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Inteligência Operacional 
em um Mundo de Big Data 
Diogo 
Tamura 
Brazil 
Alliances 
and 
Channel 
Sales 
Manager 
Copyright © 2014 Splunk Inc.
Big Data 
“Big 
data 
is 
high-­‐volume, 
high-­‐velocity 
and 
high-­‐variety 
informa=on 
assets 
that 
demand 
cost-­‐effec3ve, 
innova3ve 
forms 
of 
informa3on 
processing 
for 
enhanced 
insight 
and 
decision 
making.” 
h#p://www.gartner.com/it-­‐glossary/big-­‐data/ 
Gartner:
Quais são os 
Desafios?
Estruturados 
Não 
Estruturados
Dados de Máquina
Transforme Dados de Máquina 
em Vantagem Competitiva 
GPS, 
Wire, 
Hypervisor, 
Web Servers, 
Email, Messaging 
Clickstreams, Mobile, 
Telephony, IVR, Databases, 
Sensors, Telematics, Storage, 
Servers, Security Devices, Desktops
DADOS DE MÁQUINA TEM VALOR 
Mar 01 19:18:50:000 aaa2 radiusd[12548]:[ID 959576 local1.info] 
INFO RADOP(13) acct start for 2172618992@splunktel.com 
10.164.232.181 from 12.130.60.5 recorded OK.! 
2013-03-01 19:18:50:150 10.2.1.34 GET /sync/addtolibrary/ 
IP 
Address 
01011207201000005652000000000053 - 80 - 10.164.232.181 "Mozilla/ 
5.0 (iPhone; CPU iPhone OS 5_0_1 like Mac OS X) AppleWebKit/534.46 
(KHTML, like Gecko) Version/5.1 Mobile/9A405 Safari/7534.48.3" 503 
0 0 825 1680! 
Mar 01 19:18:50:163 aaa2 radiusd[12548]:[ID 959576 local1.info] 
INFO RADOP(13) acct stop for 2172618992@splunktel.com 
10.164.232.181 from 12.130.60.5 recorded OK.! 
Phone 
Number 
Track 
ID 
Error 
Code
E Como 
Trabalhar os 
Dados de 
Máquina?
Forma Tradicional… 
Coletar 
Dados 
Armazenar 
Dados 
Visualizar 
Dados 
Minerar 
Dados 
Coletores 
Parsers 
Banco 
de 
Dados 
Modelag. 
Anali3ca
Forma Tradicional… 
Coletar 
Dados 
Armazenar 
Dados 
Visualizar 
Dados 
Minerar 
Dados 
Coletores 
Parsers 
Banco 
de 
Dados 
Modelag. 
Anali3ca
Big Data 
“Big 
data 
is 
high-­‐volume, 
high-­‐velocity 
and 
high-­‐variety 
informa=on 
assets 
that 
demand 
cost-­‐effec3ve, 
innova3ve 
forms 
of 
informa3on 
processing 
for 
enhanced 
insight 
and 
decision 
making.” 
h#p://www.gartner.com/it-­‐glossary/big-­‐data/ 
Gartner: 
✗ 
✗ 
✗ 
✗
E Por Tentam me Empurrar Isso?? 
✗ 
✗ 
- Volume de dados armazenados 
- Volume de dados processados
O Que é Importante para seu 
Negócio? 
- Preciso de respostas, e preciso já! 
- Não sei hoje o que vou perguntar 
amanhã! 
FOCO NO TEMPO DE RESPOSTA E 
REAÇÃO!!
Inteligência 
Operacional
Turning Machine Data Into Business Value 
Index 
Untapped 
Data: 
Any 
Source, 
Type, 
Volume 
Online 
Services 
Web 
Services 
Servers 
Security 
GPS 
Loca=on 
Storage 
Desktops 
Networks 
Packaged 
Applica=ons 
Custom 
Messaging 
Applica=ons 
Telecoms 
Online 
Shopping 
Cart 
Web 
Clickstream 
s 
Databases 
Energy 
Meters 
Call 
Detail 
Records 
Smartphones 
and 
Devices 
RFID 
On-­‐ 
Premises 
Private 
Cloud 
Public 
Cloud 
Copyright © 2014 Splunk Inc. 
