Startup Weekend Columbus Feb. 2012 - Dan Rockwell

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Dan Rockwell (@Floozyspeak)'s slide deck from his presentation at Startup Weekend Columbus in Feb. 2012.

Tecnologia Negócios

MOMENTUM
YOU HAVE 90 DAYS TO MATTER

Friday, February 17, 12

HELLO
COLUMBUS
STARTUP
WEEKEND
Dan Rockwell
twitter: @ﬂoozyspeak
contact: dan@bigkittylabs.com

OSU TCO: rockwell.66@busﬁn.osu.edu
Big Idea Guy
11 years working in design research and user experience design
5 years obsessed with startups
3 years in making stuff fast
17 days into OSU’s Technology Commercialization kick ass effort

Friday, February 17, 12

CONGRATS
you made it
this weekend will change your life

Friday, February 17, 12

lets talk story

Friday, February 17, 12

components of a killer story
landscape, breath of adventure
compelling characters, a reason to follow
an obvious cause, the why we clearly see and identify with
disruption of the norm, the difference we bring

Friday, February 17, 12

what is your tale?
landscape = market
characters = who, why you?
cause = what is the problem?
disrupt = your solution

Friday, February 17, 12

startup weekend is your chance
to tell a story that matters to you

make a difference to a world you care about

Friday, February 17, 12

in order for you to build it, you have
to have intimate knowledge as to
why you are building it

Friday, February 17, 12

your story must be powered to
disrupt the norm or manifest a new

Friday, February 17, 12

who does the work?

where does the data come from?

show me the hell ya behind your story

what is your power?

Friday, February 17, 12

startup weekend is your
chance to tell a story that
makes people remember
who you are what you said,
and why you’ll matter

Friday, February 17, 12

so don’t fuck this up
(no pressure really)

Friday, February 17, 12

top 5 things not to do this weekend

1. be a passenger
2. lose perspective
3. play charts and numbers
4. think that your story doesn’t need substance
5. let anyone tell you no

Friday, February 17, 12

top 5 things you should do this weekend

1. ask for help
2. embrace your inner hustler
3. build it or fake it
4. bmovies are for suckers, epic tale time people
5. enable your team

Friday, February 17, 12

what about building it?

Friday, February 17, 12

leverage existing patterns

http://mobile-patterns.com/

Friday, February 17, 12

leverage existing patterns

http://tinyurl.com/2rpdb6

Friday, February 17, 12

story crafting tools

Friday, February 17, 12

story validation tools

Friday, February 17, 12

story acceleration and optimizers

Friday, February 17, 12

the franken cup

Friday, February 17, 12

THANK YOU
Dan Rockwell - @ﬂoozyspeak

Friday, February 17, 12

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Startup Weekend Columbus Feb. 2012 - Dan Rockwell

1. MOMENTUM YOU HAVE 90 DAYS TO MATTER Friday, February 17, 12

2. HELLO COLUMBUS STARTUP WEEKEND Dan Rockwell twitter: @ﬂoozyspeak contact: dan@bigkittylabs.com OSU TCO: rockwell.66@busﬁn.osu.edu Big Idea Guy 11 years working in design research and user experience design 5 years obsessed with startups 3 years in making stuff fast 17 days into OSU’s Technology Commercialization kick ass effort Friday, February 17, 12

3. CONGRATS you made it this weekend will change your life Friday, February 17, 12

4. lets talk story Friday, February 17, 12

5. Friday, February 17, 12

6. components of a killer story landscape, breath of adventure compelling characters, a reason to follow an obvious cause, the why we clearly see and identify with disruption of the norm, the difference we bring Friday, February 17, 12

7. what is your tale? landscape = market characters = who, why you? cause = what is the problem? disrupt = your solution Friday, February 17, 12

8. startup weekend is your chance to tell a story that matters to you make a difference to a world you care about Friday, February 17, 12

9. in order for you to build it, you have to have intimate knowledge as to why you are building it Friday, February 17, 12

10. your story must be powered to disrupt the norm or manifest a new Friday, February 17, 12

11. who does the work? where does the data come from? show me the hell ya behind your story what is your power? Friday, February 17, 12

12. startup weekend is your chance to tell a story that makes people remember who you are what you said, and why you’ll matter Friday, February 17, 12

13. so don’t fuck this up (no pressure really) Friday, February 17, 12

14. top 5 things not to do this weekend 1. be a passenger 2. lose perspective 3. play charts and numbers 4. think that your story doesn’t need substance 5. let anyone tell you no Friday, February 17, 12

15. top 5 things you should do this weekend 1. ask for help 2. embrace your inner hustler 3. build it or fake it 4. bmovies are for suckers, epic tale time people 5. enable your team Friday, February 17, 12

16. what about building it? Friday, February 17, 12

17. leverage existing patterns http://mobile-patterns.com/ Friday, February 17, 12

18. leverage existing patterns http://tinyurl.com/2rpdb6 Friday, February 17, 12

19. story crafting tools Friday, February 17, 12

20. story validation tools Friday, February 17, 12

21. story acceleration and optimizers Friday, February 17, 12

22. the franken cup Friday, February 17, 12

23. MOMENTUM YOU HAVE 90 DAYS TO MATTER Friday, February 17, 12

24. THANK YOU Dan Rockwell - @ﬂoozyspeak Friday, February 17, 12

Startup Weekend Columbus Feb. 2012 - Dan Rockwell

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