Free Tools Car Dealers should be using. Hootsuite, Google Analytics, Klout, Google Alerts, Google Adwords preview tool, and more. This presentation was at the 2011 DrivingSales Executive Summit in Las Vegas
1. Welcome to the 2011
DrivingSales Executive Summit
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
2. 2
The Most Important
FREE
Tools Dealers Should Be Using
Dan Moore
916-740-5854
dmoore@getswc.com
@smartwebconcept
DanMoore.SmartWebConcepts
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
3. 3
Google Analytics Dashboard
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
5. 5
Google Analytics Mobile Device Report
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
6. 6
Google Analytics Map Overlay
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
7. 7
Keyword Research
Tool
Find out what keywords
your competition is
using.
www.apogee-web-consulting.com/tools/
keyword_tool.php
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
8. 8
Keyword Research
Tool
Find out what keywords
your competition is
using.
www.apogee-web-consulting.com/tools/
keyword_tool.php
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
9. 9
Google Adwords Preview Tool
Preview your PPC ads without burning
impressions
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
10. 10
Google Adwords Preview Tool
Pick location and keywords and Preview
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
11. 11
Google Alerts
Great tool for managing whats being said
about your brand
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
12. 12
Analytics App
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
13. 13
Klout
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
14. 14
Klout
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
15. 15
Hootsuite
Social Media Management Tool
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
16. 16
Hootsuite
Dashboard
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
17. 17
Hootsuite
Post Scheduler
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
18. 18
Hootsuite
RSS feed
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19. 19
Hootsuite
User Profile
October 9-11, 2011 | Bellagio, Las Vegas
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20. 20
Tweet Deck
Social Media Management Tool
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
21. 21
Twitter = Matrix
October 9-11, 2011 | Bellagio, Las Vegas
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22. 21
Twitter = Matrix
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
23. 22
Twylah
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
24. 22
Twylah
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
25. SOCIAL MEDIA MAP Overdrive Interactive Social Media Map
The stuff we think you should care about
23
Social Networks Tools/ROI Tracking Social Bookmarking URL Shorteners Reviews/Travel
facebook.com socialeye.com digg.com bit.ly yelp.com
plus.google.com tweetdeck.com stumbleupon.com tinyurl.com tripadvisor.com
hi5.com ubersocial.com reddit.com shorturl.com citysearch.com
myspace.com cotweet.com del.icio.us is.gd insiderpages.com
ning.com hootsuite.com fark.com snipurl.com urbanspooon.com
bebo.com radian6.com sphinn.com ow.ly google.com/places
friendster.com telligent.com mister-wong.com tr.im lonelyplanet.com
orkut.com socialmedia.alterian.com
buzzient.com Social Q&A
klout.com Formspring Social Search Social Wikis
International Social Sites Quora technorati.com wikipedia.com
odnoklassniki.ru Conferences Yahoo Answers alltop.com answers.yahoo.com
hyves.nl sxsw.com Wiki.answers.com blogsearch.google.com wikia.com
mixi.jp searchenginestrategies.com Aardvark search.twitter.com quora.com
wretch.cc searchmarketingexpo.com Askville.amazon.com socialmention.com Wiki.com
vk.com web2expo.com Allexperts.com bing.com/social twiki.org
iwiw.hu blogworldexpo.com Answerbag.com google.com/realtime
cloob.com socialmediaconference.com Aolanswers.com
web2summit.com Blurtit.com Lifecasting
Social Couponing ustream.tv
Music Social groupon.com justin.tv
pandora.com Microblogging livingsocial.com livestream.com
last.fm twitter.com opentable.com blogtv.com
listen.grooveshark.com tumblr.com eversave.com stickam.com
ilike.com friendfeed.com homerun.com
blip.fm ping.fm buywithme.com
slacker.com brightkite.com socialbuy.com Websites Tools
thesixtyone.com plurk.com
identi.ca
Blogging Overdrive Interactive is an online
Social Gaming blogger.com marketing services firm that
zynga.com B2B Social Podcast wordpress.com helps companies create genuine
and lasting connections with
imvu.com linkedin.com apple.com/itunes tumblr.com
their target audiences and
habbo.com scribd.com librivox.org disqus.com customers using Social Media
smallworlds.com docstoc.com podcastalley.com typepad.com Marketing, Search Engine
secondlife.com slideshare.net podfeed.net livejournal.com Marketing and Online Media.
kaneva.com plaxo.com podcast.com posterous.com Are we missing one?
Please feel free to visit us at
Submit your website and see the
activeworlds.com xing.com digitalpodcast.com www.OverdriveInteractive.com
expanded version at
ecademy.com odeo.com or call 617-254-5000.
overdriveinteractive.com/social-map
Take Action: Take Action:
Video overdriveinteractve.com overdriveinteractive.com
youtube.com Photo Sites Mobile/LBS facebook.com/overdriveinteractve facebook.com/overdriveinteractive
Overdrive Interactive is an online
dailymotion.com photobucket.com foursquare.com twitter.com/ovrdrv twitter.com/ovrdrv that helps
marketing services firm
companies create genuine and lasting
metacafe.com flickr.com gowalla.com
connections with their target
vimeo.com webshots.com scvngr.com audiences and customers using Social
video.yahoo.com imageshack.us facebook.com/places Key Media Marketing, Search Engine
bing.com/videos multiply.com where.com Websites
Marketing and Online Media. Visit us
video.aol.com picasa.google.com whrrl.com Download The Map |
Tools
at www.OverdriveInteractive.com or
A clickable, expanded version of this map can be found here:
call 617-254-5000.
fotolog.com dopplr.com
OverdriveInteractive.com/social-media-map
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
26. 24
URL References
Google Analytics www.google.com/analytics/
Google Adwords Preview Tool Adwords.google.com/select/AdTargetingPreviewTool
Google Alerts www.google.com/alerts
Keyword Research Tool www.apogee-web-consulting.com/tools/keyword_tool.php
Klout www.klout.com
Hootsuite www.hootsuite.com
Tweetdeck www.tweetdeck.com
Twylah www.twylah.com
Papper.li papper.li
Ping ping.fm
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11
27. 25
Thank You
Dan Moore
916-740-5854
dmoore@getswc.com
@smartwebconcept
DanMoore.SmartWebConcepts
October 9-11, 2011 | Bellagio, Las Vegas
Tuesday, October 18, 11