Ask 
Any 
Ques3on 
Applica3on 
Delivery 
IT 
Opera3ons 
Security, 
Compliance 
& 
Fraud 
Business 
Analy3cs 
Industrial 
Data 
& 
Internet 
of 
Things
SPLUNK ANALYTIC CAPABILITIES 
HA 
/ 
DR 
Admin 
Scale 
Data 
Security 
Apps 
API 
Feed 
Data 
Store 
Data 
Structure 
Data 
Search, 
Explore 
Analyze, 
Mine 
Report, 
Visualize 
Alert 
& 
Ac3on
Splunk Platform 
17 
Capabili3es 
Data 
Input 
Data 
Fabric 
Metadata 
Capture 
Layer 
Search, 
Explore 
Analyze, 
Mine 
Report, 
Dashboard, 
Pivot 
Alert 
& 
Ac3on 
• Modular 
Inputs† 
• DBConnect† 
• GDI 
UI* 
• MINT* 
• Stream* 
• Forwarder 
Remote 
Inputs‡ 
• Index† 
• HPAS 
(TSIDX)† 
• App 
KV 
Store* 
• TSUM 
on 
TSIDX‡ 
• Data 
Model† 
• Add-­‐Ons†‡ 
• IFX* 
• CIM‡ 
• SPL† 
• Explora3on 
UI† 
• Instant 
Pivot* 
• Pa]ern 
Detect* 
• PL-­‐SPL‡ 
• Anomaly 
Detec3on‡ 
• Forecas3ng‡ 
• Prebuilt 
Panels* 
• Mobile 
Access* 
• Collab‡ 
• Query 
Builder‡ 
• Mod 
Alerts‡ 
• Workflow‡ 
Scale/ 
HA/ 
DR 
Manageability/ 
Admin 
Data 
Security 
& 
Sensi3vity 
Apps 
Pla`orm 
& 
Marketplace 
Extensibility 
& 
Developer 
• APIs/SDKs† 
• ODBC† 
• Mul3-­‐Site 
Clustering 
• SH 
Clustering* 
† 
Already 
shipped 
* 
An=cipated 
in 
6.2 
‡ 
Roadmap 
item 
• Distributed 
Mgmt 
Console* 
• App 
Deployment‡ 
• Data 
signing‡
HUNK 
9 YEARS OF SPLUNK 
ENTERPRISE SOFTWARE R&D 
ON TOP OF HADOOP
5th Annual Splunk WWUC 
• October 4-6, 2014 
• MGM Grand, Las Vegas 
• 3 days of Splunk University - Get 
Certified! 
• 3 days of Technical Content 
• 140+ sessions 
• 50+ Customer Speakers 
• 30+ Technology Partners 
• 30+ Apps in Apps Showcase 
• Ask the Experts, Business Value ROI 
Booth, and more 
conf.splunk.com

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Splunk live! Inteligência operacional em um mundo de bigdata

  • 1. Inteligência Operacional em um Mundo de Big Data Diogo Tamura Brazil Alliances and Channel Sales Manager Copyright © 2014 Splunk Inc.
  • 2. Big Data “Big data is high-­‐volume, high-­‐velocity and high-­‐variety informa=on assets that demand cost-­‐effec3ve, innova3ve forms of informa3on processing for enhanced insight and decision making.” h#p://www.gartner.com/it-­‐glossary/big-­‐data/ Gartner:
  • 3. Quais são os Desafios?
  • 6. Transforme Dados de Máquina em Vantagem Competitiva GPS, Wire, Hypervisor, Web Servers, Email, Messaging Clickstreams, Mobile, Telephony, IVR, Databases, Sensors, Telematics, Storage, Servers, Security Devices, Desktops
  • 7. DADOS DE MÁQUINA TEM VALOR Mar 01 19:18:50:000 aaa2 radiusd[12548]:[ID 959576 local1.info] INFO RADOP(13) acct start for 2172618992@splunktel.com 10.164.232.181 from 12.130.60.5 recorded OK.! 2013-03-01 19:18:50:150 10.2.1.34 GET /sync/addtolibrary/ IP Address 01011207201000005652000000000053 - 80 - 10.164.232.181 "Mozilla/ 5.0 (iPhone; CPU iPhone OS 5_0_1 like Mac OS X) AppleWebKit/534.46 (KHTML, like Gecko) Version/5.1 Mobile/9A405 Safari/7534.48.3" 503 0 0 825 1680! Mar 01 19:18:50:163 aaa2 radiusd[12548]:[ID 959576 local1.info] INFO RADOP(13) acct stop for 2172618992@splunktel.com 10.164.232.181 from 12.130.60.5 recorded OK.! Phone Number Track ID Error Code
  • 8. E Como Trabalhar os Dados de Máquina?
