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Register Now!                              Early Bird – March 9                                      Save $400




Make a Splash
 at the Leading Conference for Managing the Customer Experience


              April 23 – 26, 2012                                               Orlando, FL
                      www.contactcenter2012.com                                |    877.535.0707


                                                 Conference Tracks
           Strategic Planning                  Social Media in the Contact Center          Contact Center Technology
Agent Hiring, Development and Retention           Performance Management                        At Home Agent
        Workforce Optimization            Quality and Customer Experience Management         Program Management
Keynote Presentations
Tuesday, April 24, 8:00am – 9:15am           Learn the blueprints to create a world-class service culture in your organization and the pitfalls to
                                             avoid. Experience the journey of looking at some of the best practices and lessons learned from
              Building & Sustaining          organizations known for their world-class service, delivered consistently and seamlessly through
              a World-Class Service          the eyes of the customer.
              Culture: One Employee,         As an employee of the Walt Disney Company for nearly two decades, Jake has analyzed the culture
                                             and infrastructure supporting many companies who have achieved world-class status and has
              One Customer at a Time         spent the past 15 years helping other companies build their own unique approach. In this engaging
              Jake Poore, Chief Experience   presentation, he will share his insights and experiences on the secrets to their service success and
              Officer, We Create Loyalty     how you can hardwire it within your own organization.



Tuesday, April 24, 12:45pm – 1:30pm          We are always looking for ways to optimize every hour of every day – we wake up earlier, work later
                                             and put in more hours – so that we can meet our goals, finish our task list and improve the contact
              Work Smarter, Not              center performance. However, sometimes simplicity is the highest form of sophistication. Often you
              Harder – Improving             can improve your processes and meet your goals better by streamlining your overall operations.
              Your Contact Center            This presentation will walk through changes you can make to your contact center and processes to
                                             improve your overall operations while simplifying your life. Learn to identify and hire the right agents.
              Operations                     Improve your overall metrics by moving more calls to self-service. Reduce talk time and improve
              Mariann McDonagh,              customer service by integrating your key systems with call handling and future proof your call center
              CMO, InContact                 to be ready for emerging trends.



Wednesday, April 25, 8:00am – 9:00am         As Contact Center leaders we are exposed to many “challenging” situations in the contact center.
                                             Whether it is a “difficult” call from a customer, a “confrontational” response from one of our agents,
              What’s So Funny                a “miscommunication”, or an “inspirational” memo from our leadership, the stress of serving
              About Contact Center           customers and the failure of leadership to understand the importance of what we do is part of our
                                             professional day to day lives. Humor is one of the things we can use to help our teams to handle even
              Management?                    the most stressful situations. David Glickman is a popular keynote speaker that uses humor to relieve
                                             stress. He will entertain, enlighten, and inspire you so you can take back some comedy relief to your
              David Glickman,                team in the center. No, he won’t teach you to be a comedian but he will have you laughing out loud
              Contact Center Humorist        with ways you too can relieve the stress in your contact center.




Thursday, April 26, 8:30am – 9:45am          For Zappos it’s all about delivering WOW. This presentation delivers powerful insights into the
                                             unique ways Zappos approaches screening and hiring, quality monitoring, social customer service,
              The Zappos                     and making emotional connections with customers - all with the single goal of consistently delivering
              Experience                     a WOW customer experience.
                                             In this keynote Myra Golden shares the 5 keys Contact Center Managers and frontline employees
                                             can adopt and apply to create an engaging and unforgettable customer experience. (Live and Deliver
                                             WOW, Customer Experience as the #1 Priority, Make Emotional Connections with Customers, the
              Myra Golden,                   Speed of Light, Treat Employees Very Well). Plus, discover how Zappos is able to WOW customers
              Customer Loyalty Expert        with no call scripts and no talk time targets and learn why Zappos pays employees $2,000 to quit.




                                             Early Bird – March 9                                                      Save $400
Track Descriptions
            Strategic Planning
            From aligning contact center goals to the corporate mission to making the decision to outsource, this track will discuss the
frequently misunderstood subject of strategic planning. Regardless of the size of your contact center, sound strategic decision making
is key to the success of the contact center, and ultimately, the organization as a whole. Attend these sessions to ensure that your
strategic plan is accurate and achievable.


           Agent Hiring, Development, & Retention
           This track is packed with compelling and actionable sessions on how leading contact centers attract, train, engage and
assess top agent talent to ensure optimal performance and customer loyalty. If you are looking to fortify your frontline with highly
capable and committed specialists in customer service, support and/or sales, with an ultimate goal of retaining your top performers,
you can’t afford to skip this critical track!


            Workforce Optimization
          There are few jobs more complex and more critical to the performance of the contact center than that of the workforce
manager. This track will explore and discuss the various aspects of forecasting, scheduling, and staff planning. In today’s economic
environment, doing the most with what you have is essential to meeting budgets while delivering the expected quality experience.


           Social Media in the Contact Center
           There is no doubt that social media is empowering our customers by providing them with an opportunity to talk about their
service experience. What is the role of the contact center in executing, interpreting and managing social media strategies? This track
focuses on how contact centers are using social media to provide value to the organization. If you are looking for the benefits of and
opportunities provided by implementing a social media strategy in your contact center these sessions must not be missed.


           Performance Management
           Measuring performance is critical in the contact center. Most organizations “measure” but are they the right measurements
and what actions are called for? This track will help managers and directors determine and validate what is critical to measure, and
how to translate such measurements into effective performance plans for both the center and the individual agent. Expect immediate
performance improvement after attending any of the sessions on this track.


            Quality and Customer Experience Management
             This track will explore the critical role that monitoring, assessing, surveying, and analyzing plays in managing the quality
of the total customer experience. Attend these sessions to learn how focusing on the experience can result in increased profits, more
effective performance, improved morale and even increased sales!


            Contact Center Technology
           This track will explore the critical role that technology plays in the operation of the contact center. Gain a better
understanding of the capabilities offered by existing technologies while discovering the possibilities offered by emerging technologies.
Learn about the intricacies involved in balancing technology with the ever critical human touch.


            At Home Agent Program Management
           Virtual Workforce models for customer service have grown exponentially over the last decade. Recent workforce trends
have accelerated adoption of at-home agent programs for call centers. This track will explore the trends as well as discuss the
complexity of starting, managing, and analyzing an at-home or telecommuting program. We will provide case studies of successful
implementations of at-home programs for all types and sizes of customer service operations.




               www.contactcenter2012.com                                                             877.535.0707
Pre-ConWorkshops
            monday                 9:00am–12:30pm                                        monday                 1:30pm– 5:00pm

           Pre-1                                                                        Pre-3
           WFM: The Critical Impact of                                                  Contact Center Metrics: Managing
           Strategic Long Term Planning                                                 a Call Center By the Numbers
Jay Minucci, President, ServiceAgility                                       Penny Reynolds, Co-Founder, The Call Center School
When we hear the term workforce management (WFM), most contact               There are many truths told in the vast array of statistics available today
center leaders think about concepts like schedules, queues, adherence        in the call center – and the successful manager or supervisor will be
and the moment-to-moment chaos that too often captures our attention.        the one that understands how to manage by the numbers and not be
It doesn’t need to be that way, and in this session we will illustrate how   overwhelmed by them. This session provides a useful set of formulas and
the activities you take months and even years in advance can lead to         calculations for understanding today’s most common key performance
better performance, higher customer satisfaction and far less frustration.   indicators (KPIs). Attendees will learn about the most common measures
The topics we will cover include:                                            of performance and how to calculate and analyze them. The session will
  • Engaged forecasting                                                      present the “top ten” KPIs and de-mystify the math behind the numbers,
  • Modeling for the long term                                               including numbers related to call centers, as well as calculations
  • Building staffing plans that make an impact                              associated with email and web chat contacts.
  • Connecting planning and execution
                                                                             Attendees will learn to: Identify the most critical KPIs for call center and
Participants will walk away with a better understanding of how long          agent performance and how to calculate them; Calculate the service,cost,
term planning is the key that enables day to day success in a contact
                                                                             and productivity implications of staffing decisions; Define the critical KPIs
center. Those interested will also receive a template for building your
                                                                             to reflect quality of service as well as service efficiency; and Identify the
own long term staffing model.
                                                                             most common math mistakes made in contact centers today.



