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                   중동 및 북아프리카 지역 

           자동차/모바일/국외 관광객 유입 현황

                               (아랍어권 지역)

                                            

                                            

                                            

                                            

                                            

                                            



                          crosshub.tistory.com

                                       2010




	
  
 

1. 자동차 보급 현황




                                                                                                                                                                                                    
Source:WorldMotorVehicleData2007,MotorIndustryofGreatBritain,2006

                                                                                                                                                                            No. of Cars
                                                                                GPD per                                                                    Non-
           Category           Country                   Lang.              Capital(US$, 2008)                           Population                      Commercial          Commercial      Sum
                         Bahrain                      Arabic                           28,240                                739,000                        301,000            133,000        434,000
                         Egypt                        Arabic                            2,024                             74,166,000                      2,560,700            710,000      3,270,700
                         Iraq                         Arabic                            3,021                             28,506,600                        857,115            150,300      1,007,415
                         Jordan                       Arabic                            3,456                              5,729,000                        355,500            125,000        480,500
                         Kuwait                       Arabic                                 50,669                       2,779,000                        858,900             222,100      1,081,000
                         Lebanon                      Arabic                                  7,138                       4,055,000                        422,900              87,800        510,700
  Middle East
                         Oman                         Arabic                                 18,854                       2,546,000                        284,800             119,300        404,100
                         Qatar                        Arabic                                 79,870                         821,000                        175,200              90,000        265,200
                         Saudi Arabia                 Arabic                                 18,603                      24,175,000                      3,197,900           1,835,100      5,033,000
                         Syria                        Arabic                                  1,654                      19,408,000                        241,800             336,000        577,800
                         UAE                          Arabic                                 57,995                       4,248,000                        295,000              84,000        379,000
                         Yemen                        Arabic                                   1,185                     21,732,000                        295,100             334,800        629,900
                         Algeria                      Arabic                                  4,959                      33,351,000                        425,000             552,000        977,000
                         Libya                        Arabic                                 15,876                       6,039,000                        401,500             379,000        780,500
 North Africa
                         Morocco                      Arabic                                  2,707                      30,853,000                      1,347,000             424,600      1,771,600
                         Tunisia                      Arabic                                   3,964                     10,215,000                        625,100            308,000         933,100
                                                                                                                              sum         18,535,515

              


	
                                                                                                           1	
  
 

               2. 모바일 보급 현황




                                                                                                                                                                                 
Source:MobileSubscriberIndicator,ITU,2009

                                                                                                                              Mobile cellular subscriptions              per 100
                                                                                                                                              (000s) CAGR(%)   inhabitants
                                                           GPD per Capital
            Category            Country                                                      Population                2004              2009            2004 - 09       2009
                                                            (US$, 2008)
                           Bahrain                                  28,240                        739,000                649.8              1,578.0             19.4         199.4
                           Egypt                                     2,024                     74,166,000              7,643.1             55,352.2             48.6          66.7
                           Iraq                                      3,021                     28,506,600                574.0             19,722.0            102.9          64.1
                           Jordan                                    3,456                      5,729,000              1,624.1              6,014.4             29.9          95.2
                           Kuwait                                   50,669                      2,779,000              2,000.0              2,907.0              9.8          99.6
                           Lebanon                                   7,138                      4,055,000                884.4              1,526.0             11.5          36.1
           Middle East
                           Oman                                     18,854                      2,546,000                806.3              3,970.6             37.6         139.5
                           Qatar                                    79,870                        821,000                490.3              2,472.1             38.2         175.4
                           Saudi Arabia                             18,603                     24,175,000              9,175.8             44,864.4             37.4         174.4
                           Syria                                     1,654                     19,408,000              2,346.0              9,697.1             32.8          44.3
                           UAE                                      57,995                      4,248,000              3,683.1             10,671.9             23.7         232.1
                           Yemen                                     1,185                     21,732,000              1,483.2              3,842.0             21.0          16.3
                           Algeria                                   4,959                     33,351,000              4,882.4             32,729.8             46.3          93.8
                           Libya                                    15,876                      6,039,000                500.0              5,004.0             58.5          77.9
           North Africa    Morocco                                   2,707                     30,853,000              9,336.9             25,310.8             22.1          79.1
                           Tunisia                                   3,964                     10,215,000              3,735.7              9,753.9             21.2          95.0
                                                                                                            
