This release announces Scoop.it for the iPad, a seamless integration of content discovery and Web publishing.

1. SCOOP.IT LAUNCHES IPAD APP MERGING CONSUMPTION AND CREATION THROUGH
CONTENT CURATION
SAN FRANCISCO, September 5, 2013 – Scoop.it, a leading social curation publishing platform,
launched an app for the iPad today that merges content consumption and creation through
content curation. The app can be used to discover, organize and share relevant content to topic
pages on the Web. Now, Scoop.it users can easily publish from the iPad to their topic pages
and build a smarter online presence anywhere and anytime they are inspired.
One part content discovery, the other, Web publishing on the go, Scoop.it for the iPad is an
evolution from reading apps that aggregate trending news and popular media.
“With the iPad, Apple created an innovative and powerful device that took media consumption
on tablets to an unparalleled level, but the creation of media and content still remains
predominantly on laptops and desktops,” said Scoop.it Co-founder and CEO, Guillaume
Decugis. “We felt that through content curation, we are able to merge the two experiences –
content discovery and publishing.”
Content Discovery in Two Ways
With Scoop.it for the iPad, users can find articles, videos, visuals and more on niche topics in
two ways:
• From an established community of knowledgeable and passionate curators
• From a dynamic topic suggestion engine
Scoop.it’s suggestion engine is powered by big-data semantic technology that crawls and
qualifies more than 10 million web pages every day. Along with its proprietary search engine,
Scoop.it has a community of curators who have already indexed and shared over 50 million
pieces of content on topics of interests.
Web Publishing on Mobile Tablets
With this iPad app, current Scoop.it users can now publish to their topics, webpages that are
customizable and search engine optimized. Most Scoop.it users build topics for professional
reasons such as:
• To share knowledge among those who have similar interests
• To build thought-leadership and subject matter expertise
• To strengthen a brand through smart content marketing
“As our Scoop.it community grows, we increasingly realize the value we bring to them and what
they bring to us,” said Scoop.it Co-founder and President, Marc Rougier. “Motivated by the ease
of publishing and sharing smart content, our users not only build their knowledge-base but also
their own communities of interests. This in turn helps them contribute to our greater vision of

2. organizing the Web into a smarter place.”
Scoop.it for the iPad Key Features
• Organize by topic, a hub for their content a home from which they can publish and share
• Find great articles, videos, photos and other content in two powerful ways: through
interest-based communities and Scoop.it’s personalized suggestion engine
• Share engaging content to all of their social networks
• Build greater visibility on the Web through search engine optimized and customizable
topic pages
• Engage and grow their own interest-based community
Download Scoop.it for the iPad from The Apple App Store here: http://sco.lt/iPad
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About Scoop.it
Scoop.it is a better way to organize and share ideas that matter. Combining a big-data semantic
technology that crawls and qualifies more than 10 million web pages every day with a robust
publishing hub, Scoop.it lets users discover, curate and share relevant content on their topics of
expertise. This not only helps them build their online presence through topic pages from which
they feed their social networks but it also makes the Web a smarter, more organized place for
everyone.
Scoop.it is headquartered in San Francisco with an office in Toulouse, France. The startup has
16 employees comprised of seasoned engineers and social media professionals. Founded by
Guillaume Decugis and Marc Rougier, whose previous companies were successfully acquired
by Microsoft and IBM, respectively, Scoop.it raised its seed and its A round from Partech
Ventures, Elaia Partners, IXO Private Equity and Orkos Capital.
To schedule interviews with Guillaume Decugis or Marc Rougier please contact:
Marie Domingo
(650) 888-5642
marie@mariedomingo.com
RELATED LINKS:
• Scoop.it - http://scoop.it
• Scoop.it for the iPad: http://youtu.be/Yor4_7-wxws
• The Story of Scoop.it for the iPad: http://youtu.be/TXyZjZezF5U
• Download Scoop.it for the iPad from The Apple App Store: http://sco.lt/iPad