  • 9. Forma Tradicional… Coletar Dados Armazenar Dados Visualizar Dados Minerar Dados Coletores Parsers Banco de Dados Modelag. Anali3ca
  • 10. Forma Tradicional… Coletar Dados Armazenar Dados Visualizar Dados Minerar Dados Coletores Parsers Banco de Dados Modelag. Anali3ca
  • 11. Big Data “Big data is high-­‐volume, high-­‐velocity and high-­‐variety informa=on assets that demand cost-­‐effec3ve, innova3ve forms of informa3on processing for enhanced insight and decision making.” h#p://www.gartner.com/it-­‐glossary/big-­‐data/ Gartner: ✗ ✗ ✗ ✗
  • 12. E Por Tentam me Empurrar Isso?? ✗ ✗ - Volume de dados armazenados - Volume de dados processados
  • 13. O Que é Importante para seu Negócio? - Preciso de respostas, e preciso já! - Não sei hoje o que vou perguntar amanhã! FOCO NO TEMPO DE RESPOSTA E REAÇÃO!!
  • 15. Turning Machine Data Into Business Value Index Untapped Data: Any Source, Type, Volume Online Services Web Services Servers Security GPS Loca=on Storage Desktops Networks Packaged Applica=ons Custom Messaging Applica=ons Telecoms Online Shopping Cart Web Clickstream s Databases Energy Meters Call Detail Records Smartphones and Devices RFID On-­‐ Premises Private Cloud Public Cloud Copyright © 2014 Splunk Inc. Ask Any Ques3on Applica3on Delivery IT Opera3ons Security, Compliance & Fraud Business Analy3cs Industrial Data & Internet of Things
  • 16. SPLUNK ANALYTIC CAPABILITIES HA / DR Admin Scale Data Security Apps API Feed Data Store Data Structure Data Search, Explore Analyze, Mine Report, Visualize Alert & Ac3on
  • 17. Splunk Platform 17 Capabili3es Data Input Data Fabric Metadata Capture Layer Search, Explore Analyze, Mine Report, Dashboard, Pivot Alert & Ac3on • Modular Inputs† • DBConnect† • GDI UI* • MINT* • Stream* • Forwarder Remote Inputs‡ • Index† • HPAS (TSIDX)† • App KV Store* • TSUM on TSIDX‡ • Data Model† • Add-­‐Ons†‡ • IFX* • CIM‡ • SPL† • Explora3on UI† • Instant Pivot* • Pa]ern Detect* • PL-­‐SPL‡ • Anomaly Detec3on‡ • Forecas3ng‡ • Prebuilt Panels* • Mobile Access* • Collab‡ • Query Builder‡ • Mod Alerts‡ • Workflow‡ Scale/ HA/ DR Manageability/ Admin Data Security & Sensi3vity Apps Pla`orm & Marketplace Extensibility & Developer • APIs/SDKs† • ODBC† • Mul3-­‐Site Clustering • SH Clustering* † Already shipped * An=cipated in 6.2 ‡ Roadmap item • Distributed Mgmt Console* • App Deployment‡ • Data signing‡
  • 18. HUNK 9 YEARS OF SPLUNK ENTERPRISE SOFTWARE R&D ON TOP OF HADOOP
  • 19. 5th Annual Splunk WWUC • October 4-6, 2014 • MGM Grand, Las Vegas • 3 days of Splunk University - Get Certified! • 3 days of Technical Content • 140+ sessions • 50+ Customer Speakers • 30+ Technology Partners • 30+ Apps in Apps Showcase • Ask the Experts, Business Value ROI Booth, and more conf.splunk.com