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Billboard is a weekly American magazine devoted to the music
industry, and is one of the oldest trade magazines in the world. It
maintains several internationally recognized music charts that track the
most popular songs and albums in various categories on a weekly basis.
It’s company is called ‘Prometheus Global Media’
The number of copies it distributes, on average, for each issue is
16,327.
Billboard was founded in Cincinnati on November 1st 1894
by William H. Donaldson and James H. Hennegan
With the development of the juke box industry during the
1930s, The Billboard began publishing music charts.
Pop, Rhythm & Blues, and Country & Western.
 Language – (Ke$ha) colloquial, informal (Gaga) formal
Tone – (Ke$ha) energetic (Gaga) serious
Font – (Ke$ha) serif (Gaga) sans serif
Drop Cap – shows the reader where to start, easier to start reading, easier to get into
Slug & Editorial pillar – first thing reader sees
Article title – bold red, catches readers attention
Leading text – from big to small, easier to get into
Pull quote – draws audience in, interesting, stands out
Anchor – secures eye flow, avoids eyes being lost, brings back to the right, complete look
Gutter – space at the bottom
Image – goes across both sides, builds continuity
Disco – more information, looks like buildings which gives an urban vibe. Also looks like music
bars.
The colours, against the white background, stand out and
attract the audience.
Gagas’s black lipstick matches the writing.
‘Gaga’ in red matches ‘contents’
Gaga’s white hair compliments the background.
Simple gesture, highlights her significance and the fact that
she’s famous.
Smizing, draws audience in
Teeth showing, again white overpowering the page
Hair blown to the right, to the text
Variety of artists, so much to do with the genre, most familiar
with it, fun, exciting, different, confident, just out there.

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Presentation Notes

  • 2. Billboard is a weekly American magazine devoted to the music industry, and is one of the oldest trade magazines in the world. It maintains several internationally recognized music charts that track the most popular songs and albums in various categories on a weekly basis. It’s company is called ‘Prometheus Global Media’ The number of copies it distributes, on average, for each issue is 16,327.
  • 3. Billboard was founded in Cincinnati on November 1st 1894 by William H. Donaldson and James H. Hennegan
  • 4. With the development of the juke box industry during the 1930s, The Billboard began publishing music charts. Pop, Rhythm & Blues, and Country & Western.
  • 5.  Language – (Ke$ha) colloquial, informal (Gaga) formal Tone – (Ke$ha) energetic (Gaga) serious Font – (Ke$ha) serif (Gaga) sans serif
  • 6. Drop Cap – shows the reader where to start, easier to start reading, easier to get into Slug & Editorial pillar – first thing reader sees Article title – bold red, catches readers attention Leading text – from big to small, easier to get into Pull quote – draws audience in, interesting, stands out Anchor – secures eye flow, avoids eyes being lost, brings back to the right, complete look Gutter – space at the bottom Image – goes across both sides, builds continuity Disco – more information, looks like buildings which gives an urban vibe. Also looks like music bars.
  • 7. The colours, against the white background, stand out and attract the audience. Gagas’s black lipstick matches the writing. ‘Gaga’ in red matches ‘contents’ Gaga’s white hair compliments the background.
  • 8. Simple gesture, highlights her significance and the fact that she’s famous. Smizing, draws audience in Teeth showing, again white overpowering the page Hair blown to the right, to the text
  • 9. Variety of artists, so much to do with the genre, most familiar with it, fun, exciting, different, confident, just out there.