           Pre-2                                                                        Pre-4
           Lemming or Leader –                                                          Operationalizing
           You Decide!                                                                  Social Medias
Steve Riddell, COO, Blinds.com                                               Michael Pace, Director of Customer Support
Contact Centers pretty much operate the same way and most call center        & Community Management, Constant Contact
managers are guilty of taking a “lemming” approach to management,            Is your organization considering providing customer service over
process and growth. If you want to change your course and have               social media networks or looking for a new way to really exceed
“Break-Out” results in short time durations then attend this step by step    your customer’s expectations? This workshop will help you understand
session on how Steve “re-engineered” a small call center with Blinds.        how to put the foundational pieces together to start supporting your
com and achieved award winning results in short time durations. Learn        customers through social media networks. We will provide guidance
how to: Drive the right kind of behavior that “shatters” expectations and    for setting up your strategy and objectives, how to leverage free/low
goals; Train your sales and service people to deliver earth shattering       cost solutions and systems to get started, how to hire or set up your
customer experiences; Move your supervisors and managers from a              agents, how to measure and how to really exceed your customer’s
management team to a Leadership Team; and Move your organization             expectations over these new channels. We will discuss a variety of
from a compliance operation to a cohesive operation focused on Skill         social media networks including Twitter, Facebook, Blogs, LinkedIn
Development. Blinds.com is the largest internet company in Houston           and YouTube.
and #1 seller of blinds and window coverings on the internet.




                                                           Early Bird – March 9                                                    Save $400
Site Tours
           monday                 9:00am–12:30pm                                             monday               1:30pm– 5:00pm

                   Site Tour 1                                                                     Site Tour 2
                    World Travel Holdings, Inc.                                                SeaWorld Parks and Entertainment




Tour WTH to learn how their contact center handles multiple service lines        Conference Site tours are a great way to validate and learn about
and high channel volumes while serving the discriminating leisure traveler.      best practices in our contact centers. Site tours include insights into
Attendees will be given an overview of the organization and will tour the        operations, metrics, technologies, and best practices of great contact
contact center of one of the nation’s largest travel companies. The tour         centers. Learn how some of the best and most recognized brands handle
will focus on: the management of multiple agent roles selling and servicing      the customer experience at their centers and tour one of the most
multiple brands within one center; ramping up staffing from an annual low        recognized brands in the world: SeaWorld!
point in late summer to an annual maximum during the first quarter of the        Opening in 2005, the SeaWorld Parks & Entertainment Contact Center
year; and the WTH ‘Customer Connection’ sales methodology.                       books reservations for SeaWorld Orlando, Discovery Cove, Aquatica,
Co-founded by Brad and Jeff Tolkin in 2005, World Travel Holdings (WTH)          Busch Gardens Tampa, Adventure Island, Busch Gardens Williamsburg,
is a multi-brand travel distributor whose brands include CruisesOnly,            Water Country USA, SeaWorld San Antonio and Sesame Place. In
Cruises.com, Rooms.com, Vacation Outlet, CruiseOne, Cruises Inc., and            addition to their commitment to offer high quality service to guests, they
Villas of Distinction. Their portfolio of licensed partner brands includes       generate over 50 million dollars in revenue for the parks they represent,
BJ’s Travel, Orbitz Cruises, Priceline.com Cruises, Delta Skymiles Cruises,      ranging from single day admission tickets to dolphin swim experiences
American Airlines Cruises, continental.com cruises, and many others. As          at Discovery Cove. Your tour of the Contact Center will include an
one of the nations largest online and offline leisure travel companies, WTH      overview of the operations that occur each day as well as a tour of
interacts with hundreds of thousands of customers each year and delivers         their exciting facility.
a remarkable vacation experience for every kind of traveler with the ability
to allow customers to book 24/7 on their user-friendly websites and by
calling their highly trained experts.




              Exhibit Hall Information
             Tuesday           April 24, 2012                                  Platinum Sponsor                      Silver Sponsors
             3:00pm - 3:30pm	      Tools & Trends Showcase
             4:30pm - 6:30pm	      Exhibit Hall Open
             4:45pm - 6:30pm	      Happy Hour Welcome Reception

             Wednesday              April 25, 2012
             11:00am - 2:00pm	 Exhibit Hall Open
                                                                                 Gold Sponsor
             1:30pm - 1:45pm	 Expo Prize Giveaway
             3:15pm - 3:45pm	 Tools & Trends Showcase

             Thursday            April 26, 2012
             7:30am - 8:30am	      Sponsor Roundtable Discussions
Schedule at a Glance
Monday            	 April 23, 2012
8:00am - 5:00pm	   Registration & Information
8:00am - 9:00am	   Continental Breakfast & Networking
9:00am - 12:30pm	  Morning Pre-Conference Workshops
	                 Pre-1: WFM: The Critical Impact of Strategic Long Term Planning (Jay Minucci)
                   Pre-2: Lemming or Leader – You Decide! (Steve Riddell)
9:00am - 12:30pm	  Morning Site Tours
	                  Site 1: World Travel Holdings, Inc.
	                  Site 2: SeaWorld Parks  Entertainment
10:30am - 11:00am	 Morning Beverage Break
12:30pm - 1:30pm	  Lunch
1:30pm - 5:00pm	   Afternoon Pre-Conference Workshops
	                  Pre-3: Contact Center Metrics: Managing a Call Center By the Numbers (Penny Reynolds)
	                  Pre-4: Operationalizing Social Medias (Michael Pace)
9:00am - 12:30pm	  Afternoon Site Tours
	                  Site 3: Healthcare Division Connextions, Inc.
	                  Site 4: SeaWorld Parks  Entertainment
3:00pm - 3:30pm	   Afternoon Beverage Break


Tuesday            	 April 24, 2012
7:00am - 6:00pm	      Registration  Information
7:00am - 8:00am	      Breakfast
8:00am - 9:15am	      General Session: Building and Sustaining a World-Class Service Culture: One Employee, One Customer at a Time (Jake Poore)
9:30am - 10:30am	     Session Block 1
	                     101: Making the Leap: Moving the Call Center from Service to Experience (Tim Handren, Tim Montgomery)
	                     102: Adaptive Customer Engagement: A New Vision for Call Centers (Prem Uppaluru)
	                     103: Better By Design: Call Routing That Satisfies (Jay Minnucci)
	                     104: Coaching Your Way to World Class Success (Steve Riddell)
	                     105: Innovating the Customer Experience: The Future of the Contact Center Industry (Lauren Ziskie)
10:30am - 10:45am	    Morning Beverage Break
10:45am - 11:45am	    Session Block 2
	                     201: How to Stretch Your Dollar: Get the Quality You Want with the Budget You Have (Rick Zayas)
	                     202: Putting your Customer Surveys to Work: How to Drive Action Off of Customer Feedback (Rick Emery)
	                     203: Creating a Winning Service Culture Using a Multi-Track Approach: A Case Study (Barbara Burke, Tracy Mitchell)
	                     204: Attendance and Adherence Strategies: Getting and Keeping Bodies in Seats (Penny Reynolds)
	                     205: Has Anyone Seem My At-Home Agents: Breaking Myths and Perceptions About At-Home Agents (Tim Dewey)
11:45am - 12:45pm	    Lunch  Common Ground Rounds Networking
12:45pm - 1:30pm	     General Session: Work Smarter, Not Harder – Improving Your Contact Center Operations (Mariann McDonagh)
1:45pm - 2:45pm	      Session Block 3
	                     301: Contact Centers and Cloud Computer – An Executive Perspective (Milos Djokovic)
	                     302: Customers at Work: How Customer Driven Organizations Engage Their Customers (John Bannerman, Scott Thomas)
	                     303: Driving Employee Engagement (Brian Flagg)
	                     304: Tailoring Contact Center Metrics  Processes to Your Organization (Darryl Flores)
	                     305: Community: The Amazingly Under-rated Self Service Tool (Michael Pace)
3:00pm - 3:30pm 	     Tools and Trends Showcase
3:30pm - 3:45pm	      Afternoon Beverage Break
3:45pm - 4:45pm	      Session Block 4
	                     401: Changing the Game with Vested Outsourcing (Alton Martin)
	                     402: Integrating New Work into an Existing Workforce – Do’s and Don’ts (Chris Hermann, Kimberly King)
	                     403: Creating a One-Call Experience (Justin Robbins)
	                     404: Unleashing High Performance Using Lean Tactics (Mohan Nair)
	                     405: World Travel Holdings @ Home Agent Program: A Case Study (Karen Reynolds)
4:30pm - 6:30pm	      Exhibit Hall Open
4:45pm - 6:30pm	      Happy Hour Welcome Reception


