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Trigger Events
Why You Should Have and Itchy
Trigger Finger
What Are Trigger Events?
Not this
They Are…
Trigger events are
changes in a
company that occur
whether it be
administrative or
economic related.
These changes can be
very big or very small
Size Doesn’t Matter
Each change, no
matter how big or
small, can affect a
potential new sales
solution
There Are All Kinds of Trigger
Events (Changes)
Executive

Projects & Initiatives
New Sites or Products

Financial
Executive Changes
These are changes
that are most
obvious such as
when a new
president or CEO is
appointed
Projects and Initiatives
These are changes
that a company does
internally such as
cutting off a certain
branch of the
company
New Sites or Products
These are changes
that happen in the
marketing and sales
departments
It could be anything
from new employees
to new strategies
they are
implementing
Financial Changes
Financial changes are
extremely important
because it shows
where a company is
spending more and
less money
So What’s The Point?
By using trigger
events you will be in
the know on any
changes a company
may go through
For Example
Say an executive
change occurs within
a company
Nike has appointed a
new CEO…
Swoop In!
The old Nike CEO
who would never
take your calls or
meetings is now
gone and it’s time for
you to swoop in
By use of trigger
event you are
notified well before
others you get that
meeting because
YOU were the first
one to contact the
new CEO
They aren’t all CEOs
More than likely not
every trigger event
probably won’t be as
big as a CEO change
However…
However, by always
knowing when
changes happen (no
matter how big or
small) you will
always know your
client the best
In The End
In the end, prospects
or clients want to
deal with someone
who knows them
With use of trigger
events you can be
that someone
For More Information
Visit Us!
At
http://www.salesquest
.com/demo/Alerts-Manager/

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Trigger Events

  • 1. Trigger Events Why You Should Have and Itchy Trigger Finger
  • 2. What Are Trigger Events? Not this
  • 3. They Are… Trigger events are changes in a company that occur whether it be administrative or economic related.
  • 4. These changes can be very big or very small
  • 5. Size Doesn’t Matter Each change, no matter how big or small, can affect a potential new sales solution
  • 6. There Are All Kinds of Trigger Events (Changes) Executive Projects & Initiatives New Sites or Products Financial
  • 7. Executive Changes These are changes that are most obvious such as when a new president or CEO is appointed
  • 8. Projects and Initiatives These are changes that a company does internally such as cutting off a certain branch of the company
  • 9. New Sites or Products These are changes that happen in the marketing and sales departments It could be anything from new employees to new strategies they are implementing
  • 10. Financial Changes Financial changes are extremely important because it shows where a company is spending more and less money
  • 11. So What’s The Point? By using trigger events you will be in the know on any changes a company may go through
  • 12. For Example Say an executive change occurs within a company Nike has appointed a new CEO…
  • 13. Swoop In! The old Nike CEO who would never take your calls or meetings is now gone and it’s time for you to swoop in
  • 14. By use of trigger event you are notified well before others you get that meeting because YOU were the first one to contact the new CEO
  • 15. They aren’t all CEOs More than likely not every trigger event probably won’t be as big as a CEO change
  • 16. However… However, by always knowing when changes happen (no matter how big or small) you will always know your client the best
  • 17. In The End In the end, prospects or clients want to deal with someone who knows them With use of trigger events you can be that someone
  • 18. For More Information Visit Us! At http://www.salesquest .com/demo/Alerts-Manager/

Notas do Editor

  1. {}