My media presentation for my pitch.

1. MEDIA: COMMUNICATION & PRODUCTION PITCH.
Hello my name is Jonny Keay
I am here to present to you a brief of my design for a
games magazine, with a difference.

2. BRIEF
- THE NORTHERN ECHO
 You have been commissioned by the Northern
Echo to produce a new magazine or newspaper
product. You product could be in any style or
genre (lifestyle magazine, music magazine and
so on) but it must be self financed through
sales or advertising. You must also produce
your magazine for a specified audience
segment within the 16 to 25 age group.

3. PRODUCTION COSTING'S
Post-Production
Equipment +
Distribution, £490.00
Production
Personell, £829.30
Post-Production
Personell, £885.30
Production
Equipment, £2,115.30
This may seem high, but this is balanced as shown in my rate card (next
slide) That if I price my magazine at £1.00 a copy, I will make a large
profit.

4. RATE CARD
5000 Copies

5. AUDIENCE RESEARCH
My primary audience is the Geek/Gamer
tribe, my magazine offers the associated
conventions of these tribes including
Gadgets & Games.

6. GENRE RESEARCH
Genre: Video Games
(predominantly PC games)

7. CONTENT
 Reviews of Free games
 Reviews of Popular Releases
 Discussion Articles
 Helpful Tips on cheap gadgets
 Affordable top 10’s
 Independent reviews (no bargaining)
 More Casual approach to Gaming

8. MY AIM
 Stereotypically video games is only for the nerd
tribe.
 When really someone in the nerd tribe doesn’t
actually like being branded a nerd.
 My magazine will aim to bring a more casual
approach to video games.
 In an attempt to make video gaming as a
hobby, more socially acceptable.
 I aim to do this by covering games which are
free, affordable technology and take away all the
seriousness of video game magazines.

9. DOUBLE PAGE SPREAD MOCK-UP #1

10. DOUBLE PAGE SPREAD MOCK-UP #2

11.  Thank you for taking the time to hear my pitch, if
you have any questions feel free to ask and I will try
my best to answer.