Leadership communication is not just for upper level management. Many of the problems that occur in an organization, in our families and in our world are a direct result of people failing to communicate. Differentiate yourself by learning to really hear others, overcome your own biases, express yourself clearly and persuasively, and recognize your own motivations; and you will not only improve as a communicator, you will shine as a leader. Presentation Key Takeaways How to communicate persuasively for problem solving How to close the loop of communication, ensuring understanding How to use silence effectively Identifying behaviors you’d like to upgrade Speaker Bio Deanna A. Mims is the owner of marketing and business development firm MarketDone, where she serves startup, small business and non-profit clients with marketing planning strategy and management. With over 20 years experience with social service agencies in all phases of association management, HR and community outreach capacities, her expertise lies in crafting and managing the messaging and marketing for clients/partners, networking and collaborating models and public relations. She has a long-time love of TSAE and is thrilled to be a part of 2012 Education Day!

1. Intro slide:
LEADERSHIP
COMMUNICATION
with Deanna Mims, MarketDone
EFFECTIVE INTERPERSONAL
AND SELF AWARENESS SKILLS

2. SLIDE 1
EFFECTIVE COMMUNICATION
Learning Objectives
 Awareness of Your Personal Style
 Skillful Listening
 Expressing Yourself, Fierce Leadership
 VERBAL
 BODY LANGUAGE, CONVERSATIONAL TACTICS
 EMOTIONAL INTELLIGENCE
 EMAIL, EMAIL, EMAIL, EMAIL
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3. SLIDE 2
CLOSING THE COMMUNICATION
LOOP
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4. SLIDE 3
Anything that prevents
understanding of the message, is a
barrier to communication.
 Culture, background, and bias
 Noise
 Ourselves
 Message
 Environmental
 Stress 4

5. SLIDE 4
ACTIVE LISTENERS
 Spend more time listening than talking
 Do not finish sentences
 Do not answer questions with non-relevant questions
 Are aware of biases
 Doesn’t daydream
 Do not dominate the conversations
 Plan responses after
 Provide feedback
 Analyzes & Summarizes
 Take brief notes
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6. SLIDE 5
PRE-TEST
 COMMUNICATION SKILLS SELF-
ASSESSMENT (Emotional Intelligence)
THERE IS NO
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7. SLIDE 5 EMOTIONAL
INTELLIGENCE pre-test
 SELF : How Do You Do Perceiving
Your Own Emotions?
 PERCEIVE (Others): How Do You
Do Perceiving the Emotions of
Others?
 MANAGE (Self): How Do You
Manage Your Own Emotions?
 MANAGE (Others): How Do You
Manage the Emotions of Others?
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8. SLIDE 6
BODY LANGUAGE. Avoid:
 Holding Objects in Front of Your Body
 Checking the Time or Inspecting Your
Fingernails
 Narrowing Your Eyes
 Standing Too Close
 Looking Down
 Not Directly Facing the Person You’re
Speaking To
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9. Slide 7: COMMUNICATION
INTERACTIVE HANDOUT
 3 MINUTES TO COMPLETE SELF EVAL
Change Your Verbs – you may want to jot these
down and catch yourself:
•Use 'won't' instead of can't'
•Use 'want' instead of 'need'
•Use 'choose to' instead of 'have to'
•Use 'could' instead of 'should'.
•Use pauses strategically to emphasize a point or slow yourself
down.
•Use the level of formality that is appropriate to the situation.
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10. SLIDE 8: MANAGING
EXPECTATIONS
Questions to ask as someone accepting a task, OR info to
give if you are assigning:
 What specific objectives am I expected to accomplish?
 In what timeframes)?
 Is it realistic (even if a bit of a stretch)?
 On what will my performance be judged?
 How will my progress be measured?
 What are the priorities?
 What would “success” look like for each objective?
 What would an outstanding, knock-it-out-of-the-park
result look like?
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11. SLIDE 9: OWNING THE SILENCE
Develop the method of assigning tasks by:
 Giving pertinent details of project, the common reference name
 Giving the reason WHY? For the project
 Outline your expectations and what success would look like
 Wrap up your response with a quick summary statement.
 ASK FOR QUESTIONS.
Then…OWN THE SILENCE . Don't make the common mistake of filling the
silence with more information! It is essential to:
 Say what you mean, mean what you say and then allow the other
person to digest it. It gives weight to your words and helps reduce
word smog and conversational clutter when it’s time to get down to
business.
 Taking a moment of silence before answering communicates that you
are in control of your thoughts and confident in your ability to answer
expertly
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12. SLIDE 10
EMAIL
 Let’s discuss your personal standards and
protocol for answering email:
 In how long from receiving?
 Do you read thoroughly and answer questions?
 Do you bullet the details?
 What does your signature line look like?
 Bc’s, cc’s
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13. Slide 11: FIERCE
CONVERSATIONS
 Principle 1 – Master the courage to interrogate reality
 Principle 2 – Come out from behind yourself into the
conversation and make it real
 Principle 3 – Be here, prepared to be nowhere else
 Principle 4 – Tackle your toughest challenge today
 Principle 5 – Obey your instincts
 Principle 6 – Take responsibility for your emotional wake
 Principle 7 – Let silence do the heavy lifting
 http://www.fierceinc.com/leadership-training-programs
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14. SLIDE 12: FIERCE
CONVERSATIONS DRILL DOWN
 What is my organization’s most pressing issue?
 Clarify: What's going on? How long? How bad is it?
 Current impact: How is this impacting me? How is it impacting
others?
 What are 3 potential future implications?
 What is MY personal contribution to this issue?
 What is the IDEAL outcome?
 What am I pretending not to know?"
Write down your answer to:
If I were hired to consult with my association, what would
my Fierce Advice be to move forward to innovate, clarify
and cultivate super star performance in myself and
others?
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15. Slide 11: The finish line:
TOMBSTONE PLANNING
 In terms of Leadership Communication,
what would you like your ‘work-related’
tombstone to read about your style as a
communicator:
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16. THANK YOU!!!
Deanna A. Mims, Marketing Mgmt./Training
 www.marketdone.com
 850.425.5240, dmims@marketdone.com
 Twitter.com/dmims
 linkedin.com/in/marketdone
 www.facebook.com/deanna .mims
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