The document summarizes a webinar on social media and fundraising. It introduces the presenters and discusses different models for fundraising using social media, including perpetual fundraising, event-based fundraising, and grassroots fundraising that leverages fans. It also provides resources for engaging supporters online and mobilizing fanbases for fundraising efforts.
1. talks! talks! Introduction to Social Media & Fundraising Audio is only available by calling this number: Conference Call: 866-740-1260 Access Code: 6339392 Sponsored by
2.
3.
4.
5. Today’s Speakers Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392 Volunteer: Becky Wiegand, TechSoup Kami Griffiths TechSoup John Haydon johnhaydon.com Chris Garrett chrisg.com
6.
7. Before you go online Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392
8. Before you go online Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392 Creating a conversation on the issue vs. Talking about your nonprofit
9.
10.
11.
12. The Big Picture... Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392
15. Perpetual or “static” fundraising Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392
16.
17. Event or “wishlist” fundraising Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392
18.
19.
20.
21. Grassroots or “engagement” fundraising Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392
22.
23.
24. Fans to Fundraisers Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392
25.
26. Finding fundraisers within your fanbase Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392 “ Sneezer” Volunteer Donor
27. Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392 Mobilizing your fanbase for fundraising
28.
29.
30.
31.
32.
33. Thank you to our Webinar Sponsor! Introduction to Social Media & Fundraising Conference Call: 866-740-1260 Access Code: 6339392 ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week: Monday 1:00 pm Mountain Standard Time (MST) Wednesday 9:00 am MST Thursday 1:00 pm MST Friday 9:00 am MST For more information: pages.readytalk.com/techsoup.html
34. Thank you! Please complete the post event survey! Kami Griffiths, kami@techsoup.org, 415-633-9392 talks!
Notas do Editor
Attract with content Build familiarity and value … which builds trust Trust + Interaction and engagement builds loyalty Loyalty and belief builds advocacy