1. “Work For U ”

2. Facebook obsession… amazing
statistics!
There are more people on
Facebook today than
there was on the entire
planet Earth 200 years
ago!
If Facebook was a country,
it would be the world’s 3rd largest country after China
& India, and twice the size of the U.S. population
(more than 800 million users!)
One in every nine people on Earth is on Facebook.
300,000 users helped translate Facebook into 70
languages.
1/3 of consumers claim greater loyalty to a brand if
they are “fans” of the company on Facebook.

3. Facebook obsession… amazing
statistics!
56% consumers are more
likely to recommend a
business that they're a
Facebook fan of, 51% are
more likely to buy after
becoming a fan.
The average number of “likes” per post on a brand’s
Facebook page is 54.
More than half of B2B marketers agree that Facebook
is an effective marketing tool.
More than half of small businesses agree that
Facebook is beneficial to their business.
67% of B2C and 41% of B2B companies that use
Facebook for marketing have acquired customers
through this channel.

4. Facebook for Business tips (part I)
Facebook is most visited
website nowadays. Small or
Large, if your business is not
on Facebook you are missing
out. Here are some tips on how
to make Facebook a winning
experience.
1. Write a complete profile:
Write a complete and perfect Facebook profile that
builds trust with the quantity of information you are
willing to share.
2. Set realistic goals:
Don’t expect to get thousands of fans to your Facebook
page within your first month, but set a realistic goal
and try to make progress towards it every day.
3. Make time:
Try to set aside an hour a day to work on your
business’s page, post updates, and communicate
directly with customers and fans.
4. Build relationships:
Send a thank-you message right after someone clicks
“like” on your page, and make a point of responding to
messages and wall posts within 24 hours.

5. Facebook for Business tips (part II)
5. Post cool status updates,
videos, and pictures:
Make your profile work for your
page by posting cool, yet
relevant stuff that encourages
your friends to engage with
your business page. Make sure your posts are not
offensive to anyone.
6. Integrate Facebook & your website:
Integrating Facebook with your website by installing
Facebook “Like Buttons” and a “Like Box” will allow
your visitors to easily join your community and share
the content on your site.
7.Promote your Facebook page around the web:
Twitter is a great place to spread the word about your
Facebook page. Also spread it on your website, linked
in profile, and e-mail signature.
8. Use Facebook Insights:
Facebook Insights is a powerful analytics dashboard
that is build into every Facebook page that provides
admins with metrics on the performance of their
Page. Use it to know if you are on the right track.

6. Tips for Using Twitter to Grow
Your Business (part I)
1. Start slowly:
Begin by importing your e-mail
contact list to Twitter and following
those contacts who are tweeting.
You’ll see who they follow, you’ll
start following some of those
people, and your network will
begin to build.
2. Take control:
The huge volume of tweets can be
overwhelming, so you’ll need tools
to manage them like "Tweetdec"
which lets you sort your Twitter feed into columns and
create different groups you can monitor.
3. Share useful information:
Focus on quality over quantity and you’ll soon become
known as a trusted resource.
4. Be easy to find:
Help people find you on Twitter by including your
Twitter “handle” on your business cards, Web site,
Facebook or LinkedIn page, in your e-mail
signature…you get the idea.

7. Tips for Using Twitter to Grow
Your Business (part II)
Twitter has become one of today’s
hottest tools for networking and
marketing your business. Here are
some more steps to using Twitter
to grow your business.
1. Track trends:
Twitter is a good indicator of what
people are talking about at any
given time. Use Twitter Search
to search your company name
or industry keywords and find
out what people are saying about
you and your competitors.
2. Follow the competition:
Twitter is an easy way to see what your competitors
are doing, planning, investigating and thinking about.

8. Tips for Using Twitter to Grow
Your Business (part II)
3. Answer your mentions:
People will refer to your
company’s account as if it were a
person. You should reply to
tweets that mention you,
when relevant.
4. Measure results:
As with any marketing tool,
you need to know what you want
to get from Twitter and measure
your ROI. It does take a good deal
of time, so assess your results
periodically to make sure the payoff is worth your
investment.

9. What is LinkedIn?
LinkedIn is the world’s largest
professional network with over
120 million members. It
connects you to your trusted
contacts and helps you exchange
knowledge, ideas, and
opportunities.
Why you should have LinkedIn profile?
1. Establish your professional profile:
LinkedIn profiles rise to the top of search results,
letting you control the first impression people get when
searching for you online.
2. Stay in touch with colleagues and friends:
By connecting on LinkedIn, you will be always updated
with your contacts' profiles, latest jobs, projects and
contact info.

