D2I is a strategic design partnership in Denmark between Kolding School of Design, the University of Southern Denmark, LEGO, Dong and Design City Kolding. The partnership helps companies create value through design-driven innovation by teaching companies and employees how to use design tools. D2I offers new knowledge and competence development to companies. The goal is to help companies grow, as studies show companies that strategically use design see up to 20% greater value growth and higher export shares.