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Small Businesses and Mobile
Why Your Business Needs a Mobile Experience
Company Business Logos
City Apps Mobile.com
Ebusiness Developments Inc.
• Duane Malanchuk
• President
• Ebusiness Developments Inc.
• Home Business
• Company started in July 2012
• E-business Consultant / Mobile Web Developer
• AAB Degree E-business Technology
• Mechanic 25 years
• F4 Fighter Mechanic USAF 1980 1984
• The growth of the mobile industry is
incredible
• In just over 3 years, over 20 billion apps have
been downloaded between iPhone and
Android devices.
iPhone sales
in millions
Mobile Industry
Our Photoshop: Customized Work
Our Work: Downtown Toledo, OH
Image: before Photoshop
Our Work: Creative Image after
Photoshop
• Over 500,000,000 Android phones have been activated
• Over 300,000,000 iPhones have been activated
• Android owns 47% of the U.S. smartphone market
• iPhone owns 29% of the U.S. smartphone market
Growing Numbers With Mobile
Why Mobile? FACT: Customers are
using mobile to find your competition.
ARE YOU TURNING AWAY
CUSTOMERS & CLIENTS ?
Jason Spero, head of Google’s global
mobile sales and strategy says;
“72% of users say a mobile-friendly
site is important to them, but a nearly
unanimous 96% have visited sites that
aren’t. “
IS YOUR MOBILE WEBSITE USELESS ?
IS IT USER FRIENDLY ?
Hard To
Read
Content
No Tabs for Navigation Too Cluttered
With Content
Tabs with 45 different
Features to choose from
Custom
Screen
Designs
for Every
Mobile
Phone
Features
Like a
Reservation
System to
Increase
Your ROI
Mobile - FACT: Not having a mobile
experience can lose you business
Losing Business
• Your Losing Business if Your Website
is not Optimized for Mobile meaning:
Mobile Websites Mobile Apps
Mobile Searches on Valentine’s Day
• Google released data in February 2013 showing that:
– In the U.S., 62% of total searches for popular national chain restaurants on
Valentine’s Day occurred on high end mobile devices or tablets.
Why Mobile Apps?
• FACT: Your customers prefer apps over mobile websites.
• Sources: comScore, Alexa, Flurry Analytics, 2012
Advantages of Mobile
• Employees can quickly share information and
make decisions no matter where they are.
• Business partners, suppliers, and distributors
can connect to your company through
custom apps that are surprisingly easy to
build.
• Customized mobile app solutions can help
your business explore new opportunities
while the big boys are still trying to schedule
meetings to discuss what a mobile app is.
Embrace the Technology
• The growth of mobile is great for small
businesses but they need to embrace the
technology and expand further.
• They need to develop QR codes, mobile
websites, and mobile apps for their
customers.
Connect With Customers Anywhere
4 Reasons Cont.
2. Drive Customers to the Store and Keep
Them There
• 70% of people contact a business after a
search on their mobile device
• If your business’s mobile site appears among
search results, and is easy to browse, chances
are good that you’ll be getting more store
traffic and leads from it.
• If not, you may be somewhat invisible to
customers that are out and about.
4 Reasons Cont.
3. Increase Productivity
• Apps that allow your employees to
navigate, communicate, check inventory,
and manage workflow can all make your
business run more smoothly and efficiently
• Mobile apps can offer a quick way to enter
data, take purchases, and accomplish
other simple tasks.
4 Reasons Cont.
4. Avoid Lost Business and Get
Recommendations
• Bad mobile experiences are expensive to
small businesses.
• 57% of users won’t recommend a business if
they don’t like the business’s mobile site.
• 66% won’t return to the site if it gives them
trouble.
• 40% will ultimately head on to a competitor
site.
4 Reasons Cont.
4. Grow Your Business
• Mobile search queries have grown by a
factor of five in the last two years.
• Small businesses that go mobile ahead of
others can expect to enjoy a share of new
business that is larger than their ordinary
market share.
• Mobile represents a huge new arena of
opportunity.
Android and Apple Dominating
• In March 2012 62.9% of new phone
acquisitions were Smartphones
• Google had a share of 58%, while iPhones
made up just over 26% of new
smartphones
E-Commerce
• Online shopping has been impacting brick-
and-mortar sales, too, thanks to what
comScore dubs showrooming.
