SlideShare uma empresa Scribd logo
1 de 37
Multi-channel Campaigns Ways your brand can help you raise more money and awareness  ,[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object]
Reasons Nonprofits Communicate ,[object Object]
 
Brandraising ® ,[object Object]
Online Engagement Priorities ,[object Object]
But why care about all of this? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Anatomy of a campaign
A campaign connects a series of communications with… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
10 ways you can make your campaigns stronger
1. Find the biggest news in your space    ,[object Object]
2. Connect it to your organization’s short-term goals  ,[object Object]
3. Find the specific problem this opportunity can help you solve  ,[object Object],[object Object]
4. Find a solution that’s achievable within your timeline  ,[object Object],[object Object],[object Object]
5. Find a way your audience can be part of the solution ,[object Object],[object Object],[object Object]
6. Select the right channels to reach your audiences ,[object Object]
7. Reflect your organization’s tone & style ,[object Object]
8. Set a calendar of messages and promotions ,[object Object]
9. Report back to your audience about impact ,[object Object]
10. Analyze the results to inform the next campaign ,[object Object]
10 ways you can make your campaign stronger ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10 ways you can make your campaign stronger ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contact Us ,[object Object],[object Object],[object Object],[object Object],[object Object]
Contact Us ,[object Object],[object Object],[object Object],[object Object]
Resources ,[object Object],[object Object]
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
Thanks!

Mais conteúdo relacionado

Mais procurados

How to Build an Influencer Program (That Gets Results)
How to Build an Influencer Program (That Gets Results)How to Build an Influencer Program (That Gets Results)
How to Build an Influencer Program (That Gets Results)Onalytica
 
Social Media Strategy: How Much Time Does a Good Strategy Take?
Social Media Strategy: How Much Time Does a Good Strategy Take?Social Media Strategy: How Much Time Does a Good Strategy Take?
Social Media Strategy: How Much Time Does a Good Strategy Take?Buffer
 
5 tips to Manage a Social Media Crisis
5 tips to Manage a Social Media Crisis5 tips to Manage a Social Media Crisis
5 tips to Manage a Social Media CrisisReal-Time OutSource
 
Influencer marketing (in the Netherlands) 2021
Influencer marketing (in the Netherlands) 2021Influencer marketing (in the Netherlands) 2021
Influencer marketing (in the Netherlands) 2021Kirsten Jassies justK
 
How to Optimize your Pinterest Strategies
How to Optimize your Pinterest Strategies How to Optimize your Pinterest Strategies
How to Optimize your Pinterest Strategies Real-Time OutSource
 
Must-Know Twitter Tips For Beginners
Must-Know Twitter Tips For BeginnersMust-Know Twitter Tips For Beginners
Must-Know Twitter Tips For Beginnersslowreligion2739
 
Methodsofpromoting
Methodsofpromoting Methodsofpromoting
Methodsofpromoting rockinmole
 
10 Reasons why you should Consider Snapchat for your Business
10 Reasons why you should Consider Snapchat for your Business10 Reasons why you should Consider Snapchat for your Business
10 Reasons why you should Consider Snapchat for your BusinessReal-Time OutSource
 
6 Facebook Metrics Small Businesses Shouldn't Obsess Over
6 Facebook Metrics Small Businesses Shouldn't Obsess Over6 Facebook Metrics Small Businesses Shouldn't Obsess Over
6 Facebook Metrics Small Businesses Shouldn't Obsess OverWishpond
 
3 Simple Steps to Educating your Clients about Real-time
3 Simple Steps to Educating your Clients about Real-time 3 Simple Steps to Educating your Clients about Real-time
3 Simple Steps to Educating your Clients about Real-time Real-Time OutSource
 
Why Your Brand Should Embrace Facebook Reactions
Why Your Brand Should Embrace Facebook Reactions Why Your Brand Should Embrace Facebook Reactions
Why Your Brand Should Embrace Facebook Reactions Real-Time OutSource
 
3 new Social Media Trends to keep an Eye On
3 new Social Media Trends to keep an Eye On 3 new Social Media Trends to keep an Eye On
3 new Social Media Trends to keep an Eye On Real-Time OutSource
 
Digital Marketing - Myths And Drivers
Digital Marketing - Myths And DriversDigital Marketing - Myths And Drivers
Digital Marketing - Myths And DriversMoksh Juneja
 
SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...
SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...
SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...Social Media Club of Kansas City
 
