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KM is change - and
              how to do it with
              stories
              Shawn Callahan




Wednesday, February 11, 2009
Wednesday, February 11, 2009
Cheryl’s Balance Problem
Wednesday, February 11, 2009
Wednesday, February 11, 2009
Wednesday, February 11, 2009
Knowledge Management
   is Change Management




Wednesday, February 11, 2009
Knowledge Management
   is Change Management



                                After Action Reviews
                                  Lessons Learning
                               Communities of Practice
                                     Peer Assist
                                Knowledge Retention

Wednesday, February 11, 2009
What we will cover

                                  Leverage                Process



                                             Approach
                               Power                            Stories



                                             Influencers




Wednesday, February 11, 2009
Three journeys process




Wednesday, February 11, 2009
Ist Journey
                               Focussing question from the CEO




                               Project objective from the Advocates




Wednesday, February 11, 2009
Ist Journey
                               Themes
                               engagement
                               My role is important and adequately
                               challenging. I’m empowered to
                               achieve and I’m clear about how I
                               contribute to our success

                               clarity of direction
                               I have a good understanding of our
                               objectives and priorities. I’m
                               committed to achieving stated goals,
                               knowing that my good performance
                               will be rewarded appropriately

                               customer service focus
                               I am aware of my internal and
                               external clients and and I’m focused
                               on meeting their needs




Wednesday, February 11, 2009
Second journey
Wednesday, February 11, 2009
Third journey
Wednesday, February 11, 2009
Stories




Wednesday, February 11, 2009
I had a borrower once who was in arrears in 2006
                  and he's been charged 5000 {inaudible} higher rate
                  of interest. He doesn't speak English too well and
                  the broker was supposed to be managing his loan
                  but now that we in-sourced it to us and we are
                  handling it. I called him and he was like, he was
                  shocked; he didn't know he was in arrears. And he
                  paid it up the next day and he was like 'Can you
                  please help me out?' by reversing the interest rate.
                  So I spoke to [Name] and then he spoke to the
                  originator and it was the originator's fault because
                  they were not doing their job but they refused to
                  actually reverse it, so we reversed it for the
                  customer. I thought that was pretty nice. They were
                  really happy as well.


Wednesday, February 11, 2009
Influencers
Wednesday, February 11, 2009
Wednesday, February 11, 2009
Wednesday, February 11, 2009
Wednesday, February 11, 2009
Avoid like the plague




Wednesday, February 11, 2009
Effort here

    Avoid like the plague




Wednesday, February 11, 2009
The Endorsement Group




Wednesday, February 11, 2009
Small things


                               Can make a

         BIG difference
Wednesday, February 11, 2009
Leipzig, AugustusPlatz


Wednesday, February 11, 2009
Wednesday, February 11, 2009
What we covered

                                  Leverage              Process



                                             Approach
                               Power                          Stories



                                             Influencers




Wednesday, February 11, 2009
Shawn Callahan
                               shawn@anecdote.com.au
                                    0410 346 343
                                     @unorder
                                  www.anecdote.com




Wednesday, February 11, 2009

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KM is change - and how to do it with stories

Notas do Editor

  1. Metaphors are important In 2004 Mike Anglin got involved in helping BHP Billiton with their communities of practice. I was invited to the day (Gold coast hinterland) when each CoP leader described what they had done in the year and what they plan to do in the next 12 months My presentation was at the end of the day so I had time to listen to all the presos and I noticed something ... Everyone was describing what they were doing as if it were a machine, etc ... Today we are going to use a different metaphor to explore how storytelling techniques can be instrumental in facilitating change - the BRAIN (next slide)
  2. Neuroscience has been stuck in its own metaphor rut for most of the 20th Century. The dominant metaphor was that the brain was also a machine with each part of the brain with a specific function. If a part was damaged that function was forever lost. From the 1960s a new breed of neuroscientists emerged - the plasticitists - those who believe the brain has an amazing capacity to re-wire itself (notice how mechanical metaphors still creep in). Here is Cheryl’s story.
  3. Cheryl Schiltz had an operation - a hysterectomy. There was an infection and an antibiotic was used that affected her inner ear (vestibular apparatus). She lost her balance and felt she was falling all the time. Even when she fell down she felt like she was falling through the fall. This is the type of feeling you have in your worst nightmares. Paul Bach-Y-Rita is a neuroscientist who changed her life.
  4. Cheryl’s brain has created new pathways. We need to create new pathways in organisations. This requires practice and repetition. New sensory input. Practice. Repetitions to create habits.
  5. My key point is that all knowledge management is change management. When we develop KM initiatives much of the work is around changing behaviours. This presentation describes a narrative approach to change and in particular some of the key principles we’ve discovered. I’ll describe each principle in terms of a project we did for an investment bank headquartered in Sydney. About 2000 people across Australia and Asia.
  6. Lewis and Clark story
  7. Start with the results of a human synergistic survey. From the survey results, the Advocates decided on what themes were common across the businesses and which, if we focused on them, might have the greatest impact.
  8. A cross section of employees were then invited to participate in confidential discussion groups (‘Anecdote Circles’), facilitated by the Advocates and held in Sydney and Melbourne, to see what stories people had that related to these themes. These Anecdote Circles provided us with rich, qualitative data that could never be found in a survey. The stories people told us gave us a picture of what is going on at Challenger. Sense-making The Advocates distilled everything that they heard and agreed on the most compelling stories for each theme.
  9. Initiatives included CoP for client service Capturing events on video Mentoring program MSC for client service stories
  10. Tell the target shooting story.
  11. 5 min Show this video and ask, what’s happening here? Illustrates that we tell stories to make sense of what we see or here. The video clip is from a Russian news program. There was an accident ata coal mine and people were accused of drinking on the job. Theinterviewer is trying to see if there is any truth in the rumour, andthen one of the other workers turns up unannounced. And if leaders are not providing stories of what’s happening everyone will make up something and the leaders might not be happy about it. ==== Get them the think about when the CEO arrives unannounced and vists your bosses office. What do you tell yourself? You might think he is there to clarify the end of quarter numbers. Then your colleague scurries over to you and lets you know that there has been a death at a plant. The second story replaces the first.
  12. Everett Rogers gained his PhD in sociology in the 1960s and the first job he had was at the university in Iowa helping farmers adopt new strains of corn.
  13. Dr Rogers talked to many farmers but none were interested in the new strain of corn even though it promised to deliver far greater yields. Why? Because Dr Rogers was completely different to Iowa farmers.
  14. He spoke differently, dressed differently, were interested in different TV, books, films. The only thing he had in common was the English language. But he persisted until one day he found a hip farmer who wore Bermuda shorts and fancy sunglasses who was willing to give it a try. This innovator used the new strain of corn and had tremendous success. So Everett went back to the other farmers with the results. But the farmers were doubly sure they weren’t interested. This hipster dude was an insult to their culture. Everett dedicated his career to understanding this social conundrum.
  15. Tell the story of my suggestion to the Advocates.
  16. Here we helped them design initiatives. Dont show what ones I helped on.
  17. Don’t only get the group established. Don’t have the ideas coming from the consultants
  18. This is about leverage Persistence, repetition
  19. 1989 in the East German city of Leipzig A handful of protesters against the German Democratic Republic (GDR) In January 500 people turned out Over the year they became more regular happening every Monday. Government didn’t try and stop them and bystanders noticed New people joined in every Monday. They grew little by little. In September the government ordered these activities stopped.
  20. On the first Monday in November, 1989, 400,000 people turned out. The army was not willing to turn on so many citizens. The east german government collapsed. The entire East German Government resigned the next day. Two days later the Berlin wall started to come down.