                                                                                                                       Sum             235,416.2


                                                       




	
                                                                                                  2	
  
 

3. 해외 관광객 유입 현황




                                                                                                                                                                                 
Source:WorldTourismBarometer,UNWTO,2009

               Category                        Country              GPDperCapital(US$,2008)     2009
                                                        Bahrain                                                      28,240               7,621,600
                                                          Egypt                                                         2,024          12,418,000
                                                               Iraq                                                     3,021
                                                                                                                                                                   
                                                         Jordan                                                         3,456             7,158,200
                                                        Kuwait                                                       50,669               4,011,000
                                                       Lebanon                                                          7,138             1,953,300
             MiddleEast
                                                         Oman                                                        18,854               1,431,400
                                                          Qatar                                                      79,870               1,011,300
                                                   SaudiArabia                                               18,603            12,354,800
                                                           Syria                                                        1,654             7,741,300
                                                            UAE                                                      57,995               7,894,900
                                                        Yemen                                                           1,185                  414,300
                                                        Algeria                                                         4,959             1,638,000
                                                          Libya                                                      15,876               1,238,900
            NorthAfrica
                                                      Morocco                                                           2,707             8,572,300
                                                        Tunisia                                                         3,964             7,588,300
                                                                                                          Sum                              83,047,600.0
                                                              
                                                   




	
                                                                                                3	
  
 

4. 가중치를 적용한 국가별 공략 우선 순위 설정

** 각 시장별 가중치를 적용하여 국가별 공략 우선 순위를 적용할 수 있음

예)GDP 를 1 만불,1 만불-3 만불,3 만불 이상으로 구분하여 가중치 설정

               Category                                      Country                                   ExpectedRevenue                       Rank
                                              Bahrain                                                                                                               
                                              Egypt                                                                                                                                 
                                              Jordan                                                                                                                        
                                              Kuwait                                                                                                                        
                                              Lebanon                                                                                                                       
             MiddleEast       Oman                                                                                                                          
                                              Qatar                                                                                                                         
                                              SaudiArabia                                                                                                           
                                              Syria                                                                                                                         
                                              UAE                                                                                                                           
                                              Yemen                                                                                                                         
                                              Algeria                                                                                                                       
                                              Libya                                                                                                                         
             NorthAfrica
                                              Morocco                                                                                                                       
                                              Tunisia                                                                                                                       







	
                                                                                                 4	
  

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Mena_Vehicle_Mobile_Tourist_2010

