Social Technology in the Workplace
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Rypple's VP of Success and Engagement, Dan Portillo, explains how HR can apply the principles of Social Applications to better engage with their employees.
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Social Technology in the Workplace
- 1. Social @work! Dan Portillo, VP Customer Success & Engagement! May 19, 2011!
- 2. What is Social?! My Pitch! Types of Social apps today! Rules for Social @work! Specific Ideas!
- 3. VP, People! About Me! ! ! VP, OD!
- 4. Q: What is Social Software? A: Software that makes: Joining a community, Having a conversation, and Collaborating WAY easier.
- 6. Denial! stages of Social! 4! Acceptance! Confusion! Addiction!
- 7. How Social helped the Marketing guys!
- 8. The Old Spice Guy campaign! By the numbers:! The fastest-growing and most popular interactive campaign in history.! ! • More people watched the Old Spice video in the first 24 hours than those who watched Obama’s presidential victory speech.! • Total video views reached 40 million in a week.! • Campaign impressions: 1.4 billion.! • Old Spice Sales Went up 107 percent in July 2010.! http://blog.thoughtpick.com/2010/10/analysis-of-the-old-spice-campaign-video.html!
- 9. A tour of Social!
- 19. How you can bring Social into your HR business!
- 20. Rules for getting ! Into the (Social) Club*! *Loose Translation: ! How do I put together a Social Strategy for HR?!
- 21. The first rule of Social Club:! Forget about the tools.!
- 22. The second rule of Social Club:! See the first rule.!
- 23. The real question in your Social quest:! What business problem are you trying to solve?!
- 24. 1! Build a case!
- 27. 4! Find & remove! Obstacles to change!
- 28. Specific ideas for leveraging Social! in your HR team!
- 29. Using LinkedIn!
- 30. Using Twitter!
- 31. Using Facebook!
- 32. Social performance software! For the way we work today! Questions? @dan_portillo!