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Scaling a Creative Digital Agency to 330% Revenue Growth in 18 Months

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Search Marketing Expo - SMX
Search Marketing Expo - SMX

From SMX East 2013 - Scaling Search Marketing Agency Efforts by Wayne Sleight #SMX #23B

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Scaling an Agency 97thFloor.com @97thFloor SMX East Wayne Sleight @WayneSleight
Creative Digital Marketing Agency 28 Team Members Founded in 2004 Lehi, UT Clientele: Medium & Enterprise 97thFloor.com
Our growth Previous 18 months = 330% increase in revenue
Overview
1. Hiring Public Relations, Marketing, Advertising, Communications, Journalism, English, Digital Media, Design, Programming, Business, Philosophy, etc.
1. Hiring
1. Hiring Hire on potential. Promote on proven skill.
2. Budgeting Budget for mid-month clients *Fictional Numbers
3. Clients
3. Clients
3. Clients
4. Culture
4. Culture http://bit.ly/CultureNetflix
5. Leadership
5. Leadership “Leadership is the art of accomplishing more than the science of management teaches you is possible.”
5. Leadership “It’s having a great vision that becomes the basis of great leadership.”
5. Leadership Vision that scales
5. Leadership
5. Leadership
Review
Scaling an Agency 97thFloor.com @97thFloor SMX East Wayne Sleight @WayneSleight

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