3. Survey? Believe Consumers only when They Pay You!
Photo Source: http://www.flickr.com/photos/roboppy/9625780/lightbox/
4. Customer Discovery? through Traveling!
Photo source: http://www.flickr.com/photos/nomadsweb/6057066224/lightbox/
5. Customer Validation? Also through Traveling!
Hypothesis: Travelers value an entity who curates travel
activities
http://www.flickr.com/photos/allenism/706752483/lightbox/
6. Customer Development – Simple Website
Hypothesis: Travelers value a website which curates travel
activities