Key resources for finding your way through the Federal government maze! Information, websites, content tools, and tips for marketing to Uncle Sam.

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Best Practices Tools
for Targeting Federal
Agencies & Contracts
2nd
Annual B2G Conference & Expo -
Mark Center
Tom Johnson, Publisher, Set-Aside Alert

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What’s the Target?

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#1 Your 1st
Source – US
Government Manual
 Free!
 http://www.usgovernmentmanual.gov/
 Mission statements
 Org charts
 Bureau breakdown
 Small Business contacts
 Also, www.osdbu.gov for all OSDBUs

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#2 FedBizOpps – but not just for
new opportunities
 Free!
 Resource for what agencies buy your stuff
 Resource for how agencies buy your stuff
 Resource for where agencies buy your
stuff
 Resource for when agencies buy your
stuff

5. www.setasidealert.com 5
#3 Agency Websites – study the
guts
 OSDBU or OSBP pages
 Procurement or Acquisition office pages
 Long-range Forecast
 Agency mission
 Sub-agency organization
 Personnel directory

6. www.setasidealert.com 6
#4 Carroll Publishing – THE source
for government contact information
 Directories
 Org charts
 Federal, state, county, municipal
 Over 100,000 top fed managers w/contact
info
 Over 1000 agency org charts w/contact
info

7. www.setasidealert.com 7
#5 Set-Aside Alert
 Daily Contract Opportunities e-mails
 Quick notes on who’s buying what for
where
 Not just current alert but also historical
value
 Identifies key contacts within buying
offices that can lead you to your target,
both buyers and program managers

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#6 Federal Procurement Data
System
 FPDS-NG (“next generation”) – you
should have seen first generation ;-)
 www.fpds.gov/fpdsng_cms/
 Google-type search for agency or
contractor name, NAICS, PSC, etc
 Drill-down to get more detail

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#7 Better yet:
www.USASpending.gov
 Official contract awards data
 Same data as FPDS-NG, but more user-
friendly interface
 Search by NAICS, agency, keyword,
company
 Research your competitors or suppliers

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#8 Utilize Market Data Research
Firms
 EZGovOpps www.EZGovOpps.com
 GovWin/INPUT/FedSources
www.govwin.com
 FedMine www.FedMine.us
 Centurion Research Solutions
www.centurionresearch.com
 EZGSA www.EZGSA.com

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#9 Confirm your SAM and DSBS
listings
 Transition of data from CCR to SAM was a
mess
 Small business data not getting passed
through to SBA’s Dynamic SB Search
 Today, log in and review your SAM entry
and be sure to go on to DSBS
 Add keywords, past performance to DSBS

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#10 GSA Schedule a necessity?
 Commonly-used, off-the-shelf products
and services
 $40 billion in purchases that rarely appear
in FedBizOpps
 For description of what’s covered:
www.gsa.gov/schedulesolicitations
 Transition from MFC to Fair & Reasonable

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#11 Need to team?
 Take advantage of socio-economic goals
– see Small Business Scorecard
 Participate in industry days
 Participate in industry events and
networking – like today
 Check FBO’s Interested Parties
 Look for Industry Day sign-up lists

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Tom Johnson
Publisher, Set-Aside Alert
800-845-8420
tjohnson@setasidealert.com