Wednesday            	April 25, 2012
7:00am - 6:00pm	      Registration  Information
7:00am - 8:00am	      Breakfast  Lightning Talks
8:00am - 9:00am	      General Session: What’s So Funny About Contact Center Management? (David Glickman)
9:15am - 10:15am	     Session Block 5
	                     501: Creating A High Performance Environment (Anne Slough)
	                     502: Does your Check the Box, Double Dinging, Big Brother Quality Monitoring Evaluation Program Need a Redesign? (Connie Smith)
	                     503: Transitioning Call Centers for Success with Gen Y (Kevin Childs, Kate Donovan)
	                     504: Proactive Contact to Retain and Grow Customer Base (Donald Greco)
	                     505: Managing Social Media Within Your Contact Center (John McDaniel)
10:15am - 10:30am	    Morning Beverage Break
10:30am - 11:30am	    Session Block 6
	                     601: World Class Cultures Enable World Class Support (Brian Mullaney, Tim Montgomery)
	                     602: Leveraging Statistics and Innovative Leadership to Achieve Better Customer Satisfaction and Drive Performance (Troy Curtis)
	                     603: Eye of the Storm: Quick Fixes When Severely Short Staffed (Jay Minnucci)
	                     604: The Coaching Conversation (Gregg Baron)
	                     605: Remote Agents: The Big Game Changer (Michele Rowan)
11:00am - 2:00pm	     Exhibit Hall Open
11:30am - 1:30pm	     Lunch in the Expo Hall
1:30pm - 1:45pm	      Expo Prize Giveaway
2:00pm - 3:00pm	      Session Block 7
	                     701: Ban AHT  Reduce Your Metric Footprint (Barbara Burke)
	                     702: Plan It and Prove It! Building a Successful WFM Strategy (Dan Rickwalder)
	                     703:Understanding and Improving Agent Turnover (RJ Milnor)
	                     704: The Relationship Among Net Promotion, Customer Effort, and Agent Performance (John Georgesen)
	                     705: Next-Generation Writing Skills: Delivering Customer Service via Chat, Facebook, and Twitter (Leslie O’Flahavan)
3:15pm - 3:45pm	      Tools and Trends Showcase
3:45pm - 4:00pm	      Afternoon Beverage Break
4:00pm - 5:00pm	      Session Block 8
	                     801: An Executive View: Technologies That Will Change the Way We Work (Pete McGarahan)
	                     802: It’s No “Noes” Tuesday!! (Lori Card King)
	                     803: Welcome to the IVR Triage Clinic – Did Uou Know that Your IVR is Bleeding Cash? (Mark Camack, Peter Brandt)
	                     804: Measuring the Success of Your WFM Team and Processes (Maggie Klenke)
	                     805: The Training Paradigm: At-Home Agent Learning (John Towsley)
6:00pm - 8:00pm	      Dinner Groups


Thursday             	 April 26. 2012
7:30am - 12:30pm	     Registration  Information
7:30am - 8:30am	      Breakfast  Sponsor Roundtable Discussions
8:30am - 9:45am	      General Session: The Zappos Experience (Myra Golden)
10:00am - 11:00am	    Session Block 9
	                     901: Turning Service Into Sales Through A Quality Conversation (Bob Davis)
	                     902: Voice of the Customer – Customer Enagagement is the Easy Part (Greg Troxell)
	                     903: How to Excel with At-Home Agents (Mariann McDonagh)
	                     904: What Should I Be Measuring And How Do I Get The Rest Of The Enterprise Onboard? (Dennis Hauser)
	                     905: How Having Your Agents Use Social Networking Can Turn Your Clients Cost into a Revenue Stream (Ryan Romero)
11:00am - 11:15am	    Morning Beverage Break
11:15am - 12:15pm	    Session Block 10
	                     1001: Anticipated Changes in the Workforce and WFM Tools (William Durr)
	                     1002: Turn Speech Analytics into Action (Rebecca Gibson, Jim Grace)
	                     1003: Chat Software Can Do That? (Darshanna Tudor)
	                     1004: The Emerging Culture of Behavioral Management (Kimberly Mitchell)
	                     1005: Hiring, Motivating and Leading Successful Work-at-Home Agents (Marion Timpson)
Breakout Sessions                                                                         Tuesday                                        April 24
                                                                     9:30am – 10:30am
            101                               102                                103                               104                                105
          Making the                         Adaptive                         Better By                         Coaching Your                       Innovating
          Leap: Moving                       Customer                         Design: Call                      Way to World                        the Customer
the Call Center from               Engagement: A New                 Routing That Satisfies             Class Success                     Experience – The Future of
Service to Experience              Vision for Call Centers           Jay Minnucci,                      Steve Riddell,                    the Contact Center Industry
Tim Handren, CSG                   Prem Uppaluru,                    Service Agility                    Blinds.com                        Lauren Ziskie,
Tim Montgomery, CSG                Transera Communications           In this session, we will take a    Walk away from this session       Social Lift Inc.
Join this session where the        Explore this unique model         close look at how to route the     with a unique approach on         Attend this session and learn
presenters will share their        which uses the power of           call from start to finish to get   how to boost productivity and     the best ways to implement
real-life experiences in helping   analytics to adapt the customer   the best results for everyone.     revenue through coaching –        new and emerging technologies
organizations make the leap        engagement process based on                                          all while protecting culture.     to service our digital customers.
to become a world-class            the customer’s intrinsic
contact center.                    need and expected value.
                                                                     10:45am – 11:45am
            201                               202                                203                               204                                205
          How to Stretch                     Putting your                      Creating a                         Attendance                       Has Anyone
          Your Dollar: Get                   Customer                          Winning Service                    and Adherence                    Seem My At-
the Quality You Want with          Surveys to Work: How              Culture Using a Multi-Track        Strategies: Getting and           Home Agents: Breaking
the Budget You Have                to Drive Action Off of            Approach: A Case Study             Keeping Bodies in Seats           Myths and Perceptions
Rick Zayas,                        Customer Feedback                 Barbara Burke,                     Penny Reynolds,                   About At-Home Agents
COPC Inc.                          Rick Emery,                       Barbara Burke  Assoc.             The Call Center School            Tim Dewey,
This session will show you         Knowledge Wave International      Tracy Mitchell,                    This session will share proven    B Virtual Inc.
how to look at elements            Learn how to move beyond just     New Jersey Natural Gas             practices on attendance and       Join us as we take an
of your daily operational          measuring your organization’s     Gain a practical road map for      adherence that have resulted      entertaining look at the
routine to redirect existing       performance to fully take         creating a positive, inclusive     in increased availability.        changing trend in At-Home
resources to get the quality and   advantage of the feedback         culture in which your service                                        Agent based support models
performance results you desire.    your customers provide.           reps thrive (not just survive)                                       and how they can work
                                                                     based on a real life experience.                                     effectively, regardless of size.

                                                                      1:45pm – 2:45pm
            301                               302                                303                               304                                305
        Contact                            Customers at                     Driving                              Tailoring                         Community:
        Centers and                        Work: How                        Employee                             Contact Center                    The Amazingly
Cloud Computing –                  Customer Driven Org.              Engagement                         Metrics  Processes               Under-rated Self
An Executive Perspective           Engage Their Customers            Brian Flagg,                       to Your Organization              Service Tool
Milos Djokovic,                    John Bannerman, NTTA              Cincom Systems                     Darryl Flores, SWBC               Michael Pace,
Eventus Solutions Group            Scott Thomas, Tamer Partners      The session covers: what           This session will take you from   Constant Contact
Learn how cloud computing          Attend to learn how the           is engagement and why is           basic indicators to examining     Learn about this phenomenal
can transform your business        North Texas Tollway Authority     it important; what are the         unique and innovative ways        self-service channel that
through a discussion on            (NTTA) transformed their          benefits; what are the drivers;    to derive the right KPIs that     supports one to many,
business models and a              customers into one of the         and how can you foster             lead to optimized service         increases retention, builds
presentation of ROI examples       most effective resources in       engagement.                        and operations.                   relationships, and fills the
and case studies.                  their organization.                                                                                    acquisition funnel.

