To be able to build your customer avatar correctly is the best thing you can do for your business. The ability to get the right message to the right person just at the right time is such a powerful thing in business and is mostly the final say between failure and a great success. It is possible for you to reach your market, reach your goals don’t give up on your business, on your dream. Here’s a strategy that will help you

1. IDENTIFYING YOUR TARGET MARKET
IDENTIFYING YOUR TARGET MARKET
digitalbloggers.com /Thokozani/identifying-your-target-market/
So you may have begun your entrepreneurial journey and need to gain traction on your business, re looking at your
target market will help you get on your way.
To be able to build your customer avatar correctly is the best thing you can do for your business. The ability to get
the right message to the right person just at the right time is such a powerful thing in business and is mostly the final
say between failure and a great success.
It is possible for you to reach your market, reach your goals don’t give up on your business, on your dream. Here’s a
strategy that will help you
If you would like to learn more about online marketing and how you can drive traffic to your
business click here
Who is your target market?
This is basically the general identification of people you would like to reach – we have to be specific and clear in the
identification of this general group. I will not take you into marketing 101 but would really like to emphasize this
important step that most entrepreneurs miss
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2. Get free training here
Some great advice I once received from a great business man was he started with the market and moved
backwards to the product. What does this mean – He would first identify his market and what they needed and then
found or created the product they needed. Most entrepreneurs have this backwards and spend a lot of time on the
product, and no clarity on the target market.
Benefits of identifying your target market correctly
Building what your audience looks like and what exactly they would like to do and get out there to reach out to the is
something we cannot take for granted. A great product alone, a great system, and all passion you can muster
without having this kind of clarity hampers your results.
Benefits of identifying your target market correctly
1. You will provide value to the right person
2. The target market will be more responsive
3. Increase your reach in the niche market
4. Grow your business
5. It affects your bottom line
6. It’s easier to build your relationships
7. Your strategies will be more synergized
8. Better results for your business
9. You will meet a real need
10. Increased leads
Having said that it is really important to be able to be clear on who you would like to reach and add value to your
target market
Connection to your target market
All online entrepreneurs know that the power of profiting from your list and get conversions – get a free report here
Well you will also know that being able to connect correctly with your list is not easy – this leaves the entrepreneurs
often despondent and they give up.
This process is not automatic, when you know your avatar, you will figure out ways to connect with them and
therefore you will be better able to meet the need. Connection is all bout meeting the need and adding value.
You will need this
Be authentic
Make sure your product or service niche is as authentic as you are, this gives your target market a greater chance
of trusting you. Be true always to your values and goals
Go for gold
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3. Give your best, dig deep and wake up everyday to serve the target as best as you can. Take a risk and touch others
who need
Learn
Do not neglect training in all forms and shapes- its not just formal, read books, publications that will help you
increase your knowledge. This helps you to connect better with others and grow as an entrpreneur
I am on this journey of learning digital marketing with such a great academy. The journey is amazing and i love all
the skills i am learning.
Wishing you success in your quest to value addition
xx
Thokozani Phiri
Life coach and entrepreneur
“be too large for worry, too noble for anger, too strong for fear, and too happy to
permit the presence of trouble”
http://digitalbloggers.com/Thokozani/
http://lifewrittenbyme.com/
http://connect.thesixfigurementors.com/personal?id=Thokozani
Twitter: http://thokophiri911
Instagram:http://thokozanik
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