SlideShare uma empresa Scribd logo
1 de 13
How to Make Money
With Your Blog
Stewart Sylvester,Inbound
Marketing Manager, BrainSell
Sonja Fridell
GM, BrainSell
@brainsell
How it Works
Source: @hubspot
Is your website pushing or pulling?
OUTBOUND:
Direct Mail
AdWords
Telemarketing
INBOUND:
Blogging
Social Media
SEO
Customers Have Changed
They are now educated savvy researchers
A Crash Course in Inbound Marketing
unpaid traffic sources
To get started do these 3 things...
1.Start a blog
2.Create compelling content
3.Track your progress
*And stop obsessing over the way your website looks
•Choose a platform you like -
wordpress, tumblr, or blogger
•Make it VISIBLE - use relevant
headlines
•Enable RSS Feed - create a
feed on feedburner
•Encourage Comments
•Distribute (linkedin, twitter,
google+)
•Add CALLS TO ACTION - use
forms
6 Steps to Increase
Profitability of Your Blog
•Content is King
•Write on Google terms (headlines matter)
•But "Don't fight with Ninjas" - D. Shah
•Be a thought leader in your industry
•Be conversational and to the point
•Frequency (at least once a week)
Track your progress
•Use Google analytics
•Spreadsheet your reach (subscribers, followers, links, traffic)
•Hootsuite (twitter, facebook, linkedin)
•Google Analytics
•Feedly, Digg, Old Reader
•Google Marketplace
• www.google.com/addurl
•Feedburner
•Wordpress, Blogger, Tumblr
•Weebly (site builder with forms)
•Woofoo forms, Google forms
•Marketing automation(Hubspot, Pardot, Net-Results)
Free Tools
Now What?
Tweet with us! @brainsell
5 Ways to Improve Lead Generation on Your Website - Download Whitepaper
http://forms.brainsell.net/how-to-create-effective-inbound-marketing-campaigns/
Join us for more on inbound marketing!
Date: Tuesday, June 24, 1:30 - 2:15 PM EST
Learn how to increase site traffic and lead gen with social media,
blogging and content creation
Top 3 Ways to Get Found with Inbound Marketing
Date: Tuesday, June 24, 1:30 - 2:15 PM EST

Mais conteúdo relacionado

Mais procurados

Blogging for Real Estate
Blogging for Real EstateBlogging for Real Estate
Blogging for Real Estate
Jam Media Group
 
The Art of Personal Branding
The Art of Personal BrandingThe Art of Personal Branding
The Art of Personal Branding
Stephen Conant
 

Mais procurados (20)

Blogging101final
Blogging101finalBlogging101final
Blogging101final
 
Blogging for Real Estate
Blogging for Real EstateBlogging for Real Estate
Blogging for Real Estate
 
Days to form a Habit
Days to form a HabitDays to form a Habit
Days to form a Habit
 
Why You Need A Blog
Why You Need A BlogWhy You Need A Blog
Why You Need A Blog
 
Writing For The Web
Writing For The WebWriting For The Web
Writing For The Web
 
6 Keys To Unlocking A Successful Blog
6 Keys To Unlocking A Successful Blog6 Keys To Unlocking A Successful Blog
6 Keys To Unlocking A Successful Blog
 
Wasabi Ventures Academy: Becoming an Authority in an Industry
Wasabi Ventures Academy: Becoming an Authority in an IndustryWasabi Ventures Academy: Becoming an Authority in an Industry
Wasabi Ventures Academy: Becoming an Authority in an Industry
 
Overcoming the Most Common Content Creation Challenges
Overcoming the Most Common Content Creation ChallengesOvercoming the Most Common Content Creation Challenges
Overcoming the Most Common Content Creation Challenges
 
Masters of Marketing: Effective Blogging
Masters of Marketing: Effective BloggingMasters of Marketing: Effective Blogging
Masters of Marketing: Effective Blogging
 
How to Create an Effective Editorial Calendar
How to Create an Effective Editorial CalendarHow to Create an Effective Editorial Calendar
How to Create an Effective Editorial Calendar
 
Improve your geek skills : Blogging
Improve your geek skills : BloggingImprove your geek skills : Blogging
Improve your geek skills : Blogging
 