Top 6 Must Do’s to Real-time Brandscaping Success!
Top 6 Must Do’s to Real-time Brandscaping Success!Top 6 Must Do’s to Real-time Brandscaping Success!
Top 6 Must Do’s to Real-time Brandscaping Success!Real-Time OutSource
 
How to get real estate deals from social media
How to get real estate deals from social media How to get real estate deals from social media
How to get real estate deals from social media Chris Johnstone
 

Mais procurados (20)

How to Build an Influencer Program (That Gets Results)
How to Build an Influencer Program (That Gets Results)How to Build an Influencer Program (That Gets Results)
How to Build an Influencer Program (That Gets Results)
 
ROI of Social Media
ROI of Social MediaROI of Social Media
ROI of Social Media
 
Social Media Strategy: How Much Time Does a Good Strategy Take?
Social Media Strategy: How Much Time Does a Good Strategy Take?Social Media Strategy: How Much Time Does a Good Strategy Take?
Social Media Strategy: How Much Time Does a Good Strategy Take?
 
5 tips to Manage a Social Media Crisis
5 tips to Manage a Social Media Crisis5 tips to Manage a Social Media Crisis
5 tips to Manage a Social Media Crisis
 
Singley Mackie - Putting Social Back Into Social Meda
Singley Mackie - Putting Social Back Into Social MedaSingley Mackie - Putting Social Back Into Social Meda
Singley Mackie - Putting Social Back Into Social Meda
 
Influencer marketing (in the Netherlands) 2021
Influencer marketing (in the Netherlands) 2021Influencer marketing (in the Netherlands) 2021
Influencer marketing (in the Netherlands) 2021
 
How to Optimize your Pinterest Strategies
How to Optimize your Pinterest Strategies How to Optimize your Pinterest Strategies
How to Optimize your Pinterest Strategies
 
Must-Know Twitter Tips For Beginners
Must-Know Twitter Tips For BeginnersMust-Know Twitter Tips For Beginners
Must-Know Twitter Tips For Beginners
 
Methodsofpromoting
Methodsofpromoting Methodsofpromoting
Methodsofpromoting
 
10 Reasons why you should Consider Snapchat for your Business
10 Reasons why you should Consider Snapchat for your Business10 Reasons why you should Consider Snapchat for your Business
10 Reasons why you should Consider Snapchat for your Business
 
Sm5
Sm5Sm5
Sm5
 
6 Facebook Metrics Small Businesses Shouldn't Obsess Over
6 Facebook Metrics Small Businesses Shouldn't Obsess Over6 Facebook Metrics Small Businesses Shouldn't Obsess Over
6 Facebook Metrics Small Businesses Shouldn't Obsess Over
 
3 Simple Steps to Educating your Clients about Real-time
3 Simple Steps to Educating your Clients about Real-time 3 Simple Steps to Educating your Clients about Real-time
3 Simple Steps to Educating your Clients about Real-time
 
Why Your Brand Should Embrace Facebook Reactions
Why Your Brand Should Embrace Facebook Reactions Why Your Brand Should Embrace Facebook Reactions
Why Your Brand Should Embrace Facebook Reactions
 
3 new Social Media Trends to keep an Eye On
3 new Social Media Trends to keep an Eye On 3 new Social Media Trends to keep an Eye On
3 new Social Media Trends to keep an Eye On
 
Digital Marketing - Myths And Drivers
Digital Marketing - Myths And DriversDigital Marketing - Myths And Drivers
Digital Marketing - Myths And Drivers
 
SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...
SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...
SMCKC August Breakfast: How to Incorporate Social Media into your Real-Life M...
 
Top 6 Must Do’s to Real-time Brandscaping Success!
Top 6 Must Do’s to Real-time Brandscaping Success!Top 6 Must Do’s to Real-time Brandscaping Success!
Top 6 Must Do’s to Real-time Brandscaping Success!
 