                                                                      3:45pm – 4:45pm
            401                               402                                403                               404                                405
         Changing the                       Integrating                      Creating a                          Unleashing                       World Travel
         Game with                          New Work into                    One-Call                            High                             Holdings @
Vested Outsourcing                 an Existing Workforce –           Experience                         Performance Using                 Home Agent Program:
Alton Martin,                      Do’s and Don’ts                   Justin Robbins, Hershey            Lean Tactics                      A Case Study
SPOT Consulting LLC                Chris Hermann, FIS                Entertainment and Resorts          Mohan Nair,                       Karen Reynolds,
Attend to learn the latest and     Kimberly King, FIS                This session will focus on         Tim Hortons Inc.                  World Travel Holdings
most effective techniques          Attendees will learn how          how Hershey Entertainment          This session demonstrates         In this session learn how WTH
to work with outsourced            to identify opportunities         and Resorts merged multiple        a number of ways to use           grew the Home Agent program
providers using the theory         for synergies within their        processes into one call center     insights from quality data        from a couple of agents to
of Vested Outsourcing in the       own organizations and then        to provide guests with a one       scores and the Voice of the       over 70% of the team.
contact center world.              explore how to build on these     call experience.                   Customer (VOC) to your best
                                   synergies for success.                                               advantage.
Breakout Sessions                                                                Wednesday                                             April 25
                                                                    9:15am – 10:15am
             501                             502                               503                              504                               505
         Creating A High                    Does your Check                  Transitioning                    Proactive                         Managing Social
         Performance                        the Box, Big                     Call Centers                     Contact to Retain                 Media Within
 Environment                      Brother Quality Monitoring        for Success with Gen Y           and Grow Customer Base            Your Contact Center
 Anne Slough,                     Evaluation Program need           Kevin Childs/Kate Donovan,       Donald Greco, Siemens             John MacDaniel,
 LSA Global                       a Redesign?                       ManpowerGroup Solutions          Enterprise Communications         Telerx
 Gain an understanding of the     Connie Smith,                     Learn how successful call        Learn how proactive customer      This presentation will
 specific factors that trigger    SpotOn Enterprises                center groups make adjustments   contact reduces inbound calls,    provide current case studies
 improved performance             Join us as we walk you            to their management styles,      improves business processes,      on how to leverage contact
 in people in the High            through the steps needed to       policies, and procedures in      enhances customer service         center best practices in
 Performance Environmental        redesign your quality program     order to work effectively with   and generates new revenue         social media monitoring
 Structure (HPES).                in this highly interactive,       Gen Y employees.                 opportunities.                    and engagement efforts.
                                  practical session!

                                                                    10:30am – 11:30am
             601                             602                               603                              604                               605
          World Class                       Leveraging Stats                 Eye of the                         The Coaching                   Remote
          Cultures Enable                    Leadership to                  Storm: Quick                       Conversation                   Agents: The
 World Class Support              Achieve Better Customer           Fixes When Severely              Gregg Baron,                      Big Game Changer
 Brian Mullaney,                  Satisfaction and Drive            Short Staffed                    Success Sciences                  Michele Rowan,
 The Scooter Store                Performance                       Jay Minnucci,                    Whereas ‘managing’                At Home Customer Contacts
 Tim Montgomery,                  Troy Curtis,                      Service Agility                  allocates resources to            This session will offer
 CSG                              Henkel Corporation                Participants will gain tips      obtain specific goals, learn      cutting edge strategies
                                                                    and ideas that will help         how ‘coaching’ develops           for implementing remote
 The presenters will provide      Learn how to translate existing
                                                                    deliver the type of service      employees’ competencies,          agent programs based on
 real-life examples of how        data into sustainable solutions
                                                                    customers expect on a more       confidence, and commitment        the personal experience
 some of the world’s most         to improve not only customer
                                                                    consistent basis in spite of     to excellence.                    of the presenter.
 celebrated call centers create   satisfaction but also your
 amazing cultures.                center’s overall performance.     unforeseen situations.


                                                                     2:00pm – 3:00pm
             701                             702                               703                              704                               705
          Ban AHT                         Plan It and                       Understanding                     The Relationship                  Next-Generation
          Reduce Your                      Prove It!                         and Improving                     Among Net                         Writing Skills:
 Metric Footprint                 Building a Successful             Agent Turnover                   Promotion, Customer Effort,       Delivering Customer
 Barbara Burke,                   WFM Strategy                      RJ Milnor,                       and Agent Performance             Service via Chat,
 Barbara Burke  Assoc.           Dan Rickwalder,                   CallMe! Consulting               John Georgesen,                   Facebook, and Twitter
 Learn why more call centers      Proactive Planning Group, LLC.    Attend this session to           Convergys Corporation             Leslie O’Flahavan,
 are moving away from heavy       Learn a strategy to improve       understand the current state     Learn why in today’s cross-       E-WRITE
 reliance on quantitative         workforce management              of agent turnover and how to     channel service environment,      Discover how to balance
 measures to a less structured,   processes and identify key        diagnose improvement areas       customer effort is the single     approachability with
 more personalized approach       gaps in the planning and          in your call center.             best indicator of service         professionalism, brevity
 to agent support.                communications processes.                                          quality and its impact on         with detail, and individual
                                                                                                     customer loyalty.                 authorship with group writing
                                                                                                                                       used in today’s channels.
                                                                     4:00pm – 5:00pm
             801                             802                               803                              804                               805
            An Executive View:               It’s No “Noes”                   Welcome to the                Measuring the                      The Training
            Technologies That                Tuesday!                         IVR Triage Clinic             Success of Your                    Paradigm: At-
 Will Change the Way We Work      Lori Card King,                   – Did You Know that Your         WFM Team and Processes            Home Agent Learning
 Pete McGarahan,                  Interval International            IVR is Bleeding Cash?            Maggie Klenke,                    John Towsley,
 McGarahan  Associates           This session tells the story of   Mark Camack/Peter Brandt,        The Call Center School            MindMuze
 This session will explore the    how one center changed the        IVR Doctors                      In this session you will learn    This session will focus on
 impact of rapidly changing       paradigm from “our customers      This highly interactive          which metrics provide the best    learning and how it can be
 technology and business          should follow our rules....,”     and dynamic session will         measures of the WFM team          delivered in a manner that is
 trends on traditional careers,   to “how do we say yes to our      demonstrate the ups and downs    and how to calculate them         effective and measurable for
 positions, and skill sets.       customers’ request?”              of IVR systems, and the bottom   considering industry standards.   agents, regardless of location.
                                                                    line cost of typical mistakes.
Breakout Sessions                                                                                 Thursday                                      April 26
                                                                           10:00am – 11:00am
            901                                    902                                    903                              904                              905
        Turning Service                         Voice of the                              How to Excel                   What Should I                     How Having
        Into Sales                              Customer:                                 with At-Home                   Be Measuring                      Your Agents Use
Through A Quality                     Customer Engagement                    Agents                             And How Do I Get The             Social Networking Can
Conversation                          is the Easy Part                       Mariann McDonagh,                  Rest Of The Enterprise           Turn Your Clients Cost
Bob Davis,                            Greg Troxell,                          InContact                          Onboard?                         into a Revenue Stream
Robert C. Davis and Assoc.            United Stationers Supply Co.           Attend this session where          Dennis Hauser, Siemens           Ryan Romero,
Based on years of experience,         Attend this session and walk           a panel of practitioners will      Enterprise Communications        Fusion Contact Centers
the presenter will discuss how        away with strategies for               outline the steps to justifying,   In this fast-paced session we    The presenter will share
the service-to-sales transition       achieving a more realistic/real        implementing and monitoring        will look at ways to determine   with you a strategy on how
begins with a journey to win          time VOC Process and higher            your at-home program in order      the right metrics for you to     to use social networking
agents’ hearts and minds.	            levels of engagement with              to ensure ongoing success.         monitor… “one size” does         effectively to increase NPS
                                      employees and customers.                                                  not fit all!                     (Net Promoter Score).


