1. PRESS KIT

2. Who am I?
Hi, I am Simon
Passionate traveler
Social Media Enthusiast
Strong PR background
Always ready to explore another
piece of world, discover new
places, encounter different
people and cultures, and share
my experiences and emotions

3. So... What is Wild
About Travel?
The mirror of a great passion
The willingness to go beyond
simple ‘visiting’.
Telling stories about
experiences
and emotions.
Searching for what makes a
place unique.
Writing and sharing about the
things I like: adventure, the
outdoors and wilderness,
as well as art and culture.
Recent launch of the new Wild
About Travel Monthly
Newsletter

4. Wild About
Travel readers
are from...
USA 30%
UK 10%
Italy 8%
Canada 6%
Philippines 5%
Spain 3%
Australia 3%
India 3%
Germany 2%
Source: Google Analytics
According to Alexa, wild-about-
travel.com is visited more
frequently by females, age
range 35-44, no
children, college educated and
browsing from home.

5. Statistics
A quick overview of the impact of
my writing and photography.
• Google Page Rank: #3
• Alexa Ranking: #106,000
Global
• Klout Score: 63
• #8 in the Top 50 Blogs in
Adventure on
NetworkedBlogs
• # 41 in the Top 150 Travel
Blogs for Students
• Voted #2 in the ‘Travel Blogs
with Photos’ Category on
GotSaga Best of 2010 Travel
Awards
Data as of October 2012

6. Social Network
Twitter: 7,650+ Followers
TweetReach (last 50
tweets): 381,000+ People,
506,500+ Impressions
Facebook: 3,650+ Friends
(Simon Falvo), 1,320+ Fans
(Wild About Travel page)
Instagram: 800+ Followers
Pinterest: 630+ Followers
StumbleUpon: 850+
Connections
Data as of October 2012

7. The potential of
Blog/Press Trips
There’s nothing like passion and
a good network to
successfully promote a
destination and a special travel
experience.
Blog Trips attended include:
St Albans (UK), November 2010
Tuscany (Italy), March 2011
Glasgow (UK), April 2011
Antequera (Spain), June 2011
Brighton (UK), January 2012
Dolomites (I), March 2012
Umbria (I), April 2012
Costa Brava (E), May 2012
Seiser Alm (I), August 2012
Molise (I) Sept. 2012
Flanders (B), Sept. 2012
Costa Brava (E), Sept. 2012

8. Wide-spread,
Measurable
Exposure
Contribution ranges from real-
time exposure through the
main social networks,
articles and photos promoted
through a large number of
platforms.
Promotion before, during
and after the trip
Strong focus on
engagement
Post trip measurement
(articles page views,
interactions, twitter reach, etc.)

9. Besides Wild
About Travel
Contributor of VisitBritain with
a pool of UK and international
travel bloggers.
Featured on other blogs and
publications, among which:
IMQ Notizie
Velvet Escape
Isabelles Travel
Cumi&Ciki
Traveldudes

10. Social Media and
Speaking
Engagements
Organizer of a course in
Social Media Marketing
for the Tourism Industry.
Keynote Speaker at TBE12 in
Genova (October 2012)
Panel Speaker at
BTO2011(Florence) and
BIT2012 (Milan)

11. In the News
• Panorama (The main
Italian News Magazine):
In Viaggio coi Blogger,
October 2012
• RAINews24 (TV):
Interview on Travel
Blogging/TBE12, October
2012
• Wired.it: I migliori blg di
viaggio, October 2012
• Il Secolo XIX (Local
Newspaper in the Liguria
Region): TV Interview,
October 2012

12. Media and PR
I am available for:
+ Blog/Press Trips and
social media engagement.
+ Products Reviews,
according to the editorial guidelines.
+ Commissioning of Travel
Articles (English and Italian).
+ Collaboration with PR
agencies, Tourism
Boards, Holiday resorts
for the promotion of selected
destinations or travel experiences.
+ Public Speaking related to
Social Media Marketing
in the Travel Industry.
+ Sponsored Articles,
according to editorial guidelines.

13. Find me on...
Facebook: Simon Falvo,
Wild About Travel
Twitter: @1step2theleft
Google+: Simon Falvo
LinkedIn: Simon Falvo
Instagram: @1step2theleft
Pinterest: WIldAboutTravel
For further information
simon.falvo@gmail.com
All Photos by Simon Falvo

14. Thank you!
I look forward to getting in touch