Panel Presentation with
Moderator: Paul Woodward, Regional Manager, UFI Asia/Pacific Office, China
Eric Everard, Executive Chairman Artexis and EasyFAIRS Group, Belgium
Stephen Nold, CEO Tarsus Advon, USA.
Rick Calvert, CEO & Co-founder Blog World & New Media Expo , USA.
08448380779 Call Girls In Friends Colony Women Seeking Men
The Power of Social Media for the Trade Show Industry
1. The Power of Social Media for the Trade Show Industry The Importance of a Social Media strategy
2. Moderator: Paul Woodward, Regional Manager, UFI Asia/Pacific Office, China Eric Everard, Executive Chairman Artexis and EasyFAIRS Group, Belgium Stephen Nold, CEO Tarsus Advon, USA. Rick Calvert, CEO & Co-founder Blog World & New Media Expo , USA.
4. “Event producers that don’t have a plan and haven’t started participating in social media may soon find they are behind.” Stephen Nold, Event Tech Blog, Tradeshow Week
27. Examples on tools impacting sales & marketing reach National Association of Broadcasters Hanley Wood MTO Summit BlogWorld
28. Hype & truth on SM solutions Paying a lot of money for social media doesn’t give any clear advantages It isn’t free Research: no one has a comprehensive social media plan Suppliers are launching partial solutions
35. Pillar I Infrastructure and Online Presence Consulting on social media platforms and blog set-up Strategy to identify and engage “Brand Generals and Advocates” Guidance to begin generating valuable contact and connecting it all together
36. Growing Community Pillar II Finding the Audience Strategies to Community Participation Online Experiential Marketing
37. Leveraging Community Goals Pillar III Social Media Playbook Step-by-step instructions designed toinspire your community
38. Monitoring Performance Pillar IV Social media dashboard Gauges and performance analytics to track community’s activity and marketing performance Tools to optimize online presence to enhance awareness and visibility Campaigns to nurture community and convert them into attendees, members, and better customers
Questions for Consideration (surprising statements, to be pondered during presentation and revisited at end)How do organizations benefit from this online socializing phenomenon?Why would people want to connect with an organization?What is the catalyst for online communities to buy (register for an event) with organizations?This presentation will answer these questions and provide a compelling introduction to the Experient Social Media offering
Questions for Consideration (surprising statements, to be pondered during presentation and revisited at end)How do organizations benefit from this online socializing phenomenon?Why would people want to connect with an organization?What is the catalyst for online communities to buy (register for an event) with organizations?This presentation will answer these questions and provide a compelling introduction to the Experient Social Media offering
Questions for Consideration (surprising statements, to be pondered during presentation and revisited at end)How do organizations benefit from this online socializing phenomenon?Why would people want to connect with an organization?What is the catalyst for online communities to buy (register for an event) with organizations?This presentation will answer these questions and provide a compelling introduction to the Experient Social Media offering
Based on research with Experient customersWhat are your objectives with social media?Generate event attendance?Grow brand strength and awareness?Connect your members, attendees, exhibitors, and partners together?What else?
How SocialMpact helps achieve your goals:Infrastructure and Online PresenceConsulting to help you set-up social media accounts and blogs.Strategy to identify and engage “Brand Generals and Advocates.”Guidance to begin generating valuable content and connecting it all together.
How SocialMpact helps achieve your goals:Infrastructure and Online PresenceConsulting to help you set-up social media accounts and blogs.Strategy to identify and engage “Brand Generals and Advocates.”Guidance to begin generating valuable content and connecting it all together.
Growing Your CommunityHelping you find your audience.How to contribute and participate in online communitiesInviting people to join you and experience your brand