10. IBM has teamed up with adhesive maker 3M
to create hi-tech new chips that 'sandwich' up
to 100 layers of silicon to create processors
1,000 times as powerful as today's
Source: http://www.dailymail.co.uk/
11.
12. We can’t just be in “FINE TUNING” mode
TECHNOLOGY CHANGES
ATANACCELERATED PACE
14. HAS THE RESEARCH INDUSTRY
CHANGEDATTHE SAME PACE?
Learning experiences &
motivation
DISAGRE
E
AGREE
54321
1. In my opinion craftsmanship can be
acquired through practice without theory
lessons.
2. It is my own fault if I fail to learn theory.
3. I am only interested in mastering learning
tasks that are required in real working life.
EDUFORM
BY COS CO
19. Computers ability to process
human emotions is the future
of major growth markets
Websites respond to
users’ reactions
Games respond
to players
Kiosk reco based on
reactions
Cars sense driver
attentiveness
Smartphones
react to mood
Robots with
empathy
IMAGIN
E
Smile
Enjoyment / Like
Lowered eyebrows
Confusion & Dislike
Eyebrow raise
Surprise & Shock, or
Understanding
.23
.27
Storyline“what’sgoing to happen” suggests positive valence build up throughout
DRAFT
Valence
Overall positivity or negativity of the experience while watching the ad
AFFDE
X
Unobtrusive measure of viewers’ emotional
responses using simple webcam
21. Main menu:
Welcome to the TNS shopper application. What would you
like to do?
o Record new drink purchase
o Capture image
o Capture video
o Capture audio
o Exit
22. Data is used by Brands, Ad
Agencies, and TV networks
to inform TV media buying &
selling decisions.
115+
TV Networks
11,000+
TV Show Titles
346,000+
TV Telecasts
23.
24.
25.
26.
27. Neuroscientists
make headway
turning thoughts
into speech
We’re trying to figure out how the brain decoded acoustics
into words, says study senior author Bob Knight of the
University of California-Berkeley. The goal is to help patients
rendered voiceless by strokes or other ailments speak their
thoughts directly…
28. Science decodes
‘internal voices’
From a prosthetic view, people who have speech disorders…
could possibly have a prosthetic device when they can’t speak
but they can imagine what they want to say
—Professor Knight
MOBILE
Mobile Retail Establishment Survey (RES)
Nielsen Answers Mobile
Down-the-Trade
India & Mexico
Reach & Read
Africa, India, China
Uses RES + other technologies
Life 360
“Grab ‘N Go” Immediate Consumption Measurement, Attitudes, Location (via GPS
SATELLITE
Estimating Retail Density
Passive People Counter
Satellite Cartography
INTERNET
China e-Commerce
Nielsen Online Basket View
Social Media – Facebook
OCR
Crowd-Sourcing (reach & Read, Africa)
E-Commerce insights (China)
IMAGINE
Computers’ ability to process human emotions, known as affective computing,
is the future of major growth markets.
AFFDEX
Unobtrusive measure of viewers’ emotional responses using simple webcam
IMAGINE
Computers’ ability to process human emotions, known as affective computing,
is the future of major growth markets.
AFFDEX
Unobtrusive measure of viewers’ emotional responses using simple webcam