                                                                           11:15am – 12:15pm
            1001                                   1002                                   1003                             1004                             1005
        Anticipated                                Turn Speech                            Chat Software                  The Emerging                    Hiring,
        Changes in the                             Analytics into                         Can Do That?                   Culture of                      Motivating
Workforce and WFM Tools               Action                                 Darshanna Tudor,                   Behavioral Management            and Leading Successful
William Durr,                         Rebecca Gibson/Jim Grace,              Marketing Alternatives             Kimberly Mitchell,               Work-at-Home Agents
Verint Systems                        Interactive Intelligence               With a variety of chat software    InterWeave                       Marion Timpson,
Join this session as we               No matter what speech                  options available, this session    Walk away with an action plan    PlusOne Company
speculate about how work will         analytics tool you have,               will discuss features and          of how to make the human         This session will showcase
be accomplished and what              you will leave this session            functionality found in the         performance processes of         a strategy that empowers
functions are likely to be found      with practical ideas you can           most prevalent tools today.        hiring, training, coaching and   people to become outstanding
in an enterprise-class workforce      implement right away to deliver                                           reviewing more behavioral for    work at home agents
management solution.                  stellar customer experiences.                                             higher results.                  ultimately leading to the best
                                                                                                                                                 results in the industry.




Hotel Information
      Renaissance Orlando at SeaWorld
    6677 Sea Harbor Drive | Orlando, Florida 32821
            1.800.468.3571 | 1.407.351.5555
           www.renaissanceseaworldorlando.com
All conference activities will take place at the Renaissance Orlando at SeaWorld Resort
on April 23 – 26, 2012.
A special discounted rate of $179 has been reserved for conference participants.
To reserve your room, please call 800.468.3571 or 407.351.5555 and reference the
Contact Center Conference rate. Hotel rooms are expected to sell out – please
reserve as soon as possible. The conference rate will be available until March 30, 2012
OR until rooms sell out. Don’t miss your opportunity to stay at the conference hotel.




                                                                     Early Bird – March 9                                                          Save $400