How OFTEN to POST on Your Blog
How OFTEN to POST on Your BlogHow OFTEN to POST on Your Blog
How OFTEN to POST on Your Blog
 
Blog writing presentation
Blog writing presentationBlog writing presentation
Blog writing presentation
 
Blogging
Blogging Blogging
Blogging
 
The Art of Personal Branding
The Art of Personal BrandingThe Art of Personal Branding
The Art of Personal Branding
 
Creating Compelling (and Beautiful) Content Jonah Holland ConnectVA Social Me...
Creating Compelling (and Beautiful) Content Jonah Holland ConnectVA Social Me...Creating Compelling (and Beautiful) Content Jonah Holland ConnectVA Social Me...
Creating Compelling (and Beautiful) Content Jonah Holland ConnectVA Social Me...
 
Klck bloggers network v3
Klck bloggers network v3Klck bloggers network v3
Klck bloggers network v3
 
Creating Compelling Content
Creating Compelling ContentCreating Compelling Content
Creating Compelling Content
 
Michael Reynolds Corporate Blog
Michael Reynolds Corporate BlogMichael Reynolds Corporate Blog
Michael Reynolds Corporate Blog
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Business
 

Destaque

Feedback & rewards and etc...
Feedback & rewards and etc...Feedback & rewards and etc...
Feedback & rewards and etc...
hamdanaa
 
Differences in cultures
Differences in culturesDifferences in cultures
Differences in cultures
hamdanaa
 
Elements of Natural and Built Environments (Project One)
Elements of Natural and Built Environments (Project One)Elements of Natural and Built Environments (Project One)
Elements of Natural and Built Environments (Project One)
I'mMiss Lily
 
Presentacion
PresentacionPresentacion
Presentacion
abdkhe
 

Destaque (6)

Poetrybook
PoetrybookPoetrybook
Poetrybook
 
Feedback & rewards and etc...
Feedback & rewards and etc...Feedback & rewards and etc...
Feedback & rewards and etc...
 
Présentation1
Présentation1Présentation1
Présentation1
 
Differences in cultures
Differences in culturesDifferences in cultures
Differences in cultures
 
Elements of Natural and Built Environments (Project One)
Elements of Natural and Built Environments (Project One)Elements of Natural and Built Environments (Project One)
Elements of Natural and Built Environments (Project One)
 
Presentacion
PresentacionPresentacion
Presentacion
 

Semelhante a How to make money with your blog

Semelhante a How to make money with your blog (20)

How to Make Money with Your Blog
How to Make Money with Your BlogHow to Make Money with Your Blog
How to Make Money with Your Blog
 
6 Tips for Blogging for Business
6 Tips for Blogging for Business6 Tips for Blogging for Business
6 Tips for Blogging for Business
 
8 Tips for Blogging Success for Small Business
8 Tips for Blogging Success for Small Business8 Tips for Blogging Success for Small Business
8 Tips for Blogging Success for Small Business
 
Start Using Social Media for Small Business
Start Using Social Media for Small BusinessStart Using Social Media for Small Business
Start Using Social Media for Small Business
 
How to Quickly Find Awesome Ideas for Your Blog
How to Quickly Find Awesome Ideas for Your BlogHow to Quickly Find Awesome Ideas for Your Blog
How to Quickly Find Awesome Ideas for Your Blog
 
Fundamentals of Blogging
Fundamentals of BloggingFundamentals of Blogging
Fundamentals of Blogging
 
How to Create Engaging Content for Marketers - #WCPHX
How to Create Engaging Content for Marketers - #WCPHXHow to Create Engaging Content for Marketers - #WCPHX
How to Create Engaging Content for Marketers - #WCPHX
 
Supercharge Your Small Business Blog:
Supercharge Your Small Business Blog: Supercharge Your Small Business Blog:
Supercharge Your Small Business Blog:
 
6 tips on Blogging for Business
6 tips on Blogging for Business6 tips on Blogging for Business
6 tips on Blogging for Business
 
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
The 3 - step Content Process: Content Ideation, Content Creation, Content Pro...
 