How to get real estate deals from social media
How to get real estate deals from social media How to get real estate deals from social media
How to get real estate deals from social media
 
How Facebook Ads Drive Sales
How Facebook Ads Drive SalesHow Facebook Ads Drive Sales
How Facebook Ads Drive Sales
 

Destaque

Como apoiar uma campanha de financiamento coletivo
Como apoiar uma campanha de financiamento coletivoComo apoiar uma campanha de financiamento coletivo
Como apoiar uma campanha de financiamento coletivoFlavia Amorim
 
MANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALE
MANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALEMANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALE
MANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALEBangalore Prj
 
Introducir aquí título de la entrada del blog
Introducir aquí título de la entrada del blogIntroducir aquí título de la entrada del blog
Introducir aquí título de la entrada del blogChuiixd
 
Catedrales Florencio Blanco
Catedrales Florencio BlancoCatedrales Florencio Blanco
Catedrales Florencio BlancoFlorencin
 
Dibujo constructivo 3 ax
Dibujo constructivo 3 axDibujo constructivo 3 ax
Dibujo constructivo 3 axAngel Barrios
 
Sivatagok élővilága - 7. osztály
Sivatagok élővilága - 7. osztálySivatagok élővilága - 7. osztály
Sivatagok élővilága - 7. osztályCsimax
 
Hegységképződés - 6. osztály
Hegységképződés - 6. osztályHegységképződés - 6. osztály
Hegységképződés - 6. osztályCsimax
 
Exploração e Abuso Sexual
Exploração e Abuso SexualExploração e Abuso Sexual
Exploração e Abuso SexualMichele Pó
 

Destaque (19)

Como apoiar uma campanha de financiamento coletivo
Como apoiar uma campanha de financiamento coletivoComo apoiar uma campanha de financiamento coletivo
Como apoiar uma campanha de financiamento coletivo
 
Keynote: Measuring the Networked Nonprofit
Keynote: Measuring the Networked NonprofitKeynote: Measuring the Networked Nonprofit
Keynote: Measuring the Networked Nonprofit
 
Sai Samrudhi
Sai SamrudhiSai Samrudhi
Sai Samrudhi
 
MANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALE
MANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALEMANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALE
MANTRI LITHOS 2BHK & 3BHK APARTMENTS FOR SALE
 
Esfuerzo Simple
Esfuerzo SimpleEsfuerzo Simple
Esfuerzo Simple
 
Auburn brochure
Auburn brochureAuburn brochure
Auburn brochure
 
Revista lne esp[1].qxd
Revista lne esp[1].qxdRevista lne esp[1].qxd
Revista lne esp[1].qxd
 
Jan 12 2012 a day in the navy
Jan 12 2012 a day in the navyJan 12 2012 a day in the navy
Jan 12 2012 a day in the navy
 
Semana 9
Semana 9Semana 9
Semana 9
 
Copakabana
CopakabanaCopakabana
Copakabana
 
Introducir aquí título de la entrada del blog
Introducir aquí título de la entrada del blogIntroducir aquí título de la entrada del blog
Introducir aquí título de la entrada del blog
 
Catedrales Florencio Blanco
Catedrales Florencio BlancoCatedrales Florencio Blanco
Catedrales Florencio Blanco
 
Comfort dynasty
Comfort dynastyComfort dynasty
Comfort dynasty
 
Practica 7
Practica 7Practica 7
Practica 7
 
Dibujo constructivo 3 ax
Dibujo constructivo 3 axDibujo constructivo 3 ax
Dibujo constructivo 3 ax
 
Language Policy for Migrant Children in Sweden
Language Policy for Migrant Children in SwedenLanguage Policy for Migrant Children in Sweden
Language Policy for Migrant Children in Sweden
 
Sivatagok élővilága - 7. osztály
Sivatagok élővilága - 7. osztálySivatagok élővilága - 7. osztály
Sivatagok élővilága - 7. osztály
 
Hegységképződés - 6. osztály
Hegységképződés - 6. osztályHegységképződés - 6. osztály
Hegységképződés - 6. osztály
 
Exploração e Abuso Sexual
Exploração e Abuso SexualExploração e Abuso Sexual
Exploração e Abuso Sexual
 

Semelhante a Farra Trompeter: Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Integrated Campaigns

How To Pave The Way For a Successful #GivingTuesday
How To Pave The Way For a Successful #GivingTuesdayHow To Pave The Way For a Successful #GivingTuesday
How To Pave The Way For a Successful #GivingTuesdayBloomerang
 
Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...
Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...
Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...Farra Trompeter, Big Duck
 
Fund dreamer campaign_guidebook
Fund dreamer campaign_guidebookFund dreamer campaign_guidebook
Fund dreamer campaign_guidebookFund Dreamer
 