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CCCon Spring 2012

  • 1. Register Now! Early Bird – March 9 Save $400 Make a Splash at the Leading Conference for Managing the Customer Experience April 23 – 26, 2012 Orlando, FL www.contactcenter2012.com | 877.535.0707 Conference Tracks Strategic Planning Social Media in the Contact Center Contact Center Technology Agent Hiring, Development and Retention Performance Management At Home Agent Workforce Optimization Quality and Customer Experience Management Program Management
  • 2. Keynote Presentations Tuesday, April 24, 8:00am – 9:15am Learn the blueprints to create a world-class service culture in your organization and the pitfalls to avoid. Experience the journey of looking at some of the best practices and lessons learned from Building & Sustaining organizations known for their world-class service, delivered consistently and seamlessly through a World-Class Service the eyes of the customer. Culture: One Employee, As an employee of the Walt Disney Company for nearly two decades, Jake has analyzed the culture and infrastructure supporting many companies who have achieved world-class status and has One Customer at a Time spent the past 15 years helping other companies build their own unique approach. In this engaging Jake Poore, Chief Experience presentation, he will share his insights and experiences on the secrets to their service success and Officer, We Create Loyalty how you can hardwire it within your own organization. Tuesday, April 24, 12:45pm – 1:30pm We are always looking for ways to optimize every hour of every day – we wake up earlier, work later and put in more hours – so that we can meet our goals, finish our task list and improve the contact Work Smarter, Not center performance. However, sometimes simplicity is the highest form of sophistication. Often you Harder – Improving can improve your processes and meet your goals better by streamlining your overall operations. Your Contact Center This presentation will walk through changes you can make to your contact center and processes to improve your overall operations while simplifying your life. Learn to identify and hire the right agents. Operations Improve your overall metrics by moving more calls to self-service. Reduce talk time and improve Mariann McDonagh, customer service by integrating your key systems with call handling and future proof your call center CMO, InContact to be ready for emerging trends. Wednesday, April 25, 8:00am – 9:00am As Contact Center leaders we are exposed to many “challenging” situations in the contact center. Whether it is a “difficult” call from a customer, a “confrontational” response from one of our agents, What’s So Funny a “miscommunication”, or an “inspirational” memo from our leadership, the stress of serving About Contact Center customers and the failure of leadership to understand the importance of what we do is part of our professional day to day lives. Humor is one of the things we can use to help our teams to handle even Management? the most stressful situations. David Glickman is a popular keynote speaker that uses humor to relieve stress. He will entertain, enlighten, and inspire you so you can take back some comedy relief to your David Glickman, team in the center. No, he won’t teach you to be a comedian but he will have you laughing out loud Contact Center Humorist with ways you too can relieve the stress in your contact center. Thursday, April 26, 8:30am – 9:45am For Zappos it’s all about delivering WOW. This presentation delivers powerful insights into the unique ways Zappos approaches screening and hiring, quality monitoring, social customer service, The Zappos and making emotional connections with customers - all with the single goal of consistently delivering Experience a WOW customer experience. In this keynote Myra Golden shares the 5 keys Contact Center Managers and frontline employees can adopt and apply to create an engaging and unforgettable customer experience. (Live and Deliver WOW, Customer Experience as the #1 Priority, Make Emotional Connections with Customers, the Myra Golden, Speed of Light, Treat Employees Very Well). Plus, discover how Zappos is able to WOW customers Customer Loyalty Expert with no call scripts and no talk time targets and learn why Zappos pays employees $2,000 to quit. Early Bird – March 9 Save $400
  • 3. Track Descriptions Strategic Planning From aligning contact center goals to the corporate mission to making the decision to outsource, this track will discuss the frequently misunderstood subject of strategic planning. Regardless of the size of your contact center, sound strategic decision making is key to the success of the contact center, and ultimately, the organization as a whole. Attend these sessions to ensure that your strategic plan is accurate and achievable. Agent Hiring, Development, & Retention This track is packed with compelling and actionable sessions on how leading contact centers attract, train, engage and assess top agent talent to ensure optimal performance and customer loyalty. If you are looking to fortify your frontline with highly capable and committed specialists in customer service, support and/or sales, with an ultimate goal of retaining your top performers, you can’t afford to skip this critical track! Workforce Optimization There are few jobs more complex and more critical to the performance of the contact center than that of the workforce manager. This track will explore and discuss the various aspects of forecasting, scheduling, and staff planning. In today’s economic environment, doing the most with what you have is essential to meeting budgets while delivering the expected quality experience. Social Media in the Contact Center There is no doubt that social media is empowering our customers by providing them with an opportunity to talk about their service experience. What is the role of the contact center in executing, interpreting and managing social media strategies? This track focuses on how contact centers are using social media to provide value to the organization. If you are looking for the benefits of and opportunities provided by implementing a social media strategy in your contact center these sessions must not be missed. Performance Management Measuring performance is critical in the contact center. Most organizations “measure” but are they the right measurements and what actions are called for? This track will help managers and directors determine and validate what is critical to measure, and how to translate such measurements into effective performance plans for both the center and the individual agent. Expect immediate performance improvement after attending any of the sessions on this track. Quality and Customer Experience Management This track will explore the critical role that monitoring, assessing, surveying, and analyzing plays in managing the quality of the total customer experience. Attend these sessions to learn how focusing on the experience can result in increased profits, more effective performance, improved morale and even increased sales! Contact Center Technology This track will explore the critical role that technology plays in the operation of the contact center. Gain a better understanding of the capabilities offered by existing technologies while discovering the possibilities offered by emerging technologies. Learn about the intricacies involved in balancing technology with the ever critical human touch. At Home Agent Program Management Virtual Workforce models for customer service have grown exponentially over the last decade. Recent workforce trends have accelerated adoption of at-home agent programs for call centers. This track will explore the trends as well as discuss the complexity of starting, managing, and analyzing an at-home or telecommuting program. We will provide case studies of successful implementations of at-home programs for all types and sizes of customer service operations. www.contactcenter2012.com 877.535.0707
  • 4. Pre-ConWorkshops monday 9:00am–12:30pm monday 1:30pm– 5:00pm Pre-1 Pre-3 WFM: The Critical Impact of Contact Center Metrics: Managing Strategic Long Term Planning a Call Center By the Numbers Jay Minucci, President, ServiceAgility Penny Reynolds, Co-Founder, The Call Center School When we hear the term workforce management (WFM), most contact There are many truths told in the vast array of statistics available today center leaders think about concepts like schedules, queues, adherence in the call center – and the successful manager or supervisor will be and the moment-to-moment chaos that too often captures our attention. the one that understands how to manage by the numbers and not be It doesn’t need to be that way, and in this session we will illustrate how overwhelmed by them. This session provides a useful set of formulas and the activities you take months and even years in advance can lead to calculations for understanding today’s most common key performance better performance, higher customer satisfaction and far less frustration. indicators (KPIs). Attendees will learn about the most common measures The topics we will cover include: of performance and how to calculate and analyze them. The session will • Engaged forecasting present the “top ten” KPIs and de-mystify the math behind the numbers, • Modeling for the long term including numbers related to call centers, as well as calculations • Building staffing plans that make an impact associated with email and web chat contacts. • Connecting planning and execution Attendees will learn to: Identify the most critical KPIs for call center and Participants will walk away with a better understanding of how long agent performance and how to calculate them; Calculate the service,cost, term planning is the key that enables day to day success in a contact and productivity implications of staffing decisions; Define the critical KPIs center. Those interested will also receive a template for building your to reflect quality of service as well as service efficiency; and Identify the own long term staffing model. most common math mistakes made in contact centers today. Pre-2 Pre-4 Lemming or Leader – Operationalizing You Decide! Social Medias Steve Riddell, COO, Blinds.com Michael Pace, Director of Customer Support Contact Centers pretty much operate the same way and most call center & Community Management, Constant Contact managers are guilty of taking a “lemming” approach to management, Is your organization considering providing customer service over process and growth. If you want to change your course and have social media networks or looking for a new way to really exceed “Break-Out” results in short time durations then attend this step by step your customer’s expectations? This workshop will help you understand session on how Steve “re-engineered” a small call center with Blinds. how to put the foundational pieces together to start supporting your com and achieved award winning results in short time durations. Learn customers through social media networks. We will provide guidance how to: Drive the right kind of behavior that “shatters” expectations and for setting up your strategy and objectives, how to leverage free/low goals; Train your sales and service people to deliver earth shattering cost solutions and systems to get started, how to hire or set up your customer experiences; Move your supervisors and managers from a agents, how to measure and how to really exceed your customer’s management team to a Leadership Team; and Move your organization expectations over these new channels. We will discuss a variety of from a compliance operation to a cohesive operation focused on Skill social media networks including Twitter, Facebook, Blogs, LinkedIn Development. Blinds.com is the largest internet company in Houston and YouTube. and #1 seller of blinds and window coverings on the internet. Early Bird – March 9 Save $400
