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Chandrashekar Reddy
Chandrashekar Reddy

SEO (Search Engine Optimisation) involves altering website code, content, and presence in order to increase rankings in search engines At least half a billion searches are made worldwide on a daily basis If you are ranked at the top of a search engine, you are essentially running a free marketing campaign.

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SEO for beginners By Marcus Sykes www.websterwebdesign.co.uk [email_address] Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO ,[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO Which search engine? ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO Search Engine Statistics ,[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO How a search engine works ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO What a search engine sees ,[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO What a search engine sees (cont.) www.ialc.org without CSS and Images Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Introduction to SEO What a search engine sees (cont.) www.ialc.org WITH CSS and Images Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Crash Course in HTML/CSS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Crash Course in HTML/CSS HTML Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Crash Course in HTML/CSS HTML Basics (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Crash Course in HTML/CSS HTML Basics (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Crash Course in HTML/CSS CSS Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Keywords ,[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Keywords (cont.) ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Keywords (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Meta Tags ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Title Tag ,[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Anchor Tags ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Anchor Tags (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Anchor Tags (cont.) ,[object Object],Page 1 Page 3 Page 4 Page 2 Sitemap This is a website without a site map. This is a website with a site map. Page 1 and 2 can only reach page 3 via page 4 Page 1 and 2 can now reach page 3 in many ways Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Text and Content ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques H1, H2, H3, etc. Tags ,[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Images ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Code Structure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Update your site regularly ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Dynamic Code ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
SEO Techniques Inbound Links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Measuring Results ,[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Measuring Results Reasons for no improvements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Measuring Results Statistics Monitoring ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Measuring Results SEO software ,[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Measuring Results SEO software (cont.) ,[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],Chandrashekar Reddy. G http://www.trusstechnosofts.com http://www.javaonlinetraining.com

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