Social-Media-for-Local-Businesses-Update
Social-Media-for-Local-Businesses-UpdateSocial-Media-for-Local-Businesses-Update
Social-Media-for-Local-Businesses-Update
 
Overview on B2B Blogging
Overview on B2B BloggingOverview on B2B Blogging
Overview on B2B Blogging
 
Intro to B2B Blogging
Intro to B2B BloggingIntro to B2B Blogging
Intro to B2B Blogging
 
DiviCon: Email Marketi 11/1715
DiviCon: Email Marketi 11/1715DiviCon: Email Marketi 11/1715
DiviCon: Email Marketi 11/1715
 
Blogging how to get started and monetize full
Blogging how to get started and monetize fullBlogging how to get started and monetize full
Blogging how to get started and monetize full
 
How to drive traffic to your website in 2021 (and beyond)
How to drive traffic to your website in 2021 (and beyond)How to drive traffic to your website in 2021 (and beyond)
How to drive traffic to your website in 2021 (and beyond)
 
introduction to Blogging ppt
introduction to Blogging pptintroduction to Blogging ppt
introduction to Blogging ppt
 
Blogging 101 (by W2O Group & SBA)
Blogging 101 (by W2O Group & SBA)Blogging 101 (by W2O Group & SBA)
Blogging 101 (by W2O Group & SBA)
 
How to Drive 1 Million Monthly Blog Visits
How to Drive 1 Million Monthly Blog VisitsHow to Drive 1 Million Monthly Blog Visits
How to Drive 1 Million Monthly Blog Visits
 
Section 9: A Comprehensive Guide to Blogging for your Business (1).pptx
Section 9: A Comprehensive Guide to Blogging for your Business (1).pptxSection 9: A Comprehensive Guide to Blogging for your Business (1).pptx
Section 9: A Comprehensive Guide to Blogging for your Business (1).pptx
 

Último

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 

Último (20)

HTML Injection Attacks: Impact and Mitigation Strategies
HTML Injection Attacks: Impact and Mitigation StrategiesHTML Injection Attacks: Impact and Mitigation Strategies
HTML Injection Attacks: Impact and Mitigation Strategies
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 

How to make money with your blog

  • 1. How to Make Money With Your Blog Stewart Sylvester,Inbound Marketing Manager, BrainSell Sonja Fridell GM, BrainSell
  • 4. Is your website pushing or pulling? OUTBOUND: Direct Mail AdWords Telemarketing INBOUND: Blogging Social Media SEO
  • 5. Customers Have Changed They are now educated savvy researchers
  • 6. A Crash Course in Inbound Marketing unpaid traffic sources
  • 7. To get started do these 3 things... 1.Start a blog 2.Create compelling content 3.Track your progress *And stop obsessing over the way your website looks
  • 8. •Choose a platform you like - wordpress, tumblr, or blogger •Make it VISIBLE - use relevant headlines •Enable RSS Feed - create a feed on feedburner •Encourage Comments •Distribute (linkedin, twitter, google+) •Add CALLS TO ACTION - use forms 6 Steps to Increase Profitability of Your Blog
  • 9. •Content is King •Write on Google terms (headlines matter) •But "Don't fight with Ninjas" - D. Shah •Be a thought leader in your industry •Be conversational and to the point •Frequency (at least once a week)
  • 10. Track your progress •Use Google analytics •Spreadsheet your reach (subscribers, followers, links, traffic)
  • 11. •Hootsuite (twitter, facebook, linkedin) •Google Analytics •Feedly, Digg, Old Reader •Google Marketplace • www.google.com/addurl •Feedburner •Wordpress, Blogger, Tumblr •Weebly (site builder with forms) •Woofoo forms, Google forms •Marketing automation(Hubspot, Pardot, Net-Results) Free Tools
  • 12. Now What? Tweet with us! @brainsell 5 Ways to Improve Lead Generation on Your Website - Download Whitepaper http://forms.brainsell.net/how-to-create-effective-inbound-marketing-campaigns/
  • 13. Join us for more on inbound marketing! Date: Tuesday, June 24, 1:30 - 2:15 PM EST Learn how to increase site traffic and lead gen with social media, blogging and content creation Top 3 Ways to Get Found with Inbound Marketing Date: Tuesday, June 24, 1:30 - 2:15 PM EST