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Best Practices for Sharing
        by Brian Rowe


       NTC 2010
        Atlanta
          April 9th
TOS




DMCA
infringement nation
     John Tehranian
$4.544 billion
in potential damages each year
Creative Commons
Jump off a cliff




Photo by Victori∀
@ Flickr under CC BY
BY
<a rel="license" href="http://creativecommons.org/licenses/by/3.0/us/"
><img alt="Creative Commons License" style="border-width:0" src="http:
//i.creativecommons.org/l/by/3.0/us/88x31.png" /></a><br /><span xmlns:
dc="http://purl.org/dc/elements/1.1/" property="dc:title">Infocamp Slides
Rowe</span> by <a xmlns:cc="http://creativecommons.org/ns#" href="
FreedomforIP.org" property="cc:attributionName" rel="cc:attributionURL"
>Brian Rowe</a> is licensed under a <a rel="license" href="http:
//creativecommons.org/licenses/by/3.0/us/">Creative Commons
Attribution 3.0 United States License</a>.
by alancleaver @ Flickr
     Under CC BY
5 privacy principles:

1. Use information to provide our users with
valuable products and services.
2. Develop products that reflect strong privacy
standards and practices.
3. Make the collection of personal information
transparent.
4. Give users meaningful choices to protect
their privacy.
5. Be a responsible steward of the information
we hold.
by atomicjeep
Under CC BY
2 Useful Privacy Principles:

1. Make the collection of personal
information transparent
2. Meaningful choices to protect their
privacy
p3p
by M i x y
Under CC BY
TOS
Ownership.

All rights and title in and to the Service (including
without limitation any user accounts, titles,
computer code, themes, objects, characters,
character names, stories, dialogue, catch
phrases, locations, concepts, artwork, animations,
sounds, musical compositions, audio-visual
effects, methods of operation, moral rights, any
related documentation, “applets” incorporated into
the Game Client, transcripts of the chat rooms,
character profile information, recordings of games
played using the Game Client, and the Game
Client and server software) are owned by Blizzard
...
7.1 You retain any and all Intellectual Property Rights in
Content you submit to the Service.
You retain any and all Intellectual Property Rights you
already hold under applicable law in Content you upload,
publish, and submit to or through the Servers, Websites,
and other areas of the Service, subject to the rights,
licenses, and other terms of this Agreement, including any
underlying rights of other users or Linden Lab in Content
that you may use or modify.
youtube.com/t/community_guidelines
Section 512
IO Group v.
 IO Group v.
Veoh
 Veoh




 IO Group v.
 Veoh
1. Establish Terms of Use and Acceptable Use policies /w
mention copyright policies and DMCA takedown
procedures
2. Remind users of your policies during the upload process
3. Designate a Copyright Agent
4. Warn users who violate the policy
5. Ban user accounts for repeated violations
6. Do Not let user register for accounts from email
accounts you have already banned
7. Require users to create accounts to upload content
8. Finger print (hash) content
9. Respond to takedown notices quickly
10. Keep records
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Best practices and principles for sharing content online

  • 1. Best Practices for Sharing by Brian Rowe NTC 2010 Atlanta April 9th
  • 3. infringement nation John Tehranian
  • 4. $4.544 billion in potential damages each year
  • 5.
  • 6.
  • 7.
  • 8.
  • 10. Jump off a cliff Photo by Victori∀ @ Flickr under CC BY
  • 11.
  • 12. BY
  • 13.
  • 14.
  • 15. <a rel="license" href="http://creativecommons.org/licenses/by/3.0/us/" ><img alt="Creative Commons License" style="border-width:0" src="http: //i.creativecommons.org/l/by/3.0/us/88x31.png" /></a><br /><span xmlns: dc="http://purl.org/dc/elements/1.1/" property="dc:title">Infocamp Slides Rowe</span> by <a xmlns:cc="http://creativecommons.org/ns#" href=" FreedomforIP.org" property="cc:attributionName" rel="cc:attributionURL" >Brian Rowe</a> is licensed under a <a rel="license" href="http: //creativecommons.org/licenses/by/3.0/us/">Creative Commons Attribution 3.0 United States License</a>.
  • 16. by alancleaver @ Flickr Under CC BY
  • 17.
  • 18.
  • 19. 5 privacy principles: 1. Use information to provide our users with valuable products and services. 2. Develop products that reflect strong privacy standards and practices. 3. Make the collection of personal information transparent. 4. Give users meaningful choices to protect their privacy. 5. Be a responsible steward of the information we hold.
  • 21. 2 Useful Privacy Principles: 1. Make the collection of personal information transparent 2. Meaningful choices to protect their privacy
  • 22. p3p
  • 23. by M i x y Under CC BY
  • 24. TOS
  • 25.
  • 26. Ownership. All rights and title in and to the Service (including without limitation any user accounts, titles, computer code, themes, objects, characters, character names, stories, dialogue, catch phrases, locations, concepts, artwork, animations, sounds, musical compositions, audio-visual effects, methods of operation, moral rights, any related documentation, “applets” incorporated into the Game Client, transcripts of the chat rooms, character profile information, recordings of games played using the Game Client, and the Game Client and server software) are owned by Blizzard ...
  • 27.
  • 28. 7.1 You retain any and all Intellectual Property Rights in Content you submit to the Service. You retain any and all Intellectual Property Rights you already hold under applicable law in Content you upload, publish, and submit to or through the Servers, Websites, and other areas of the Service, subject to the rights, licenses, and other terms of this Agreement, including any underlying rights of other users or Linden Lab in Content that you may use or modify.
  • 29.
  • 31.
  • 33. IO Group v. IO Group v. Veoh Veoh IO Group v. Veoh
  • 34. 1. Establish Terms of Use and Acceptable Use policies /w mention copyright policies and DMCA takedown procedures 2. Remind users of your policies during the upload process 3. Designate a Copyright Agent 4. Warn users who violate the policy 5. Ban user accounts for repeated violations 6. Do Not let user register for accounts from email accounts you have already banned 7. Require users to create accounts to upload content 8. Finger print (hash) content 9. Respond to takedown notices quickly 10. Keep records
  • 35.
  • 36. Twitter @Sarterus Slides will be on SlideShare. net User: Sarterus
  • 37. Evaluation Code: 133 How Was this Session? Call In Text Online Call 404.939.4909 Text 133 to 69866 Visit nten.org/ntc-eval Enter Code 133 Enter Code 133 Session feedback powered by: 4/8/2010 Tell Us and You Could Win a Free 2011 NTC Registration!