10. What is LinkedIn?
3. Find experts and ideas:
LinkedIn let you locate and
interact with experts through t
rusted introductions and lets
you explore a broader
professional network by name,
title, company, location, and other keywords that will
help you find the knowledge you’re looking for.
4. Explore opportunities:
Whether you’re looking for a career opportunity,
winning new clients or building your professional
reputation, LinkedIn connects you to jobs, sales leads
and ideal business partners.

11. How To Use LinkedIn For
Business?
1. Fill out your profile completely
to earn trust.
2. Integrate LinkedIn with other
tools, such as importing your
blog entries or Twitter stream
into your profile, or responding to
Twitter questions on LinkedIn
and link it to Twitter
3. Do market research and gain knowledge with Polls.
4. Show expertise without a hint of self-promotion.
5. Ask questions in Questions and Answers to get a
feel for what customers and prospects want or think.
6. Publish your LinkedIn URL on all your marketing
activities, including business cards, email signature,
email newsletters, web sites and brochures.
7. Grow your network by joining industry and alumni
groups related to your business.
8. Start and manage a group or fan page for your
product, brand or business.

12. How To Use LinkedIn For
Business? Part II
1. Share useful articles and
resources that will be of interest
to customers and prospects.
2. Write honest and valuable
recommendations for your
contacts.
3. Request LinkedIn
recommendation from satisfied customers willing to
provide testimonials.
4. Post your presentations on your profile using a
presentation application.
5. Interact with LinkedIn on a regular basis to reach
those who may not see you on other social media
sites.
6. Set up to receive LinkedIn messages in your inbox
so you can respond right away.
7. List your newsletter subscription information and
archives.
8. Post discounts, package deals and job listings to
find qualified talent.

13. Awesome facts you may not
know about YouTube:
YouTube is a video-sharing
website, created by three
former PayPal employees in
February 2005, on which users
can upload, view and share
videos.
Here are some interesting facts:
1. Over 4 billion videos are viewed a day.
2. 60 hours of video are uploaded every minute, or one
hour of video is uploaded to YouTube every
3. Over 800 million unique users visit YouTube each
month.
4. Over 3 billion hours of video are watched each
month on YouTube.
5. More video is uploaded to YouTube in one month
than the 3 major US networks created in 60 years
70% of YouTube traffic comes from outside the US.
6. YouTube is localized in 39 countries and across 54
languages.

14. Great Tips To Use YouTube For
Your Business: Part I
YouTube’s not just for posting
videos of sleepwalking dogs and
funny moments. It can also be
used as a highly effective
business tool.
You can use it to show off your expertise, share
knowledge, market your products and connect with
customers, colleagues and prospects.
Know how with these simple tips:
1. Set up a channel to reflect your brand and engage
with others.
2. Make sure your content fills a relevant need.
3. Add your channel URL to marketing collateral and
social network profiles.
4. Develop videos that are engaging and professional;
make sure your video has a purpose, and keep it
simple and short (2-4 minutes).
5. Choose smart keywords suitable to your video to
optimize its search. You can simply put the keyword in
the title and description.

15. Great Tips To Use YouTube For
Your Business: Part II
Following the previous topic
about to how use YouTube as
effective business tool, here are
more tips:
1. Post links to your videos on various social networks.
2. Look into YouTube Promoted Videos to reach your
target through contextually-relevant search results.
3. Study your channel’s performance with the
integrated Google Analytics and YouTube Insight.
4. Create “how to” videos to help your customers use
your product or service.
5. Embed videos on your web site on appropriate
pages, including customer support and product tours.

16. What is Google plus?
Goggle plus is a social
networking and identity
services. On September 20,
2011, Google+ was opened
to everyone 18 years of age or
older without the need for an
invitation. It integrates social services such as Google
Profiles, and introduces new services identified as
Circles, Hangouts and Sparks.
Some interesting facts:
1.There is a 5000 maximum friend limit on every
Google+ profile.
2. Mark Zuckerberg (founder of Facebook) joined
Google+ just after its launch and he has more
followers than Larry Page (founder of Google), who
currently has the second most followers on G+.

17. What is Google plus?
3. With a Google+ account,
you get unlimited photo storage
on Picasa, instead of the 1GB
storage you get without
a Google+ account.
4. The Google+ Hangouts work with Google Translate
to make multi-language communication possible
instantly. Skype doesn't support this, nor does the new
Facebook Video Calling.
5.Within Google+, Google has created a section
specifically for viewing, managing and editing
multimedia.

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