CHILDREN A01/090 00093 YOU'RE NOT YOU MARS SNICKERS ABBOTT MEAD VICKERS UNITED KINGDOM Creative WHEN YOU'RE BBDO London Effectiveness Lion HUNGRY GLOBAL CASE STUDY Total Entries: 6

2. Entry Detail (Creative Effectiveness Lions)

3. Entry Detail (Creative Effectiveness Lions)

Creative effectiveness winners cl2012

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Creative effectiveness winners cl2012