The Gift that Keeps on Giving: Extending Your Holiday Campaign into the New Year
The Gift that Keeps on Giving: Extending Your Holiday Campaign into the New YearThe Gift that Keeps on Giving: Extending Your Holiday Campaign into the New Year
The Gift that Keeps on Giving: Extending Your Holiday Campaign into the New YearShoutlet, a Spredfast Company
 
FlipGive's Online Fundraising Guide
FlipGive's Online Fundraising GuideFlipGive's Online Fundraising Guide
FlipGive's Online Fundraising GuideArtsy
 
Discover 7 Ways To Grow Your Audience & Create Fans!
Discover 7 Ways To Grow Your Audience & Create Fans!Discover 7 Ways To Grow Your Audience & Create Fans!
Discover 7 Ways To Grow Your Audience & Create Fans!Matthew Woodward
 
Lakme fashion week 2014
Lakme fashion week 2014   Lakme fashion week 2014
Lakme fashion week 2014 Social Samosa
 
3 Successful Social Media Campaigns From Innovative Multi Channel Retailers
3 Successful Social Media Campaigns From Innovative Multi Channel Retailers 3 Successful Social Media Campaigns From Innovative Multi Channel Retailers
3 Successful Social Media Campaigns From Innovative Multi Channel Retailers Sanderson Group
 
8 Things You Can Ask Influencers To Do
8 Things You Can Ask Influencers To Do8 Things You Can Ask Influencers To Do
8 Things You Can Ask Influencers To DoRustin Banks
 
Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies Vanessa CEO
 
Pro Printersonlinegames.
Pro Printersonlinegames.Pro Printersonlinegames.
Pro Printersonlinegames.Derek Miller
 
GlobalGiving - Running a Campaign
GlobalGiving - Running a CampaignGlobalGiving - Running a Campaign
GlobalGiving - Running a CampaignGlobalGiving
 
Guía practica Indiegogo para campañas de Crowdfunding (Inglés)
Guía practica Indiegogo para campañas de Crowdfunding (Inglés)Guía practica Indiegogo para campañas de Crowdfunding (Inglés)
Guía practica Indiegogo para campañas de Crowdfunding (Inglés)Uttopy
 
10 tips to fast-track your event's growth
10 tips to fast-track your event's growth10 tips to fast-track your event's growth
10 tips to fast-track your event's growthEventbrite
 
7 social media marketing secrets
7 social media marketing secrets7 social media marketing secrets
7 social media marketing secretsElaine Ross
 
Summit Day 4: 5 Things Every Digital Marketing Plan Should Have
Summit Day 4: 5 Things Every Digital Marketing Plan Should HaveSummit Day 4: 5 Things Every Digital Marketing Plan Should Have
Summit Day 4: 5 Things Every Digital Marketing Plan Should HaveWild Apricot
 

Semelhante a Farra Trompeter: Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Integrated Campaigns (20)

How To Pave The Way For a Successful #GivingTuesday
How To Pave The Way For a Successful #GivingTuesdayHow To Pave The Way For a Successful #GivingTuesday
How To Pave The Way For a Successful #GivingTuesday
 
Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...
Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...
Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Inte...
 
Fund dreamer campaign_guidebook
Fund dreamer campaign_guidebookFund dreamer campaign_guidebook
Fund dreamer campaign_guidebook
 
The Gift that Keeps on Giving: Extending Your Holiday Campaign into the New Year
The Gift that Keeps on Giving: Extending Your Holiday Campaign into the New YearThe Gift that Keeps on Giving: Extending Your Holiday Campaign into the New Year
The Gift that Keeps on Giving: Extending Your Holiday Campaign into the New Year
 
Digital Marketing 101 - Social Media
Digital Marketing 101 - Social MediaDigital Marketing 101 - Social Media
Digital Marketing 101 - Social Media
 
Digital marketing 101 social media
Digital marketing 101   social mediaDigital marketing 101   social media
Digital marketing 101 social media
 
FlipGive's Online Fundraising Guide
FlipGive's Online Fundraising GuideFlipGive's Online Fundraising Guide
FlipGive's Online Fundraising Guide
 
Discover 7 Ways To Grow Your Audience & Create Fans!
Discover 7 Ways To Grow Your Audience & Create Fans!Discover 7 Ways To Grow Your Audience & Create Fans!
Discover 7 Ways To Grow Your Audience & Create Fans!
 