  • 5. Site Tours monday 9:00am–12:30pm monday 1:30pm– 5:00pm Site Tour 1 Site Tour 2 World Travel Holdings, Inc. SeaWorld Parks and Entertainment Tour WTH to learn how their contact center handles multiple service lines Conference Site tours are a great way to validate and learn about and high channel volumes while serving the discriminating leisure traveler. best practices in our contact centers. Site tours include insights into Attendees will be given an overview of the organization and will tour the operations, metrics, technologies, and best practices of great contact contact center of one of the nation’s largest travel companies. The tour centers. Learn how some of the best and most recognized brands handle will focus on: the management of multiple agent roles selling and servicing the customer experience at their centers and tour one of the most multiple brands within one center; ramping up staffing from an annual low recognized brands in the world: SeaWorld! point in late summer to an annual maximum during the first quarter of the Opening in 2005, the SeaWorld Parks & Entertainment Contact Center year; and the WTH ‘Customer Connection’ sales methodology. books reservations for SeaWorld Orlando, Discovery Cove, Aquatica, Co-founded by Brad and Jeff Tolkin in 2005, World Travel Holdings (WTH) Busch Gardens Tampa, Adventure Island, Busch Gardens Williamsburg, is a multi-brand travel distributor whose brands include CruisesOnly, Water Country USA, SeaWorld San Antonio and Sesame Place. In Cruises.com, Rooms.com, Vacation Outlet, CruiseOne, Cruises Inc., and addition to their commitment to offer high quality service to guests, they Villas of Distinction. Their portfolio of licensed partner brands includes generate over 50 million dollars in revenue for the parks they represent, BJ’s Travel, Orbitz Cruises, Priceline.com Cruises, Delta Skymiles Cruises, ranging from single day admission tickets to dolphin swim experiences American Airlines Cruises, continental.com cruises, and many others. As at Discovery Cove. Your tour of the Contact Center will include an one of the nations largest online and offline leisure travel companies, WTH overview of the operations that occur each day as well as a tour of interacts with hundreds of thousands of customers each year and delivers their exciting facility. a remarkable vacation experience for every kind of traveler with the ability to allow customers to book 24/7 on their user-friendly websites and by calling their highly trained experts. Exhibit Hall Information Tuesday April 24, 2012 Platinum Sponsor Silver Sponsors 3:00pm - 3:30pm Tools & Trends Showcase 4:30pm - 6:30pm Exhibit Hall Open 4:45pm - 6:30pm Happy Hour Welcome Reception Wednesday April 25, 2012 11:00am - 2:00pm Exhibit Hall Open Gold Sponsor 1:30pm - 1:45pm Expo Prize Giveaway 3:15pm - 3:45pm Tools & Trends Showcase Thursday April 26, 2012 7:30am - 8:30am Sponsor Roundtable Discussions
  • 6. Schedule at a Glance Monday April 23, 2012 8:00am - 5:00pm Registration & Information 8:00am - 9:00am Continental Breakfast & Networking 9:00am - 12:30pm Morning Pre-Conference Workshops Pre-1: WFM: The Critical Impact of Strategic Long Term Planning (Jay Minucci) Pre-2: Lemming or Leader – You Decide! (Steve Riddell) 9:00am - 12:30pm Morning Site Tours Site 1: World Travel Holdings, Inc. Site 2: SeaWorld Parks Entertainment 10:30am - 11:00am Morning Beverage Break 12:30pm - 1:30pm Lunch 1:30pm - 5:00pm Afternoon Pre-Conference Workshops Pre-3: Contact Center Metrics: Managing a Call Center By the Numbers (Penny Reynolds) Pre-4: Operationalizing Social Medias (Michael Pace) 9:00am - 12:30pm Afternoon Site Tours Site 3: Healthcare Division Connextions, Inc. Site 4: SeaWorld Parks Entertainment 3:00pm - 3:30pm Afternoon Beverage Break Tuesday April 24, 2012 7:00am - 6:00pm Registration Information 7:00am - 8:00am Breakfast 8:00am - 9:15am General Session: Building and Sustaining a World-Class Service Culture: One Employee, One Customer at a Time (Jake Poore) 9:30am - 10:30am Session Block 1 101: Making the Leap: Moving the Call Center from Service to Experience (Tim Handren, Tim Montgomery) 102: Adaptive Customer Engagement: A New Vision for Call Centers (Prem Uppaluru) 103: Better By Design: Call Routing That Satisfies (Jay Minnucci) 104: Coaching Your Way to World Class Success (Steve Riddell) 105: Innovating the Customer Experience: The Future of the Contact Center Industry (Lauren Ziskie) 10:30am - 10:45am Morning Beverage Break 10:45am - 11:45am Session Block 2 201: How to Stretch Your Dollar: Get the Quality You Want with the Budget You Have (Rick Zayas) 202: Putting your Customer Surveys to Work: How to Drive Action Off of Customer Feedback (Rick Emery) 203: Creating a Winning Service Culture Using a Multi-Track Approach: A Case Study (Barbara Burke, Tracy Mitchell) 204: Attendance and Adherence Strategies: Getting and Keeping Bodies in Seats (Penny Reynolds) 205: Has Anyone Seem My At-Home Agents: Breaking Myths and Perceptions About At-Home Agents (Tim Dewey) 11:45am - 12:45pm Lunch Common Ground Rounds Networking 12:45pm - 1:30pm General Session: Work Smarter, Not Harder – Improving Your Contact Center Operations (Mariann McDonagh) 1:45pm - 2:45pm Session Block 3 301: Contact Centers and Cloud Computer – An Executive Perspective (Milos Djokovic) 302: Customers at Work: How Customer Driven Organizations Engage Their Customers (John Bannerman, Scott Thomas) 303: Driving Employee Engagement (Brian Flagg) 304: Tailoring Contact Center Metrics Processes to Your Organization (Darryl Flores) 305: Community: The Amazingly Under-rated Self Service Tool (Michael Pace) 3:00pm - 3:30pm Tools and Trends Showcase 3:30pm - 3:45pm Afternoon Beverage Break 3:45pm - 4:45pm Session Block 4 401: Changing the Game with Vested Outsourcing (Alton Martin) 402: Integrating New Work into an Existing Workforce – Do’s and Don’ts (Chris Hermann, Kimberly King) 403: Creating a One-Call Experience (Justin Robbins) 404: Unleashing High Performance Using Lean Tactics (Mohan Nair) 405: World Travel Holdings @ Home Agent Program: A Case Study (Karen Reynolds)
  • 7. 4:30pm - 6:30pm Exhibit Hall Open 4:45pm - 6:30pm Happy Hour Welcome Reception Wednesday April 25, 2012 7:00am - 6:00pm Registration Information 7:00am - 8:00am Breakfast Lightning Talks 8:00am - 9:00am General Session: What’s So Funny About Contact Center Management? (David Glickman) 9:15am - 10:15am Session Block 5 501: Creating A High Performance Environment (Anne Slough) 502: Does your Check the Box, Double Dinging, Big Brother Quality Monitoring Evaluation Program Need a Redesign? (Connie Smith) 503: Transitioning Call Centers for Success with Gen Y (Kevin Childs, Kate Donovan) 504: Proactive Contact to Retain and Grow Customer Base (Donald Greco) 505: Managing Social Media Within Your Contact Center (John McDaniel) 10:15am - 10:30am Morning Beverage Break 10:30am - 11:30am Session Block 6 601: World Class Cultures Enable World Class Support (Brian Mullaney, Tim Montgomery) 602: Leveraging Statistics and Innovative Leadership to Achieve Better Customer Satisfaction and Drive Performance (Troy Curtis) 603: Eye of the Storm: Quick Fixes When Severely Short Staffed (Jay Minnucci) 604: The Coaching Conversation (Gregg Baron) 605: Remote Agents: The Big Game Changer (Michele Rowan) 11:00am - 2:00pm Exhibit Hall Open 11:30am - 1:30pm Lunch in the Expo Hall 1:30pm - 1:45pm Expo Prize Giveaway 2:00pm - 3:00pm Session Block 7 701: Ban AHT Reduce Your Metric Footprint (Barbara Burke) 702: Plan It and Prove It! Building a Successful WFM Strategy (Dan Rickwalder) 703:Understanding and Improving Agent Turnover (RJ Milnor) 704: The Relationship Among Net Promotion, Customer Effort, and Agent Performance (John Georgesen) 705: Next-Generation Writing Skills: Delivering Customer Service via Chat, Facebook, and Twitter (Leslie O’Flahavan) 3:15pm - 3:45pm Tools and Trends Showcase 3:45pm - 4:00pm Afternoon Beverage Break 4:00pm - 5:00pm Session Block 8 801: An Executive View: Technologies That Will Change the Way We Work (Pete McGarahan) 802: It’s No “Noes” Tuesday!! (Lori Card King) 803: Welcome to the IVR Triage Clinic – Did Uou Know that Your IVR is Bleeding Cash? (Mark Camack, Peter Brandt) 804: Measuring the Success of Your WFM Team and Processes (Maggie Klenke) 805: The Training Paradigm: At-Home Agent Learning (John Towsley) 6:00pm - 8:00pm Dinner Groups Thursday April 26. 2012 7:30am - 12:30pm Registration Information 7:30am - 8:30am Breakfast Sponsor Roundtable Discussions 8:30am - 9:45am General Session: The Zappos Experience (Myra Golden) 10:00am - 11:00am Session Block 9 901: Turning Service Into Sales Through A Quality Conversation (Bob Davis) 902: Voice of the Customer – Customer Enagagement is the Easy Part (Greg Troxell) 903: How to Excel with At-Home Agents (Mariann McDonagh) 904: What Should I Be Measuring And How Do I Get The Rest Of The Enterprise Onboard? (Dennis Hauser) 905: How Having Your Agents Use Social Networking Can Turn Your Clients Cost into a Revenue Stream (Ryan Romero) 11:00am - 11:15am Morning Beverage Break 11:15am - 12:15pm Session Block 10 1001: Anticipated Changes in the Workforce and WFM Tools (William Durr) 1002: Turn Speech Analytics into Action (Rebecca Gibson, Jim Grace) 1003: Chat Software Can Do That? (Darshanna Tudor) 1004: The Emerging Culture of Behavioral Management (Kimberly Mitchell) 1005: Hiring, Motivating and Leading Successful Work-at-Home Agents (Marion Timpson)
