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Workshop presented at Computers in Libraries in Washington DC 2011
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Practical Program Management Strategies
1.
Practical Program Management
Strategies Simple planning solutions for busy librarians
2.
Crashed and Burned
A project that everyone was excited about and failed
3.
Outcomes for this
session Learn steps of the planning process Design a plan for a service Discover perspective of stakeholders Practice strategies for Making it Happen
4.
Project Planning
5.
6.
Using SWOT
Analysis for Project Planning http://flickr.com/photos/dixonbaxi/
7.
8.
Environmental Scanning
9.
Identify Stakeholders Use
their input Develop communication strategy Identifying innovators and detractors
10.
Identify key issues,
questions and choices to be addressed
11.
12.
Five Ps of
Marketing Price Product Placement Publicity Promotion
13.
14.
15.
What is Assessed
Measurable Goals Return on investment Marketing Effectiveness Overall Strategic Plan Readiness for future endeavors
16.
Types of Measures
Data Collection Observation: Usability Focus Groups : Stakeholder feedback Questionnaire: Surveys
17.
Using Data Present
findings and recommendations Prioritize findings/needs Decide what to do Develop revised plan of action
18.
Break!
19.
20.
Shared Vision
21.
Shared Vision I
nformation A ccess for S tudents Library Mission
22.
SWOT
23.
24.
Environmental Scan
25.
26.
27.
Goals & Objectives
28.
29.
Market strategy
30.
Five Ps of
Marketing Price Product Placement Publicity Promotion
31.
Financial Feasibility
32.
33.
Assessment
34.
Assessment Usability Testing
Use Statistics Feedback from Stakeholders Action
35.
Applying what you
learned
36.
37.
38.
39.
3 minute Elevator
Speech
40.
Winner!
41.
8/28/2008 8/28/2008 8/28/2008
8/28/2008
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