Lakme fashion week 2014
Lakme fashion week 2014   Lakme fashion week 2014
Lakme fashion week 2014
 
3 Successful Social Media Campaigns From Innovative Multi Channel Retailers
3 Successful Social Media Campaigns From Innovative Multi Channel Retailers 3 Successful Social Media Campaigns From Innovative Multi Channel Retailers
3 Successful Social Media Campaigns From Innovative Multi Channel Retailers
 
8 Things You Can Ask Influencers To Do
8 Things You Can Ask Influencers To Do8 Things You Can Ask Influencers To Do
8 Things You Can Ask Influencers To Do
 
Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies Social Media Marketing: Success Stories & Case Studies
Social Media Marketing: Success Stories & Case Studies
 
Pro Printersonlinegames.
Pro Printersonlinegames.Pro Printersonlinegames.
Pro Printersonlinegames.
 
GlobalGivin
GlobalGivinGlobalGivin
GlobalGivin
 
GlobalGiving - Running a Campaign
GlobalGiving - Running a CampaignGlobalGiving - Running a Campaign
GlobalGiving - Running a Campaign
 
Guía practica Indiegogo para campañas de Crowdfunding (Inglés)
Guía practica Indiegogo para campañas de Crowdfunding (Inglés)Guía practica Indiegogo para campañas de Crowdfunding (Inglés)
Guía practica Indiegogo para campañas de Crowdfunding (Inglés)
 
10 tips to fast-track your event's growth
10 tips to fast-track your event's growth10 tips to fast-track your event's growth
10 tips to fast-track your event's growth
 
Crowdfunding Handbook
Crowdfunding HandbookCrowdfunding Handbook
Crowdfunding Handbook
 
7 social media marketing secrets
7 social media marketing secrets7 social media marketing secrets
7 social media marketing secrets
 
Summit Day 4: 5 Things Every Digital Marketing Plan Should Have
Summit Day 4: 5 Things Every Digital Marketing Plan Should HaveSummit Day 4: 5 Things Every Digital Marketing Plan Should Have
Summit Day 4: 5 Things Every Digital Marketing Plan Should Have
 

Mais de Social Media for Nonprofits

It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingIt's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingSocial Media for Nonprofits
 
Community-Driven Programming: Creating a Culture of Community
Community-Driven Programming: Creating a Culture of CommunityCommunity-Driven Programming: Creating a Culture of Community
Community-Driven Programming: Creating a Culture of CommunitySocial Media for Nonprofits
 
Breaking Through: Get Parents and Other Busy People To Take Action!
Breaking Through: Get Parents and Other Busy People To Take Action!Breaking Through: Get Parents and Other Busy People To Take Action!
Breaking Through: Get Parents and Other Busy People To Take Action!Social Media for Nonprofits
 
5 Paths To Success With Mobile For Fundraising And Mobilization
5 Paths To Success With Mobile For Fundraising And Mobilization5 Paths To Success With Mobile For Fundraising And Mobilization
5 Paths To Success With Mobile For Fundraising And MobilizationSocial Media for Nonprofits
 
Cultivating Community: How to Build an Active and Engaged Group
Cultivating Community: How to Build an Active and Engaged GroupCultivating Community: How to Build an Active and Engaged Group
Cultivating Community: How to Build an Active and Engaged GroupSocial Media for Nonprofits
 
Tweet and Repeat: How Twitter Can Refill Your Drying Pipeline
Tweet and Repeat: How Twitter Can Refill Your Drying PipelineTweet and Repeat: How Twitter Can Refill Your Drying Pipeline
Tweet and Repeat: How Twitter Can Refill Your Drying PipelineSocial Media for Nonprofits
 
11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media StrategySocial Media for Nonprofits
 
The Dog Ate My Grant Application! Crowdfunding for #GivingTuesday
The Dog Ate My Grant Application! Crowdfunding for #GivingTuesdayThe Dog Ate My Grant Application! Crowdfunding for #GivingTuesday
The Dog Ate My Grant Application! Crowdfunding for #GivingTuesdaySocial Media for Nonprofits
 
Get Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature Conservancy
Get Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature ConservancyGet Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature Conservancy
Get Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature ConservancySocial Media for Nonprofits
 
Strategic Storytelling for Social Impact Webinar
Strategic Storytelling for Social Impact WebinarStrategic Storytelling for Social Impact Webinar
Strategic Storytelling for Social Impact WebinarSocial Media for Nonprofits
 
Increasing Your Impact Through Social Media Collaboration with Peer Organizat...
Increasing Your Impact Through Social Media Collaboration with Peer Organizat...Increasing Your Impact Through Social Media Collaboration with Peer Organizat...
Increasing Your Impact Through Social Media Collaboration with Peer Organizat...Social Media for Nonprofits
 