  • 8. Breakout Sessions Tuesday April 24 9:30am – 10:30am 101 102 103 104 105 Making the Adaptive Better By Coaching Your Innovating Leap: Moving Customer Design: Call Way to World the Customer the Call Center from Engagement: A New Routing That Satisfies Class Success Experience – The Future of Service to Experience Vision for Call Centers Jay Minnucci, Steve Riddell, the Contact Center Industry Tim Handren, CSG Prem Uppaluru, Service Agility Blinds.com Lauren Ziskie, Tim Montgomery, CSG Transera Communications In this session, we will take a Walk away from this session Social Lift Inc. Join this session where the Explore this unique model close look at how to route the with a unique approach on Attend this session and learn presenters will share their which uses the power of call from start to finish to get how to boost productivity and the best ways to implement real-life experiences in helping analytics to adapt the customer the best results for everyone. revenue through coaching – new and emerging technologies organizations make the leap engagement process based on all while protecting culture. to service our digital customers. to become a world-class the customer’s intrinsic contact center. need and expected value. 10:45am – 11:45am 201 202 203 204 205 How to Stretch Putting your Creating a Attendance Has Anyone Your Dollar: Get Customer Winning Service and Adherence Seem My At- the Quality You Want with Surveys to Work: How Culture Using a Multi-Track Strategies: Getting and Home Agents: Breaking the Budget You Have to Drive Action Off of Approach: A Case Study Keeping Bodies in Seats Myths and Perceptions Rick Zayas, Customer Feedback Barbara Burke, Penny Reynolds, About At-Home Agents COPC Inc. Rick Emery, Barbara Burke Assoc. The Call Center School Tim Dewey, This session will show you Knowledge Wave International Tracy Mitchell, This session will share proven B Virtual Inc. how to look at elements Learn how to move beyond just New Jersey Natural Gas practices on attendance and Join us as we take an of your daily operational measuring your organization’s Gain a practical road map for adherence that have resulted entertaining look at the routine to redirect existing performance to fully take creating a positive, inclusive in increased availability. changing trend in At-Home resources to get the quality and advantage of the feedback culture in which your service Agent based support models performance results you desire. your customers provide. reps thrive (not just survive) and how they can work based on a real life experience. effectively, regardless of size. 1:45pm – 2:45pm 301 302 303 304 305 Contact Customers at Driving Tailoring Community: Centers and Work: How Employee Contact Center The Amazingly Cloud Computing – Customer Driven Org. Engagement Metrics Processes Under-rated Self An Executive Perspective Engage Their Customers Brian Flagg, to Your Organization Service Tool Milos Djokovic, John Bannerman, NTTA Cincom Systems Darryl Flores, SWBC Michael Pace, Eventus Solutions Group Scott Thomas, Tamer Partners The session covers: what This session will take you from Constant Contact Learn how cloud computing Attend to learn how the is engagement and why is basic indicators to examining Learn about this phenomenal can transform your business North Texas Tollway Authority it important; what are the unique and innovative ways self-service channel that through a discussion on (NTTA) transformed their benefits; what are the drivers; to derive the right KPIs that supports one to many, business models and a customers into one of the and how can you foster lead to optimized service increases retention, builds presentation of ROI examples most effective resources in engagement. and operations. relationships, and fills the and case studies. their organization. acquisition funnel. 3:45pm – 4:45pm 401 402 403 404 405 Changing the Integrating Creating a Unleashing World Travel Game with New Work into One-Call High Holdings @ Vested Outsourcing an Existing Workforce – Experience Performance Using Home Agent Program: Alton Martin, Do’s and Don’ts Justin Robbins, Hershey Lean Tactics A Case Study SPOT Consulting LLC Chris Hermann, FIS Entertainment and Resorts Mohan Nair, Karen Reynolds, Attend to learn the latest and Kimberly King, FIS This session will focus on Tim Hortons Inc. World Travel Holdings most effective techniques Attendees will learn how how Hershey Entertainment This session demonstrates In this session learn how WTH to work with outsourced to identify opportunities and Resorts merged multiple a number of ways to use grew the Home Agent program providers using the theory for synergies within their processes into one call center insights from quality data from a couple of agents to of Vested Outsourcing in the own organizations and then to provide guests with a one scores and the Voice of the over 70% of the team. contact center world. explore how to build on these call experience. Customer (VOC) to your best synergies for success. advantage.
  • 9. Breakout Sessions Wednesday April 25 9:15am – 10:15am 501 502 503 504 505 Creating A High Does your Check Transitioning Proactive Managing Social Performance the Box, Big Call Centers Contact to Retain Media Within Environment Brother Quality Monitoring for Success with Gen Y and Grow Customer Base Your Contact Center Anne Slough, Evaluation Program need Kevin Childs/Kate Donovan, Donald Greco, Siemens John MacDaniel, LSA Global a Redesign? ManpowerGroup Solutions Enterprise Communications Telerx Gain an understanding of the Connie Smith, Learn how successful call Learn how proactive customer This presentation will specific factors that trigger SpotOn Enterprises center groups make adjustments contact reduces inbound calls, provide current case studies improved performance Join us as we walk you to their management styles, improves business processes, on how to leverage contact in people in the High through the steps needed to policies, and procedures in enhances customer service center best practices in Performance Environmental redesign your quality program order to work effectively with and generates new revenue social media monitoring Structure (HPES). in this highly interactive, Gen Y employees. opportunities. and engagement efforts. practical session! 10:30am – 11:30am 601 602 603 604 605 World Class Leveraging Stats Eye of the The Coaching Remote Cultures Enable Leadership to Storm: Quick Conversation Agents: The World Class Support Achieve Better Customer Fixes When Severely Gregg Baron, Big Game Changer Brian Mullaney, Satisfaction and Drive Short Staffed Success Sciences Michele Rowan, The Scooter Store Performance Jay Minnucci, Whereas ‘managing’ At Home Customer Contacts Tim Montgomery, Troy Curtis, Service Agility allocates resources to This session will offer CSG Henkel Corporation Participants will gain tips obtain specific goals, learn cutting edge strategies and ideas that will help how ‘coaching’ develops for implementing remote The presenters will provide Learn how to translate existing deliver the type of service employees’ competencies, agent programs based on real-life examples of how data into sustainable solutions customers expect on a more confidence, and commitment the personal experience some of the world’s most to improve not only customer consistent basis in spite of to excellence. of the presenter. celebrated call centers create satisfaction but also your amazing cultures. center’s overall performance. unforeseen situations. 2:00pm – 3:00pm 701 702 703 704 705 Ban AHT Plan It and Understanding The Relationship Next-Generation Reduce Your Prove It! and Improving Among Net Writing Skills: Metric Footprint Building a Successful Agent Turnover Promotion, Customer Effort, Delivering Customer Barbara Burke, WFM Strategy RJ Milnor, and Agent Performance Service via Chat, Barbara Burke Assoc. Dan Rickwalder, CallMe! Consulting John Georgesen, Facebook, and Twitter Learn why more call centers Proactive Planning Group, LLC. Attend this session to Convergys Corporation Leslie O’Flahavan, are moving away from heavy Learn a strategy to improve understand the current state Learn why in today’s cross- E-WRITE reliance on quantitative workforce management of agent turnover and how to channel service environment, Discover how to balance measures to a less structured, processes and identify key diagnose improvement areas customer effort is the single approachability with more personalized approach gaps in the planning and in your call center. best indicator of service professionalism, brevity to agent support. communications processes. quality and its impact on with detail, and individual customer loyalty. authorship with group writing used in today’s channels. 4:00pm – 5:00pm 801 802 803 804 805 An Executive View: It’s No “Noes” Welcome to the Measuring the The Training Technologies That Tuesday! IVR Triage Clinic Success of Your Paradigm: At- Will Change the Way We Work Lori Card King, – Did You Know that Your WFM Team and Processes Home Agent Learning Pete McGarahan, Interval International IVR is Bleeding Cash? Maggie Klenke, John Towsley, McGarahan Associates This session tells the story of Mark Camack/Peter Brandt, The Call Center School MindMuze This session will explore the how one center changed the IVR Doctors In this session you will learn This session will focus on impact of rapidly changing paradigm from “our customers This highly interactive which metrics provide the best learning and how it can be technology and business should follow our rules....,” and dynamic session will measures of the WFM team delivered in a manner that is trends on traditional careers, to “how do we say yes to our demonstrate the ups and downs and how to calculate them effective and measurable for positions, and skill sets. customers’ request?” of IVR systems, and the bottom considering industry standards. agents, regardless of location. line cost of typical mistakes.
  • 10. Breakout Sessions Thursday April 26 10:00am – 11:00am 901 902 903 904 905 Turning Service Voice of the How to Excel What Should I How Having Into Sales Customer: with At-Home Be Measuring Your Agents Use Through A Quality Customer Engagement Agents And How Do I Get The Social Networking Can Conversation is the Easy Part Mariann McDonagh, Rest Of The Enterprise Turn Your Clients Cost Bob Davis, Greg Troxell, InContact Onboard? into a Revenue Stream Robert C. Davis and Assoc. United Stationers Supply Co. Attend this session where Dennis Hauser, Siemens Ryan Romero, Based on years of experience, Attend this session and walk a panel of practitioners will Enterprise Communications Fusion Contact Centers the presenter will discuss how away with strategies for outline the steps to justifying, In this fast-paced session we The presenter will share the service-to-sales transition achieving a more realistic/real implementing and monitoring will look at ways to determine with you a strategy on how begins with a journey to win time VOC Process and higher your at-home program in order the right metrics for you to to use social networking agents’ hearts and minds. levels of engagement with to ensure ongoing success. monitor… “one size” does effectively to increase NPS employees and customers. not fit all! (Net Promoter Score). 11:15am – 12:15pm 1001 1002 1003 1004 1005 Anticipated Turn Speech Chat Software The Emerging Hiring, Changes in the Analytics into Can Do That? Culture of Motivating Workforce and WFM Tools Action Darshanna Tudor, Behavioral Management and Leading Successful William Durr, Rebecca Gibson/Jim Grace, Marketing Alternatives Kimberly Mitchell, Work-at-Home Agents Verint Systems Interactive Intelligence With a variety of chat software InterWeave Marion Timpson, Join this session as we No matter what speech options available, this session Walk away with an action plan PlusOne Company speculate about how work will analytics tool you have, will discuss features and of how to make the human This session will showcase be accomplished and what you will leave this session functionality found in the performance processes of a strategy that empowers functions are likely to be found with practical ideas you can most prevalent tools today. hiring, training, coaching and people to become outstanding in an enterprise-class workforce implement right away to deliver reviewing more behavioral for work at home agents management solution. stellar customer experiences. higher results. ultimately leading to the best results in the industry. Hotel Information Renaissance Orlando at SeaWorld 6677 Sea Harbor Drive | Orlando, Florida 32821 1.800.468.3571 | 1.407.351.5555 www.renaissanceseaworldorlando.com All conference activities will take place at the Renaissance Orlando at SeaWorld Resort on April 23 – 26, 2012. A special discounted rate of $179 has been reserved for conference participants. To reserve your room, please call 800.468.3571 or 407.351.5555 and reference the Contact Center Conference rate. Hotel rooms are expected to sell out – please reserve as soon as possible. The conference rate will be available until March 30, 2012 OR until rooms sell out. Don’t miss your opportunity to stay at the conference hotel. Early Bird – March 9 Save $400