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June 2010
JUNE 30, 2010
VOLUME 6 ://: ISSUE 6
                        THE BOOM IN BOOMER MODELS




BOOMERS:


POPULATION:


GENERATIONAL INSIGHT:
                        GORE’S SPLIT REFLECTS GROWING TREND AMONG BOOMERS
SUNNY DELIGHT AIMS AT BOOMERS




ONE-QUARTER OF BABY
BOOMERS USE SOCIAL
NETWORKS, AARP SAYS




                      COMPANIES TARGET BABY BOOMERS’ CHANGING TASTES
TOGETHERVILLE OFFERS PARENT-PATROLLED FACEBOOK
                        ALTERNATIVE FOR YOUNGSTERS




GENERATION X:


POPULATION:


GENERATIONAL INSIGHT:   LATEST HOT KID TREND: BRAND BANDZ
NEW FORD EXPLORER TO MAKE DEBUT ON FACEBOOK




CARE FOR SICK KIDS
WHILE PARENTS ARE AT
WORK




                       ELLY THE REINDEER OFFERS AGE APP-PROPIATE STORY TIME
NISSAN LURES MILLENNIALS WITH THE DORKY-COOL CUBE




GENERATION Y:


POPULATION:             MIDAS AND SPIN ROCK THE HIGHWAY THIS SUMMER


GENERATIONAL INSIGHT:
MONSTERS ARE COMING TO THE HOUSE THAT BARBIE BUILT

INKPOP CONNECTS TEEN
WRITERS WITH TEEN
READERS




                       DOLLHOUSE GIVES GEN WE KEYS TO THEIR OWN ECO-HOMES
Generational News & Views June 2010

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Generational News & Views June 2010

  • 2. JUNE 30, 2010 VOLUME 6 ://: ISSUE 6 THE BOOM IN BOOMER MODELS BOOMERS: POPULATION: GENERATIONAL INSIGHT: GORE’S SPLIT REFLECTS GROWING TREND AMONG BOOMERS
  • 3. SUNNY DELIGHT AIMS AT BOOMERS ONE-QUARTER OF BABY BOOMERS USE SOCIAL NETWORKS, AARP SAYS COMPANIES TARGET BABY BOOMERS’ CHANGING TASTES
  • 4. TOGETHERVILLE OFFERS PARENT-PATROLLED FACEBOOK ALTERNATIVE FOR YOUNGSTERS GENERATION X: POPULATION: GENERATIONAL INSIGHT: LATEST HOT KID TREND: BRAND BANDZ
  • 5. NEW FORD EXPLORER TO MAKE DEBUT ON FACEBOOK CARE FOR SICK KIDS WHILE PARENTS ARE AT WORK ELLY THE REINDEER OFFERS AGE APP-PROPIATE STORY TIME
  • 6. NISSAN LURES MILLENNIALS WITH THE DORKY-COOL CUBE GENERATION Y: POPULATION: MIDAS AND SPIN ROCK THE HIGHWAY THIS SUMMER GENERATIONAL INSIGHT:
  • 7. MONSTERS ARE COMING TO THE HOUSE THAT BARBIE BUILT INKPOP CONNECTS TEEN WRITERS WITH TEEN READERS DOLLHOUSE GIVES GEN WE KEYS TO THEIR OWN ECO-HOMES