WWFD – What Would Facebook Do: Using Facebook Ads to Test Your Messages
WWFD – What Would Facebook Do: Using Facebook Ads to Test Your MessagesWWFD – What Would Facebook Do: Using Facebook Ads to Test Your Messages
WWFD – What Would Facebook Do: Using Facebook Ads to Test Your MessagesSocial Media for Nonprofits
 
Hollywood Storytelling for Nonprofit Crowdfunding
Hollywood Storytelling for Nonprofit CrowdfundingHollywood Storytelling for Nonprofit Crowdfunding
Hollywood Storytelling for Nonprofit CrowdfundingSocial Media for Nonprofits
 
Leverage Your Influencers to Drive Social Media Engagement
Leverage Your Influencers to Drive Social Media EngagementLeverage Your Influencers to Drive Social Media Engagement
Leverage Your Influencers to Drive Social Media EngagementSocial Media for Nonprofits
 

Mais de Social Media for Nonprofits (20)

It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingIt's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
 
Community-Driven Programming: Creating a Culture of Community
Community-Driven Programming: Creating a Culture of CommunityCommunity-Driven Programming: Creating a Culture of Community
Community-Driven Programming: Creating a Culture of Community
 
SMS for Success
SMS for SuccessSMS for Success
SMS for Success
 
Fundraising in 2016: A Millennial’s Voice
Fundraising in 2016: A Millennial’s VoiceFundraising in 2016: A Millennial’s Voice
Fundraising in 2016: A Millennial’s Voice
 
Breaking Through: Get Parents and Other Busy People To Take Action!
Breaking Through: Get Parents and Other Busy People To Take Action!Breaking Through: Get Parents and Other Busy People To Take Action!
Breaking Through: Get Parents and Other Busy People To Take Action!
 
The Power of Social Proof
The Power of Social ProofThe Power of Social Proof
The Power of Social Proof
 
5 Paths To Success With Mobile For Fundraising And Mobilization
5 Paths To Success With Mobile For Fundraising And Mobilization5 Paths To Success With Mobile For Fundraising And Mobilization
5 Paths To Success With Mobile For Fundraising And Mobilization
 
Fundraise with the King of Content: Video!
Fundraise with the King of Content: Video!Fundraise with the King of Content: Video!
Fundraise with the King of Content: Video!
 
Cultivating Community: How to Build an Active and Engaged Group
Cultivating Community: How to Build an Active and Engaged GroupCultivating Community: How to Build an Active and Engaged Group
Cultivating Community: How to Build an Active and Engaged Group
 
5 Proven Strategies To Get More News Feed Love
5 Proven Strategies To Get More News Feed Love5 Proven Strategies To Get More News Feed Love
5 Proven Strategies To Get More News Feed Love
 
Tweet and Repeat: How Twitter Can Refill Your Drying Pipeline
Tweet and Repeat: How Twitter Can Refill Your Drying PipelineTweet and Repeat: How Twitter Can Refill Your Drying Pipeline
Tweet and Repeat: How Twitter Can Refill Your Drying Pipeline
 
11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy
 
Developing Online Engagement Campaigns
Developing Online Engagement CampaignsDeveloping Online Engagement Campaigns
Developing Online Engagement Campaigns
 
The Dog Ate My Grant Application! Crowdfunding for #GivingTuesday
The Dog Ate My Grant Application! Crowdfunding for #GivingTuesdayThe Dog Ate My Grant Application! Crowdfunding for #GivingTuesday
The Dog Ate My Grant Application! Crowdfunding for #GivingTuesday
 
Get Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature Conservancy
Get Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature ConservancyGet Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature Conservancy
Get Mobile or Get Stuck! A Mobile Adoption Roadmap from the Nature Conservancy
 
Strategic Storytelling for Social Impact Webinar
Strategic Storytelling for Social Impact WebinarStrategic Storytelling for Social Impact Webinar
Strategic Storytelling for Social Impact Webinar
 
Increasing Your Impact Through Social Media Collaboration with Peer Organizat...
Increasing Your Impact Through Social Media Collaboration with Peer Organizat...Increasing Your Impact Through Social Media Collaboration with Peer Organizat...
Increasing Your Impact Through Social Media Collaboration with Peer Organizat...
 
