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Linkedin marketing: How to write a killer profile headline
1. How
to
write
a
killer
headline
for
your
Linkedin
profile
.
.
.
Whenever
people
search
for
new
contacts
on
Linkedin,
your
name,
photograph
and
headline
are
the
1st
things
that
show
up.
3. If people are searching for new
contacts, you want to stand out as
the most memorable and best in
your field at what you do, right?
Your professional headline is the text below your
name and next to your photograph. You get 120
characters to sum up your value to other people.
5.
Few
people
are
actually
interested
in
your
job
title.
6.
Instead,
explain
what
value
you
deliver
that
helps
your
customers.
7.
Remember,
no-‐one
wants
IT
upgrades
or
a
new
website;
they
want
the
benefits
these
services
bring.
So
focus
your
headline
on
explaining
the
benefits
you
deliver
to
a
particular
type
of
customer.
Be
very
specific
to
reinforce
your
expert
status
and
use
keywords
to
help
you
rank
better
in
searches.
9.
Finally,
use
this
headline
across
all
your
marketing
to
add
consistency
to
your
brand!
1.
2.
4
.
8.
Helping
you
get
more
leads
from
Linkedin
in
3
easy
steps
W:
tommallens.com
E:
tom@tommallens.com
T:
01926
678
920
M:
07917
005
938
@TomMallens
Which
means
that
creating
a
good
impression
through
these
details
is
a
great
opportunity.