– Process of using offline retail stores to look at
products up close, then buying online.
Showrooming
Why Mobile Apps?
• FACT: Your customers prefer apps over mobile websites.
• Sources: comScore, Alexa, Flurry Analytics, 2012
But I want a mobile website?
• We offer both a mobile app and a mobile website.
• Appear in the iTunes App Store, Android Marketplace, and
mobilize your existing website.
• Complete mobile marketing solution.
Why Our Company?
• We make mobilizing your business simple & pain free
• We help bring in new business and repeat customers
• We handle everything from start to finish
• We’re mobile experts
• We’re extremely affordable
• We’re fast & easy to use
Information
• App can display
– Information on services
– Restaurants menu (text or PDF)
– All locations visible in Maps
– One click calling
– Events and more…
Links to social networks
• Customers can link to your social media pages.
• Increase Facebook fans.
• Increase Twitter followers.
• Approximately 40% of
social media users
access their accounts
through mobile devices
Loyalty Coupons
• GPS coupons
– When at your location, customers
can ‘check in’ and receive bonuses.
• QR code coupons
– Used to replace stamp cards.
– Increase customer loyalty!
28% of customers reported that
they are “Extremely Likely” to
increase their visits to a business
if they have a loyalty reward card
for them. (Total Research Corp &
Custom Marketing Corp’s Loyalty
Monitor Study)
Live Updating
• Take full control over your apps content!
• App can update
– Display special events
– Specials of the week/day
– Loyalty coupons
– Image gallery
– Everything inside
– the app!
Push Notifications
• Update your customers instantly
– Special offers, updates, happy hours.
• Push notifications break the barrier
between you and your customers.
– Included completely FREE.
– Compare to SMS
–texting plans
on average cost
–~$200/month
Many Other Great Features
Poster with QR Codes that takes
Customers to the App in iTunes and Google
• Professional App Design & Set Up Fee
• Monthly hosting: fee and support
• UNLIMTED Push Notifications
• UNLIMITED App Downloads
• ~$50,000 Value – Seriously!
Our Pricing
How to get started
• Contact Us Anytime!
• Duane R. Malanchuk
• Call: (419) 902-9403
• Ebusiness Developments Inc.
• Email Us at: ebusinessdevelopments@gmail.com

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Why Mobile Apps and Mobile Websites Work!

  • 1. Small Businesses and Mobile Why Your Business Needs a Mobile Experience
  • 2.
  • 5. Ebusiness Developments Inc. • Duane Malanchuk • President • Ebusiness Developments Inc. • Home Business • Company started in July 2012 • E-business Consultant / Mobile Web Developer • AAB Degree E-business Technology • Mechanic 25 years • F4 Fighter Mechanic USAF 1980 1984
  • 6. • The growth of the mobile industry is incredible • In just over 3 years, over 20 billion apps have been downloaded between iPhone and Android devices. iPhone sales in millions Mobile Industry
  • 8. Our Work: Downtown Toledo, OH
  • 10. Our Work: Creative Image after Photoshop
  • 11. • Over 500,000,000 Android phones have been activated • Over 300,000,000 iPhones have been activated • Android owns 47% of the U.S. smartphone market • iPhone owns 29% of the U.S. smartphone market Growing Numbers With Mobile
  • 12. Why Mobile? FACT: Customers are using mobile to find your competition.
  • 13. ARE YOU TURNING AWAY CUSTOMERS & CLIENTS ? Jason Spero, head of Google’s global mobile sales and strategy says; “72% of users say a mobile-friendly site is important to them, but a nearly unanimous 96% have visited sites that aren’t. “
  • 14. IS YOUR MOBILE WEBSITE USELESS ? IS IT USER FRIENDLY ? Hard To Read Content No Tabs for Navigation Too Cluttered With Content Tabs with 45 different Features to choose from Custom Screen Designs for Every Mobile Phone Features Like a Reservation System to Increase Your ROI
  • 15. Mobile - FACT: Not having a mobile experience can lose you business
  • 16. Losing Business • Your Losing Business if Your Website is not Optimized for Mobile meaning: Mobile Websites Mobile Apps
  • 17. Mobile Searches on Valentine’s Day • Google released data in February 2013 showing that: – In the U.S., 62% of total searches for popular national chain restaurants on Valentine’s Day occurred on high end mobile devices or tablets.
