80% of all data contains some reference to geography; 90% of all mobile devices are GPS-enabled. With SAP, you can increase the value of your business data by enriching it with geographical context, visualizing its shape and form, and presenting it in real time. #SAP #HANA #spatial #bigdata Increase The Value of Business Data With Spatial & Visualization Solutions From SAP

1. Increase the Value of Business Data
With Spatial and Visualization Solutions from SAP

2. © 2012 SAP AG. All rights reserved. 2
In today’s world of Big Data
You need to manage all types of data
80%of all data contains some reference
to geography*
¹ Source: Franklin, Carl and Paula Hane, “An introduction to GIS: linking maps to databases,” Database. 15 (2) April, 1992, 17-22.
90%of all mobile devices are
GPS-enabled*

3. © 2012 SAP AG. All rights reserved. 3
What if you could improve the
value of business data by….
Enriching it with geographical context,
Visualizing its shape & form,
Presenting it in real-time…

4. © 2012 SAP AG. All rights reserved. 4
To improve business efficiency and decision making
while reducing costs?
Humans have enormous visual bandwidth
for understanding multi -dimensional data
“Visual quality metrics and human perception” ACM 2010

5. © 2012 SAP AG. All rights reserved. 5
The challenge:
Silos of information create an incomplete picture….
Business Applications Geographic Information
Systems (GIS)
Engineering Systems
 Transactional data
 Master data
 Analytical data
 Geographical data
 Location-based data
 Maps & topologies
 Diagrams
 2D / 3D graphs
 Animations

6. © 2012 SAP AG. All rights reserved. 6
The solution:
Spatially-enabled solutions from SAP and partners
Spatial-enabled applications
Integrate Cleanse Geo-code
Model Process Deliver
Embed Analyze Visualize
Third-PartyMap
Content&Services
Information Management
Real-time Data Management
Spatial in BI and mobile
Third-PartyGIS
An end-to-end framework for enriching business data

7. © 2012 SAP AG. All rights reserved. 7
Why SAP?
Increase the value of business data
Improved Efficiency
View geographic information
within business processes
Unified 2D/3D
visualization software
Common data visualization
framework
3D visual data navigator and
reporter
Reduced TCO
Streamline business, spatial,
visual data processing
Better Decision Making
Geo-enabling framework
Spatially-enabled business
applications
Spatially-enabled mobile
platform
Visualize data for
analysis & reporting
In-memory database for
real-time processing
Unified data services for
cleansing & geo-coding
addresses
Spatial application
development platform

8. © 2012 SAP AG. All rights reserved. 8
Direct Relief International
Customer Example

9. Appendix: SAP Solutions

10. © 2012 SAP AG. All rights reserved. 10
Real-Time Data
SAP Data Spatial Data
Spatial Data
Business Data
SAP HANA
Spatial Overview
Spatial
Data
Types
Spatial
Functions
Calc
Model /
Views
Geo-
Content
Geo-
Services
Columnar
Spatial
Storage
Non-SAP Data
SAP HANA
Real-Time Data
OLTP Analytics Planning Predictive Text Spatial