5. The IMPACT model
Using INDIVIDUAL skills to
develop a clear MESSAGE that is
well PREPARED has AUDIENCE buy
in is delivered with CONVICTION
and has underpinning TECHNICAL
backup
7. Health and safety superheroes
What do you do?
What skills make
you unique?
How do you add
value?
8. What’s the difference?
Strong and positive
Sparks an interest
Uses active words
Friendly and open
Show off the skills you have and influence
people to take action
12. What’s your story?
What’s the story of you or your
department?
Who is the organisation you
work for?
What is the common purpose of
your department and
organisation?
How can your health and safety
initiative achieve the common
purpose?
13. When messages don’t work
Failure to
Failure to
recognise
notice
significance
Failure to
Believe they
change
can’t change
behaviour
Do not believe
we can solve
the problem
14. Your MESSAGE
• Be clear about what the message is
• What is the significance?
• Specify what the behaviour change is
• Give people the confidence to take
ownership
• Give people the belief that the
problem can be solved
15. Be well prepared
• Do your research
• Link the message to your
organisation’s operations
• Set the standards you want to
achieve
• Highlight the benefits and risks
• Align the message to strategic
goals – Demonstrate intent!
20. Technical expertise
• Don’t make assumptions
• Get your facts right
• Use well sourced information
• Be proud of your membership of
IOSH and use it
• Be confident in your abilities
• Know your limits
21. • Individual - The mind
and body affect each other
• Message - You are in
charge of what you say and the results
• Prepare – Research, research, research!
• Audience – know who you are
communicating to
• Conviction – Be passionate
• Technical backup – IOSH membership
22. E liz@system-concepts.com
T 020 7240 3388
W www.system-concepts.com