  • 1.   중동 및 북아프리카 지역 자동차/모바일/국외 관광객 유입 현황 (아랍어권 지역) crosshub.tistory.com 2010  
  • 2.   1. 자동차 보급 현황 Source:WorldMotorVehicleData2007,MotorIndustryofGreatBritain,2006 No. of Cars GPD per Non- Category Country Lang. Capital(US$, 2008) Population Commercial Commercial Sum Bahrain Arabic 28,240 739,000 301,000 133,000 434,000 Egypt Arabic 2,024 74,166,000 2,560,700 710,000 3,270,700 Iraq Arabic 3,021 28,506,600 857,115 150,300 1,007,415 Jordan Arabic 3,456 5,729,000 355,500 125,000 480,500 Kuwait Arabic 50,669 2,779,000 858,900 222,100 1,081,000 Lebanon Arabic 7,138 4,055,000 422,900 87,800 510,700 Middle East Oman Arabic 18,854 2,546,000 284,800 119,300 404,100 Qatar Arabic 79,870 821,000 175,200 90,000 265,200 Saudi Arabia Arabic 18,603 24,175,000 3,197,900 1,835,100 5,033,000 Syria Arabic 1,654 19,408,000 241,800 336,000 577,800 UAE Arabic 57,995 4,248,000 295,000 84,000 379,000 Yemen Arabic 1,185 21,732,000 295,100 334,800 629,900 Algeria Arabic 4,959 33,351,000 425,000 552,000 977,000 Libya Arabic 15,876 6,039,000 401,500 379,000 780,500 North Africa Morocco Arabic 2,707 30,853,000 1,347,000 424,600 1,771,600 Tunisia Arabic 3,964 10,215,000 625,100 308,000 933,100 sum 18,535,515   1  
  • 3.   2. 모바일 보급 현황 Source:MobileSubscriberIndicator,ITU,2009 Mobile cellular subscriptions per 100 (000s) CAGR(%) inhabitants GPD per Capital Category Country Population 2004 2009 2004 - 09 2009 (US$, 2008) Bahrain 28,240 739,000 649.8 1,578.0 19.4 199.4 Egypt 2,024 74,166,000 7,643.1 55,352.2 48.6 66.7 Iraq 3,021 28,506,600 574.0 19,722.0 102.9 64.1 Jordan 3,456 5,729,000 1,624.1 6,014.4 29.9 95.2 Kuwait 50,669 2,779,000 2,000.0 2,907.0 9.8 99.6 Lebanon 7,138 4,055,000 884.4 1,526.0 11.5 36.1 Middle East Oman 18,854 2,546,000 806.3 3,970.6 37.6 139.5 Qatar 79,870 821,000 490.3 2,472.1 38.2 175.4 Saudi Arabia 18,603 24,175,000 9,175.8 44,864.4 37.4 174.4 Syria 1,654 19,408,000 2,346.0 9,697.1 32.8 44.3 UAE 57,995 4,248,000 3,683.1 10,671.9 23.7 232.1 Yemen 1,185 21,732,000 1,483.2 3,842.0 21.0 16.3 Algeria 4,959 33,351,000 4,882.4 32,729.8 46.3 93.8 Libya 15,876 6,039,000 500.0 5,004.0 58.5 77.9 North Africa Morocco 2,707 30,853,000 9,336.9 25,310.8 22.1 79.1 Tunisia 3,964 10,215,000 3,735.7 9,753.9 21.2 95.0 Sum 235,416.2   2  
  • 4.   3. 해외 관광객 유입 현황 Source:WorldTourismBarometer,UNWTO,2009 Category Country GPDperCapital(US$,2008) 2009 Bahrain 28,240 7,621,600 Egypt 2,024 12,418,000 Iraq 3,021 Jordan 3,456 7,158,200 Kuwait 50,669 4,011,000 Lebanon 7,138 1,953,300 MiddleEast Oman 18,854 1,431,400 Qatar 79,870 1,011,300 SaudiArabia 18,603 12,354,800 Syria 1,654 7,741,300 UAE 57,995 7,894,900 Yemen 1,185 414,300 Algeria 4,959 1,638,000 Libya 15,876 1,238,900 NorthAfrica Morocco 2,707 8,572,300 Tunisia 3,964 7,588,300 Sum 83,047,600.0   3  
  • 5.   4. 가중치를 적용한 국가별 공략 우선 순위 설정 ** 각 시장별 가중치를 적용하여 국가별 공략 우선 순위를 적용할 수 있음 예)GDP 를 1 만불,1 만불-3 만불,3 만불 이상으로 구분하여 가중치 설정 Category Country ExpectedRevenue Rank Bahrain Egypt Jordan Kuwait Lebanon MiddleEast Oman Qatar SaudiArabia Syria UAE Yemen Algeria Libya NorthAfrica Morocco Tunisia   4