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The Power of Conversation  Using Social Media to Motivate Action in the Donation Community January 13, 2009 Scott Meis | Sr. Project  & Social Media Director Dave Bosch | Communications Director Gift of Hope Organ & Tissue Donor Network
Carolyn Grisko & Associates Inc. ,[object Object],[object Object],The Power of Conversation
Gift of Hope Organ & Tissue Donor Network ,[object Object],The Power of Conversation
What We’ll Cover The Power of Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
This… The Power of Conversation
Can Quickly Result In This… The Power of Conversation
Why Social Media Matters ,[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Why People Are Attracted to Social Media ,[object Object],[object Object],[object Object],The Power of Conversation
Current Online Trends ,[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
2010 Social Media Trends ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Presentation Name
People Listen – The Domestic Diva Case Study ,[object Object],[object Object],The Power of Conversation
People Listen – #Eric Heart Transplant ,[object Object],[object Object],[object Object],The Power of Conversation
People Talk - Twitter ,[object Object],The Power of Conversation
People Share - Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
People Watch –  Donate Life Illinois  on YouTube  The Power of Conversation
The BIG Question ,[object Object],The Power of Conversation
Social Media & the Transplant Community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Brand Awareness Example The Power of Conversation
News Generation Example ,[object Object],[object Object],[object Object],The Power of Conversation
How to Sell Leadership on Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Is Social Media Measurable? ,[object Object],[object Object],[object Object],The Power of Conversation
How Do I Find Time to Manage Social Media? ,[object Object],[object Object],[object Object],The Power of Conversation
What It Will Take ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
What It Will Take - Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
What It Will Take – Sample Daily Schedule (2.5 HRs) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Start By Listening ,[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Choose Your Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Set Your Objectives & Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Define Your Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Choose Your Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
Sample Social Media Platform The Power of Conversation Your Website
Social Media Case Study – Campus Challenge The Power of Conversation
Social Media Case Study – Campus Challenge The Power of Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Case Study – Campus Challenge The Power of Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Case Study – Campus Challenge The Power of Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
With or Without You . . . ,[object Object],[object Object],[object Object],The Power of Conversation
The Big Takeaway ,[object Object],[object Object],[object Object],[object Object],The Power of Conversation
The Big Takeaway ,[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation
The Big Takeaway ,[object Object],[object Object],[object Object],[object Object],The Power of Conversation
The Big BIG Takeaway ,[object Object],[object Object],The Power of Conversation
Resources ,[object Object],[object Object],The Power of Conversation
Questions & Comments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Power of Conversation

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The Power of Conversation - Using Social Media to Motivate Action in the Donation Community

  • 1. The Power of Conversation Using Social Media to Motivate Action in the Donation Community January 13, 2009 Scott Meis | Sr. Project & Social Media Director Dave Bosch | Communications Director Gift of Hope Organ & Tissue Donor Network
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  • 5. This… The Power of Conversation
  • 6. Can Quickly Result In This… The Power of Conversation
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  • 15. People Watch – Donate Life Illinois on YouTube The Power of Conversation
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  • 18. Brand Awareness Example The Power of Conversation
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  • 31. Sample Social Media Platform The Power of Conversation Your Website
  • 32. Social Media Case Study – Campus Challenge The Power of Conversation
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