WWFD – What Would Facebook Do: Using Facebook Ads to Test Your Messages
WWFD – What Would Facebook Do: Using Facebook Ads to Test Your MessagesWWFD – What Would Facebook Do: Using Facebook Ads to Test Your Messages
WWFD – What Would Facebook Do: Using Facebook Ads to Test Your Messages
 
Hollywood Storytelling for Nonprofit Crowdfunding
Hollywood Storytelling for Nonprofit CrowdfundingHollywood Storytelling for Nonprofit Crowdfunding
Hollywood Storytelling for Nonprofit Crowdfunding
 
Leverage Your Influencers to Drive Social Media Engagement
Leverage Your Influencers to Drive Social Media EngagementLeverage Your Influencers to Drive Social Media Engagement
Leverage Your Influencers to Drive Social Media Engagement
 

Último

Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptxUse of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptxLoriGlavin3
 
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality AssuranceInflectra
 
The State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptxThe State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptxLoriGlavin3
 
Sample pptx for embedding into website for demo
Sample pptx for embedding into website for demoSample pptx for embedding into website for demo
Sample pptx for embedding into website for demoHarshalMandlekar2
 
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxThe Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxLoriGlavin3
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024Lonnie McRorey
 
Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...Rick Flair
 
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptxThe Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptxLoriGlavin3
 
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024BookNet Canada
 
Manual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditManual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditSkynet Technologies
 
Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...Farhan Tariq
 
Testing tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examplesTesting tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examplesKari Kakkonen
 
The Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and ConsThe Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and ConsPixlogix Infotech
 
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Mark Goldstein
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .Alan Dix
 
How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity PlanDatabarracks
 
Assure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyesAssure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyesThousandEyes
 
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxDigital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxLoriGlavin3
 
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024BookNet Canada
 
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdfMoving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdfLoriGlavin3
 

Último (20)

Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptxUse of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
Use of FIDO in the Payments and Identity Landscape: FIDO Paris Seminar.pptx
 
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance[Webinar] SpiraTest - Setting New Standards in Quality Assurance
[Webinar] SpiraTest - Setting New Standards in Quality Assurance
 
The State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptxThe State of Passkeys with FIDO Alliance.pptx
The State of Passkeys with FIDO Alliance.pptx
 
Sample pptx for embedding into website for demo
Sample pptx for embedding into website for demoSample pptx for embedding into website for demo
Sample pptx for embedding into website for demo
 
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptxThe Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
The Fit for Passkeys for Employee and Consumer Sign-ins: FIDO Paris Seminar.pptx
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024
 
Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...Rise of the Machines: Known As Drones...
Rise of the Machines: Known As Drones...
 
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptxThe Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
 
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
 
Manual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance AuditManual 508 Accessibility Compliance Audit
Manual 508 Accessibility Compliance Audit
 
Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...Genislab builds better products and faster go-to-market with Lean project man...
Genislab builds better products and faster go-to-market with Lean project man...
 
Testing tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examplesTesting tools and AI - ideas what to try with some tool examples
Testing tools and AI - ideas what to try with some tool examples
 
The Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and ConsThe Ultimate Guide to Choosing WordPress Pros and Cons
The Ultimate Guide to Choosing WordPress Pros and Cons
 
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
Arizona Broadband Policy Past, Present, and Future Presentation 3/25/24
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
 
How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity Plan
 
Assure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyesAssure Ecommerce and Retail Operations Uptime with ThousandEyes
Assure Ecommerce and Retail Operations Uptime with ThousandEyes
 
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxDigital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
 
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
 
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdfMoving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdf
 

Farra Trompeter: Multi-Channel Fundraising: Strategies and Tools to Engage Donors through Integrated Campaigns

Notas do Editor

  1. Farra 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns
  2. 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns
  3. This is why you’re here. Your nonprofit can’t do these things alone, so nonprofit communicators need to motivate audiences to help you in all three areas. But you think YOU feel frazzled, think about your audience… 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns
  4. With average American receiving 5000 marketing messages daily, how can they keep track of it all? The answer, a consistent, compelling brand. 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns
  5. Our model for building a presence that is compelling, cohesive, and resonant. So where do campaigns fit in? 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns
  6. At it’s best, a campaign can turn a complicated issue into a compelling story that your audience feels a part of - UN Foundation Example 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns
  7. 8/4/11 Prepared by Farra Trompeter, Big Duck Mutli-channel Campaigns