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Recruiting Volunteers &
Board Members Online
Social Media is a
      Tool
Volunteers = Donors
•2/3 of Volunteers Donate

•They Donate 10x More Than
Non-Volunteers
Source: 2009 Fidelity Charitable Gift Fund Volunteerism &
Charitable Giving
Social Recruiting
•Step 1: Think Big
 •The Revolution is Nigh
   •Pro Bono Service
 •Corporate Partners
 •Review Your Budget
Social Recruiting
•Step 2:Create Job
Descriptions

•Volunteer Overview
•Board Member Agreement
Board Member Agreement
Social Recruiting
•Step 3: Identify A Liaison
 •Volunteer Manager
 •Program, Development,
 Etc. Director
Social Recruiting
•Step 4: Spread the Word
Social Recruiting
•Step 4: Spread the Word
Social Recruiting
•Step 4: Spread the Word
Social Recruiting
Social Recruiting
•Step 5: LinkedIn For Good
Social Recruiting
•Step 5: LinkedIn For Good
  •3.6M Nonprofit
  Professionals
  •117K Organizations
  •205 Countries
Social Recruiting
•Step 5: LinkedIn For Good
 •Build Awareness:
 Ask Board Members, Volunteers,
 Staff, & Donors to Add You
 To Their Profiles
Social Retention:
 Keeping Good Talent
Social Retention
Social Retention
•Step 6: SocializeOrientation
Social Retention
•Step 7: Engage All Volunteers in
Storytelling
Social Retention
•Step 8: Always Be Tagging
Social Retention
•Step 9: Gratitude Is Social
Currency
Social Recruiting
•Step 1:Think BIG
•Step 2:Create Job
           Descriptions
•Step 3:Identify a Liaison
•Step 4:Spread the Word
•Step 5: LinkedIn For Good
Social Retention
•Step 6:Socialize Orientation
•Step 7:Engage All Volunteers
           in Storytelling
•Step 8: Always Be Tagging
•Step 9: Gratitude Is
            Social Currency
Thank You!
 Darian@SM4NP.org
www.Nonprofits101.org
 Twitter: @dheyman

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