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Spotlight on Turkey - CATCHIC 2014
1.
CATHIC ©2014 STR
Global www.strglobal.comwww.strglobal.com SPOTLIGHT TURKEY: HOTEL PERFORMANCE TRENDS & PIPELINE Elizabeth Winkle Managing Director, STR Global CATHIC 9th June 2014
2.
CATHIC ©2014 STR
Global www.strglobal.com Performance Improving Globally April 2014 YTD, % Chg in USD, Europe in Euro +6.4% +6.9% -4.8% -4.9% +4.4%€ -2.8%
3.
CATHIC ©2014 STR
Global www.strglobal.comwww.strglobal.com Europe RevPAR € Change +4.4% Apr 14 YTD +1.5% YE 13 +4.2% YE 12
4.
CATHIC ©2014 STR
Global www.strglobal.com Rate Showing Signs of Life April 2014 YTD, Occ, ADR % Chg in local currency -8% -4% 0% 4% 8% 12% 16% Occupancy ADR
5.
CATHIC ©2014 STR
Global www.strglobal.com Still Room for Further Growth 40 € 60 € 80 € 100 € 120 € 140 € 160 € 180 € 200 € 40% 45% 50% 55% 60% 65% 70% 75% Occupancy ADR April 2014 YTD, Occ, ADR in Euro
6.
CATHIC ©2014 STR
Global www.strglobal.com Ankara, Istanbul lead rate growth April 2014 YTD, Occ, ADR% Chg in local currency -10% -5% 0% 5% 10% 15% 20% 25% Occupancy ADR
7.
CATHIC ©2014 STR
Global www.strglobal.com Ankara, Istanbul are comparing well 0 € 25 € 50 € 75 € 100 € 125 € 150 € 175 € 200 € 225 € 30% 35% 40% 45% 50% 55% 60% 65% 70% 75% 80% Occupancy ADR April 2014 YTD, Occ, ADR in Euro
8.
CATHIC ©2014 STR
Global www.strglobal.comwww.strglobal.com Turkey RevPAR in TRY +7.7% Apr 14 YTD +3.9% YE 13 +1.3% YE 12
9.
CATHIC ©2014 STR
Global www.strglobal.com Strong ADR growth, Occ Declines TRY 150 TRY 170 TRY 190 TRY 210 TRY 230 TRY 250 TRY 270 TRY 290 50% 55% 60% 65% Total 2012 Total 2013 Apr YTD 2014 OCC ADR RevPAR Turkey Occ, ADR and RevPAR in TRY +0.7% +0.6% -2.7% -6.8% +6.7% +15.6% +1.3% +3.9% +7.7%
10.
CATHIC ©2014 STR
Global www.strglobal.com Ankara, Istanbul driving performance 45% 50% 55% 60% 65% TRY 0 TRY 50 TRY 100 TRY 150 TRY 200 TRY 250 TRY 300 TRY 350 TRY 400 Turkey Ankara Istanbul Turkey Regional Turkish Riviera ADR RevPAR OCC Occ, ADR and RevPAR, in TRY
11.
CATHIC ©2014 STR
Global www.strglobal.com Supply Growth strong across top tier 6.1 19.5 4.8 -11.3 6.0 0.80.7 16.2 9.7 -5.0 -2.8 4.6 -15 -10 -5 0 5 10 15 20 Luxury Class Upper Upscale Class Upscale Class Supply % Chg Demand %Chg Revenue %Chg RevPAR % Chg Istanbul Supply & Demand % Change, 12 Months Ended April 2014
12.
CATHIC ©2014 STR
Global www.strglobal.com New Supply Impacting Occupancy, ADR unaffected TRY 200 TRY 300 TRY 400 TRY 500 TRY 600 TRY 700 TRY 800 50% 55% 60% 65% 70% Luxury Class Upper Upscale Class Upscale Class OCC ADR Istanbul 12 Months Ended April 2014, in TRY +13.5% -16.4% -11.3% -3.8% +9.6% +8.8%
13.
CATHIC ©2014 STR
Global www.strglobal.comwww.strglobal.com Pipeline
14.
CATHIC ©2014 STR
Global www.strglobal.com More Supply to Come Under Contract, as of May 2014, share by #rooms 53% Ankara 4% Istanbul 8% 35% Turkish Riviera Turkey Regional +11,700 total rooms
15.
CATHIC ©2014 STR
Global www.strglobal.com Upscale Hotels are leading pipeline share of total Under Contract, as of May 2014, share by #rooms 10% 23% 42% 19% 2% 4% Luxury Chains Upper Upscale Chains Upscale Chains Upper Midscale Chains Midscale Chains Unaffiliated
16.
CATHIC ©2014 STR
Global www.strglobal.com STR Global www.strglobal.com You can follow us on LinkedIn, Twitter, Facebook STR Global, Ltd is the exclusive owner of all rights in this presentation and its content. Reproduction of all or a portion of this presentation for any purpose without prior approval of STR Global is strictly prohibited. This presentation is based on information compiled by STR Global Ltd. No strategic or marketing recommendations or advice are intended or implied. CATHIC 2014 Elizabeth Winkle
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