2. Brought to you by
Social Media Today and Social Media Group presents:
How Content Marketing is Changing Everything
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3. How to Participate
• Submit your questions in the GotoWebinar
presentation window
• Follow along and share your thoughts on Twitter at
#SMTlive

4. About the Moderator
Maggie Fox is the founder and CEO of Social Media Group,
established in 2006 and one of the world’s most highly respected
independent agencies helping business navigate the socially
engaged Web. Pioneers in their field, Social Media Group has
helped some of the best-known brands in Europe and North
America get social, including Ford Motor Company, SAP, RBC, 3M
and Thomson Reuters. Maggie has been interviewed about social
media by Inc. Magazine, The Washington Post, CBC Radio, The
Globe and Mail, CBC News, CTV News and The Financial Post,
among others. In 2009 she was named one of the Top 100
Marketers in Marketing Magazine's 100th Anniversary Edition,
and in 2011 The National Post named her one of Canada's Top
Innovators. Maggie also sits on the boards of The Empire Club and
ConnectedN.com

5. About the Panel
#SMTlive
.
C.C. Chapman is the co-author of the best selling book
Content Rules. He is a digital lifestyle writer and makes a living
speaking, consulting and creating content for a variety of
clients. He is the host of the popular Managing the Gray
podcast and recently launched a new show called Passion Hit
TV. In 2009 he founded Digital Dads which is one of the top
ranked sites for fathers on the internet. He lives in the woods
outside of Boston and is a graduate of Bentley University.

6. Content Rules
by Ann Handley C.C Chapman
ISBN-10: 0470648287
ISBN-13: 978-0470648285
Buy the Book!
http://www.contentrulesbook.com/buy/

19. Thanks for Joining Us
• This webinar will be available on-demand at
www.SocialMediaToday.com. Stop by to learn
more and share your comments.
• Connect with our panelists on Social Media
Today using the search function:

20. Join us January 31th for…
Online Communities: Public, Private or Both?
• Vanessa DiMauro
• Rachel Happe
• Joe Cothrel
• Register at www.socialmediatoday.com/online-
communities