Design trends and ideas, 2013

Design trends
& inspiration
Bringing big ideas to life.
Steve Dorsey
Detroit Media Partnership
Vice President/R+D

@dorsey

#ORCUPwindsor

PDF of this presentation:
slideshare.net/stevedorsey/presentations

Steve Dorsey @dorsey #ORCUPwindsor

First:
What does design
mean to you?
Who’s doing it well?


Design is...


Design is...
Image: photos, illustrations


Design is...
Type: typography, structure


Design is...
Color: palette, reproduction


Design is...
Space, grid, pacing


Design is...
Space, grid, pacing
Storytelling!


Design within an org...


1. Assume: command of design fundamentals,
application of core values.


Edmund Arnold (Michigander!)
‘Modern Newspaper Design’


Tim Harrower:
‘The Newspaper Designer’s
Handbook’ (timharrower.com)


http://www.timharrower.com/tutorial/index.html


2. Have something to say.


3. Say it the right way for the right platform
(scores for mobile, analysis and deeper insight
for print, images and video for digital, etc.)


4. Know your audience. Know your pub/org's
DNA and be consistent in your voice and tone.
Always consider how that reflects/connects
to your audience.


4. Know your audience. Know your pub/org's
DNA and be consistent in your voice and tone.
Always consider how that reflects/connects
to your audience.
5. Whatever you do, don't design to entertain
yourself. (There’s video games for that.)


Trends

World’s
Best-Designed™
(2011)

‘i’
LISBON, PORTUGAL

Details: http://www.snd.org/2011/02/snd32i/

More pages: http://www.flickr.com/photos/inoflickr

Society for News Design snd.org

WORLD’S BEST-DESIGNED™
NEWSPAPERS
34th edition

Dagens Nyheter
Sweden

Die Zeit
Germany

The Grid
Toronto

Politiken
Denmark

Wely am Sonntag
Germany

DAGENS NYHETER
Stockholm, Sweden

SND 34th WORLD’S BEST-DESIGNED™ NEWSPAPERS

“Dagens Nyheter’s editors mix in fun and dramatic stories within one cohesive
newspaper. Their journalistic and visual skills come together on every page.”

DAGENS NYHETER
Stockholm, Sweden


DIE ZEIT
Hamburg, Germany


“Die Zeit is a weekly newspaper that makes you feel smarter just by looking at it.”

DIE ZEIT
Hamburg, Germany


THE GRID
Toronto, Canada


“The Grid feels ahead of its time when many newspapers lack freshness.”

THE GRID
Toronto, Canada


POLITIKEN
Copenhagen, Denmark


“Politiken’s efforts have become a deﬁned classic in the industry, but the designers
and editors somehow manage to renew their energy every day.”

POLITIKEN
Copenhagen, Denmark


WELT am SONNTAG
Berlin, Germany


Welt am Sonntag “This isn’t just a design; it’s a culture.”

WELT am SONNTAG
Berlin, Germany


Society for News Design snd.org


Inspire

Who here is taking
NOTES today?

@Dorsey

Mike Rohde
The Sketchnote Handbook:
The Illustrated Guide to Visual Notetaking
Mike Rohde, rohdesign.com

@Dorsey

Mike Rhode, sketchnotes @Dorsey

Steal Like and Artist
10 Things Nobody Told You About Being Creative
Austin Kleon, austinkleon.com, @austinkleon

@Dorsey

Steal Like and Artist, Austin Kleon @Dorsey

The Times of
Oman, SND33
Gold winner

Adonis Durado

@Dorsey

The Times of Oman, SND33 Gold winner
@Dorsey

The Times of Oman, SND33 Gold winner
“How secrecy undermines audit reform” @Dorsey

The Art of Innovation
Lessons in Creativity from IDEO,
America's Leading Design Firm
Tom Kelley, ideo.com

@Dorsey

The Ten Faces of Innovation
IDEO's Strategies for Defeating the Devil's Advocate
and Driving Creativity Throughout Your Organization
Tom Kelley, ideo.com

@Dorsey

OpenIDEO.com
OpenIDEO is a place where people design better,
together for social good. It's an online platform for
creative thinkers: the veteran designer and the new
guy who just signed on, the critic and the MBA, the
active participant and the curious lurker. Together,
this makes up the creative guts of OpenIDEO.

Ideo.org
A nonprofit organization focused solely on social
innovation would allow IDEO to make an even
bigger impact on global poverty.

@Dorsey

IDEO method cards
http://www.ideo.com/work/method-cards/

@Dorsey

GapingVoid.com
Hugh MacLeod

@Dorsey

Ignore Everybody
And 39 Other Keys to Creativity
Hugh MacLeod

@Dorsey

Hugh MacLeod: www.LemonadeDetroit.com
@Dorsey

the dip, Tribes, others
sethgodin.com: check his frequent blog
Seth Godin

@Dorsey

Gamestorming
A playbook for Innovators, Rulebreakers and
Gamechangers
Dave Gray, Xplane.com, Dachisgroup.com

@Dorsey

Society for News Design
snd.org

Robert Newman
newmanology.tumblr.org
facebook.com/newmanology

GramFeed.com

@Dorsey

GramSnack.com
(Brand new!)

@Dorsey

GramSnack.com
Search results: “Detroit”

@Dorsey

upstatement.com:
Glyphosaurus.com


Detroit

Detroit
is like rock
and roll.

Detroit is like the
whole idea of cool.

If you have to
explain it to
someone,

they probably
won’t understand.

That’s when Detroit
starts to move you.


Detroit
TOUR TODAY:
3-5 p.m.
Meet at Windsor Transit Terminal
BRING A PASSPORT!


And now,
a word
from our
sponsors...

@Dorsey

The Society
for News Design

SOCIETY FOR NEWS DESIGN @SND

The mission of the Society
for News Design is to enhance
communication around the
world through excellence in
visual journalism.


Annual
workshop
+ training
@SNDlou


Annual competitions:

Best of Print
Design™
Best of Digital
Design™



Basics

What is design?
What is Design?

Who is doing design
well these days?

Hierarchy
Knowing where you are


Links
#ORCUPwindsor

PDF of this presentation:
slideshare.net/stevedorsey/presentations

Further reading
Links:
http://www.snd.org/
http://apple.copydesk.org/
http://www.timharrower.com
Today’s front pages: http://www.newseum.org/todaysfrontpages/
default.asp
https://www.facebook.com/designstudiosgannett
http://notsoplaindealer.tumblr.com/
http://pinterest.com/wsjgraphics/wsj-graphics/

And please, whatever you do, be careful out there:
http://www.buzzfeed.com/lukelewis/newspaper-and-magazine-layout-
disasters

Steve Jobs on Design
Links:

Video: http://www.youtube.com/watch?v=IS-NpBCTODo

http://www.youtube.com/watch?v=sPfJQmpg5zk

David Kelley on 60 Minutes: http://www.theverge.com/
2013/1/6/3844604/david-kelley-talks-design-thinking-steve-jobs-60-
minutes

Guardian design thinking
Links:

News: http://www.guardian.co.uk/media/video/2012/feb/29/
open-journalism-three-little-pigs-advert

Audience: http://www.guardian.co.uk/advertising/video/
audiences-not-platforms-cross-platform-media-planning-
with-the-guardian-video


Thanks.

Design trends and ideas, 2013

Recomendados

Recomendados

Mais conteúdo relacionado

Último

Último (20)

Destaque

Destaque (20)

Design trends and ideas, 2013