  • 18. Why Mobile Apps? • FACT: Your customers prefer apps over mobile websites. • Sources: comScore, Alexa, Flurry Analytics, 2012
  • 19. Advantages of Mobile • Employees can quickly share information and make decisions no matter where they are. • Business partners, suppliers, and distributors can connect to your company through custom apps that are surprisingly easy to build. • Customized mobile app solutions can help your business explore new opportunities while the big boys are still trying to schedule meetings to discuss what a mobile app is.
  • 20. Embrace the Technology • The growth of mobile is great for small businesses but they need to embrace the technology and expand further. • They need to develop QR codes, mobile websites, and mobile apps for their customers.
  • 22. 4 Reasons Cont. 2. Drive Customers to the Store and Keep Them There • 70% of people contact a business after a search on their mobile device • If your business’s mobile site appears among search results, and is easy to browse, chances are good that you’ll be getting more store traffic and leads from it. • If not, you may be somewhat invisible to customers that are out and about.
  • 23. 4 Reasons Cont. 3. Increase Productivity • Apps that allow your employees to navigate, communicate, check inventory, and manage workflow can all make your business run more smoothly and efficiently • Mobile apps can offer a quick way to enter data, take purchases, and accomplish other simple tasks.
  • 24. 4 Reasons Cont. 4. Avoid Lost Business and Get Recommendations • Bad mobile experiences are expensive to small businesses. • 57% of users won’t recommend a business if they don’t like the business’s mobile site. • 66% won’t return to the site if it gives them trouble. • 40% will ultimately head on to a competitor site.
  • 25. 4 Reasons Cont. 4. Grow Your Business • Mobile search queries have grown by a factor of five in the last two years. • Small businesses that go mobile ahead of others can expect to enjoy a share of new business that is larger than their ordinary market share. • Mobile represents a huge new arena of opportunity.
  • 26. Android and Apple Dominating • In March 2012 62.9% of new phone acquisitions were Smartphones • Google had a share of 58%, while iPhones made up just over 26% of new smartphones
  • 27. E-Commerce • Online shopping has been impacting brick- and-mortar sales, too, thanks to what comScore dubs showrooming. – Process of using offline retail stores to look at products up close, then buying online.
  • 29. Why Mobile Apps? • FACT: Your customers prefer apps over mobile websites. • Sources: comScore, Alexa, Flurry Analytics, 2012
  • 30. But I want a mobile website? • We offer both a mobile app and a mobile website. • Appear in the iTunes App Store, Android Marketplace, and mobilize your existing website. • Complete mobile marketing solution.
  • 31. Why Our Company? • We make mobilizing your business simple & pain free • We help bring in new business and repeat customers • We handle everything from start to finish • We’re mobile experts • We’re extremely affordable • We’re fast & easy to use
  • 32. Information • App can display – Information on services – Restaurants menu (text or PDF) – All locations visible in Maps – One click calling – Events and more…
  • 33. Links to social networks • Customers can link to your social media pages. • Increase Facebook fans. • Increase Twitter followers. • Approximately 40% of social media users access their accounts through mobile devices
  • 34. Loyalty Coupons • GPS coupons – When at your location, customers can ‘check in’ and receive bonuses. • QR code coupons – Used to replace stamp cards. – Increase customer loyalty! 28% of customers reported that they are “Extremely Likely” to increase their visits to a business if they have a loyalty reward card for them. (Total Research Corp & Custom Marketing Corp’s Loyalty Monitor Study)
  • 35. Live Updating • Take full control over your apps content! • App can update – Display special events – Specials of the week/day – Loyalty coupons – Image gallery – Everything inside – the app!
  • 36. Push Notifications • Update your customers instantly – Special offers, updates, happy hours. • Push notifications break the barrier between you and your customers. – Included completely FREE. – Compare to SMS –texting plans on average cost –~$200/month
  • 37. Many Other Great Features
  • 38. Poster with QR Codes that takes Customers to the App in iTunes and Google
  • 39. • Professional App Design & Set Up Fee • Monthly hosting: fee and support • UNLIMTED Push Notifications • UNLIMITED App Downloads • ~$50,000 Value – Seriously! Our Pricing
  • 40. How to get started • Contact Us Anytime! • Duane R. Malanchuk • Call: (419) 902-9403 • Ebusiness Developments Inc. • Email Us at: ebusinessdevelopments@gmail.com

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